Is weleda face cream profitable to sell on Amazon United Kingdom?

The niche generates £1.3M/yr across 11 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is -5.3%. Flapen's verdict: Skip it (43/100).

How competitive is the weleda face cream niche?

1 brands and 89 sellers compete. The top 5 products take 84% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in weleda face cream?

Top complaints mined from reviews: Moist/Dry, Thickness, Oily/Greasy. The return rate is 0.0%.

When does demand for weleda face cream peak?

Demand peaks in Jan–Mar–Nov–Dec; the busiest month runs 5.4× the quietest.

What does it cost to enter the weleda face cream niche?

Listings span £4.93–£13.65; the average listing price is £9.24 (sweet spot $15–$100). The average incumbent carries 10,637 reviews — the moat a new listing must climb.

weleda face cream

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Incredible14.9%

search→purchase rate — share of searches ending in a sale

Market size

Great£1.3M

£1.3M/yr · 947K searches

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Avg price

Okay£9.24

avg listing price — sweet spot $15–$100

Growth

Bad-5.3%

90-day search growth — must beat 0% to launch

Review moat

Bad10,637.36

avg incumbent reviews — the moat a new listing must climb

Competition

Bad84%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Price range

Bad£4.93–£13.65

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, weleda face cream is a £1.3M/yr Amazon United Kingdom market (947K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Mar–Nov–Dec. Verdict: Skip it — 43/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

weleda face cream market data

Units sold / yr: 125K–150K; avg 10,000–12,500/product
Revenue / yr: £1.2M–£1.4M; units × avg price
Conversion rate: 14.9%
Avg BSR: #62
Page quality: 0%
Prime: 100%
Sponsored: 82%
Out of stock: 0.0%
Avg brand age: 57 months
Avg seller age: 152 days

Competition & brand share

The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.

Brands

1 flat

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

84%

Top 20: 100%

Open market

WELEDA100%
Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 59 weeks — -5.3% search growth over the last 90 days.

Peak months: Jan, Mar, Nov, Dec · busiest ÷ quietest = 5.4×

Open Trend

Top weleda face cream search terms

weleda318K/yr +21.9%8.9% conv.
weleda skin food face255K/yr -38.5%15.5% conv.
weleda skin food137K/yr -2.5%13.4% conv.
skin food65K/yr +0.1%17.4% conv.
weleda skin food light27K/yr +35.4%15.3% conv.
weleda face cream29K/yr +8.2%6.6% conv.
skin food weleda36K/yr -45.5%17.8% conv.
skin food light16K/yr +22.6%18.2% conv.
skinfood11K/yr -8.2%6.7% conv.
welda9K/yr -16.4%7.2% conv.

All search terms

Top weleda face cream products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Weleda Skin Food Dry Skin Moisturiser Moisturising Cream & Primer Face & Body For Men & Women Multiple Uses 100% Certified Natural Organic 75ml

WELEDA£7.424.6★35,009 rev

Weleda Skin Food Light Dry Skin Moisturiser Moisturising Cream & Primer Face & Body For Men & Women Multiple Uses 100% Certified Natural Organic 75ml

WELEDA£7.734.6★12,416 rev

Weleda Skin Food Dry Skin Moisturiser Moisturising Cream & Primer Face & Body For Men & Women Multiple Uses 100% Certified Natural Organic 30ml

WELEDA£4.934.5★3,360 rev

Weleda Skin Food Face Day Cream Face Moisturiser for Dry Skin Moisturising Cream For Men & Women 100% Certified Natural Organic Dermatologically Tested 40ml

WELEDA£8.074.6★5,138 rev

Weleda Skin Food Twin Pack Dry Skin Moisturiser Moisturising Cream & Primer Face & Body For Men & Women Multiple Uses Certified Natural 2 x 75ml

WELEDA£13.624.6★35,009 rev

Newest

by launch date

Weleda Skin Food Glow Face Serum Drops Facial Serum with Liquorice Reduces Pigmentation Glow Booster 100% Certified Natural Organic Vegan 30ml

WELEDA£8.83163 rev

11mo ago

Weleda Skin Food Body Lotion Dry Skin Body Moisturiser with Phyto-Squalan Moisturising Cream For Men & Women Certified Natural Vegan 250ml

WELEDA£9.321,584 rev

11mo ago

Weleda Face Serum with Skin Food 30ml

WELEDA£9.931,155 rev

11mo ago

Weleda Skin Food Twin Pack Dry Skin Moisturiser Moisturising Cream & Primer Face & Body For Men & Women Multiple Uses Certified Natural 2 x 75ml

WELEDA£13.6235,009 rev

1y ago

Weleda Skin Food Light Twin Pack Dry Skin Moisturiser Moisturising Cream & Primer Face & Body For Men & Women Multiple Uses Certified Natural 2 x 75ml

WELEDA£13.6512,416 rev

1y ago

What buyers say about weleda face cream

What buyers praise and complain about, mined from review topics.

What buyers love

Moist/Dry21%

“Good moisturiser”

Smell17%

“Great fragrance too”

Suitability Combination Skin9%

“Feels good on skin”

Quality-Overall8%

“Its also very affordable for the quality”

Value For Money7%

“Good Value for Money”

Suitability Dry Skin7%

“Very moisturising and great for dry skin”

Soft Feel5%

“my skin is soft”

Brightness/Shine/Glow4%

“It glows”

Absorbency4%

“absorbed well”

Texture/Consistency-Overall1%

“It has a lovely consistency”

What buyers complain about

Moist/Dry9%

“not moisturising”

Thickness7%

“Goes on quite thick”

Oily/Greasy5%

“Feels bit greasy”

Allergies5%

“skin felt tacky to touch”

Suitability Dry Skin4%

“Sadly, I don't think it penetrates parched/dry to very dry skin”

Adhesion/Stickiness4%

“Only thing is that it feels a bit sticky when applying”

Smell4%

“The smell of this cream I found horrible”

Durability3%

“Quite a small pot so doesnt last long”

Quality-Overall2%

“Terrible cream”

Weight Heavy2%

“Quite heavy”

Common questions

Is weleda face cream profitable to sell on Amazon United Kingdom?: The niche generates £1.3M/yr across 11 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is -5.3%. Flapen's verdict: Skip it (43/100).
How competitive is the weleda face cream niche?: 1 brands and 89 sellers compete. The top 5 products take 84% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in weleda face cream?: Top complaints mined from reviews: Moist/Dry, Thickness, Oily/Greasy. The return rate is 0.0%.
When does demand for weleda face cream peak?: Demand peaks in Jan–Mar–Nov–Dec; the busiest month runs 5.4× the quietest.
What does it cost to enter the weleda face cream niche?: Listings span £4.93–£13.65; the average listing price is £9.24 (sweet spot $15–$100). The average incumbent carries 10,637 reviews — the moat a new listing must climb.

weleda face cream

weleda face cream market data

Competition & brand share

Demand & seasonality

Top weleda face cream search terms

Top weleda face cream products on Amazon

Top sellers

Newest

Trending

What buyers say about weleda face cream

What buyers love

What buyers complain about

Common questions

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