Is Warm Vanilla Sugar Bath and Body Works profitable to sell on Amazon United Kingdom?

Flapen scores Warm Vanilla Sugar Bath and Body Works 38 out of 100 on Amazon United Kingdom, a Fail. Shoppers spend £56K a year across 19 tracked products. Search demand grew -12.6% in the last 90 days.

How competitive is the Warm Vanilla Sugar Bath and Body Works niche on Amazon United Kingdom?

2 brands and 89 sellers compete in Warm Vanilla Sugar Bath and Body Works on Amazon United Kingdom. The top 5 Warm Vanilla Sugar Bath and Body Works products take 60% of clicks, and the top 5 brands take 100%.

What do buyers complain about in Warm Vanilla Sugar Bath and Body Works?

Warm Vanilla Sugar Bath and Body Works buyers on Amazon United Kingdom complain most about Smell, Motor Power, and Value For Money. An estimated 0.4% of orders come back.

When does demand for Warm Vanilla Sugar Bath and Body Works peak?

Search demand for Warm Vanilla Sugar Bath and Body Works on Amazon United Kingdom peaks in Oct–Nov–Dec, and the busiest month runs 3.2× the quietest.

What does it cost to enter the Warm Vanilla Sugar Bath and Body Works niche?

Warm Vanilla Sugar Bath and Body Works sells for £21.03 on average on Amazon United Kingdom, inside the $15 to $100 sweet spot. Listings run £13.48 to £50.63. The average product has 3,723 reviews, the count a new listing must catch up to.

Warm Vanilla Sugar Bath and Body Works

Fail

The top 5 brands take 100% of clicks, so Warm Vanilla Sugar Bath and Body Works is a Fail.

Flapen Score: 38
38 / 100Ranks 2,131 of 2,481 Beauty niches · −9 vs the category median of 47
Market size: £56K/yr312K searches / yr
90-day growth: -12.6%search demand this quarter
Competition: 60%top-5 click share · 2 brands · 89 sellers

Flapen Score

Warm Vanilla Sugar Bath and Body Works against its category

The dotted line is the Beauty average. Past it, Warm Vanilla Sugar Bath and Body Works is stronger. Inside it, weaker.

38Fail

This niche Category average

See the method

Market

The Warm Vanilla Sugar Bath and Body Works market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Warm Vanilla Sugar Bath and Body Works 312K times last year and spent an estimated £56K. All 2 brands take every click. Demand peaks in Oct–Nov–Dec. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 312K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -12.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £56K a year.

Searches, last 12 months: 312K
Growth, 90 days vs prior 90: -12.6%
Conversion, latest week: 0.9%
Market size, estimated: £56Ka year
Peak month: December3.2× the quietest month
Top search term: bath and body works229K searches a year

02 · Price

A sale here is worth £21.03.

Listings sell for £21.03 on average, from £13.48 to £50.63. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £21.03 that is £0 to £2K a year per listing.

Average price: £21.03inside the $15 to $100 sweet spot
Price range: £13.48–£50.63
Amazon United Kingdom median price: £12.12across 27,606 niches
Units sold a year: 2K–3K
Units per listing a year: 0–100
Revenue per listing a year: £0–£2K
Returns: 0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

74% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #611 within Bath & Body. It carries 3,723 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings: 74%
Prime listings: 84%
Out of stock, average day: 3.4%
Average rank: #611in Bath & Body
Average rating: 4.45 starsAmazon United Kingdom average 4.36 stars
Average reviews: 3,723per listing
Listings tracked: 19

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 53 months

Products

Top Warm Vanilla Sugar Bath and Body Works products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

Brands

2 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

60%

Top 20: 100%

Open market

Brand 197%
Brand 23%
Open — no brand owns it (0%)

Demand

Warm Vanilla Sugar Bath and Body Works search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.2×

Search terms

Top Warm Vanilla Sugar Bath and Body Works search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

bath and body works229K/yr -14.9%0.6% conv.
bath and body works body mist24K/yr +21.2%1.3% conv.
bath & body works13K/yr -17.6%0.4% conv.
bath and body10K/yr -9.9%0.3% conv.
bath body works5K/yr -15.5%0.3% conv.
bath and body works perfume4K/yr -20.9%0.8% conv.
warm vanilla sugar bath and body works7K/yr -21.2%3.1% conv.
body works3K/yr -3.5%0.2% conv.
warm vanilla sugar3K/yr -20.5%1.4% conv.
bath and bodyworks3K/yr +9.7%0.4% conv.

Reviews and returns

What reviews say buyers love and hate about Warm Vanilla Sugar Bath and Body Works

We read the reviews and the return reasons for every product selling here.

48%of positive reviews mention “Smell”

30%of negative reviews mention “Smell”

0.4%of orders come back

“the scent doesnt really last long”

A buyer, on “Smell”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

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FAQ

Common Warm Vanilla Sugar Bath and Body Works questions

Answered from the same tracked data.

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