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Weleda Face Cream

brand-locked demand (top 5 brands take 100% of clicks) — Weleda Face Cream doesn't clear our bar today.

Flapen Score

43
Skip it

Ranks 1,655 of 2,481 Beauty niches · −4 vs the category median of 47

Market size 83Growth 22Conversion 97Competition 14Returns 100Price range 0Avg price 27Brand share 0Review moat 21Quality gap 32
This niche Category average · 2,481 niches

Is Weleda Face Cream profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Weleda Face Cream is a £1.3M/yr Amazon United Kingdom market (947K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Mar–Nov–Dec. Verdict: Skip it — 43/100.

Weleda Face Cream: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -5.3% over the last 90 days and 14.9% of searches end in a purchase.

£1.3M

revenue / yr

Units sold / yr150K
Search volume / yr-5.3%947K
Conversion rate14.9%
Avg price£9.24

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers1 · 89
Top-5 product click share84%
Open market0%
Avg brand age57 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 11 products

Sponsored placement82%
New entrants (1y)3· 3 succeeded
Avg rating4.6★
Avg reviews10,637

Top Weleda Face Cream products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.

£0£196K£392K£588K£784K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

1 flat

Sellers

89

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

84%

Top 20: 100%

Open market

0%

  • WELEDA100%
  • Open — no brand owns it (0%)

Weleda Face Cream demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume947KCVR14.9%Products11Brands1Top 5 Brands100%OOS Rate0.0%Rating4.6★Reviews10,637Avg BSR#62
35K25KPrime Day '25Spike '25Black Friday '25Spike '26JunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Mar, Nov, Dec · busiest ÷ quietest = 5.4×

Top Weleda Face Cream search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • weleda318K/yr
  • weleda skin food face255K/yr
  • weleda skin food137K/yr
  • skin food65K/yr
  • weleda skin food light27K/yr
  • weleda face cream29K/yr
  • skin food weleda36K/yr
  • skin food light16K/yr
  • skinfood11K/yr
  • welda9K/yr

What reviews say buyers love and hate about Weleda Face Cream

What buyers mention most, as a share of all reviews.

What buyers love

82% of reviews
Moist/Dry21%

Good moisturiser

Smell17%

Great fragrance too

Suitability Combination Skin9%

Feels good on skin

Quality-Overall8%

Its also very affordable for the quality

Value For Money7%

Good Value for Money

What buyers complain about

46% of reviews
Moist/Dry9%

not moisturising

Thickness7%

Goes on quite thick

Oily/Greasy5%

Feels bit greasy

Allergies5%

skin felt tacky to touch

Suitability Dry Skin4%

Sadly, I don't think it penetrates parched/dry to very dry skin

Common Weleda Face Cream questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Weleda Face Cream 43/100 on Amazon United Kingdom — Skip it. The niche generates £1.3M/yr across 11 tracked products. 3 of 3 products launched in the last 360 days are still selling. Search demand moved -5.3% over the last 90 days.
Search demand for Weleda Face Cream on Amazon United Kingdom peaks in Jan–Mar–Nov–Dec, where the busiest month runs 5.4× the quietest.