Volufiline
a concentrated shelf (top 5 take 97% of clicks) — Volufiline doesn't clear our bar today.
Flapen Score
Ranks 1,175 of 2,481 Beauty niches · on the category median
Is Volufiline profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Volufiline is a £225K/yr Amazon United Kingdom market (230K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 47/100.
Volufiline: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -13.7% over the last 90 days and 7.1% of searches end in a purchase.
£225K
revenue / yr
Who owns the niche?
The top 5 brands hold 97% of demand, so 3% of the market is open.
3%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 3.8★ — the gap to enter on.
0/100
page quality · 6 products
Top Volufiline products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
The Ordinary Volufiline 92% + Pal-Isoleucine 1% Plumping Anhydrous Serum Facial Skincare for Loss of Volume 15ml
- Price
- £15.09
- Rating
- 4.3/5
- Reviews
- 126
- Age
- 4mo ago
TOSOWOONG Volufiline Serum 100% France Sederma Volufiline Concentrate for Plumping Skin firming Boost and Glass skin glow Skincare for Face lip and body 11ml 0.37 fl. oz.
- Price
- £19.28
- Rating
- 3.8/5
- Reviews
- 370
- Age
- 1y ago
CELDYQUE - 100% Pure Volufiline Serum: Experience the full performance of the 100% Pure Volufiline CELDYQUE Serum which is responsible for its exceptional firming and volumising effects of the skin
- Price
- £14.30
- Rating
- 4.1/5
- Reviews
- 636
- Age
- 1y ago
medicube PDRN Pink Collagen Volume Multi Balm Stick | Volufiline PDRN NAD Collagen | Face & Body Balm for Under-Eyes Neck Forehead Smile Lines Lips | Plumping Radiance Line Care | K-Beauty
- Price
- £15.41
- Rating
- 4.0/5
- Reviews
- 711
- Age
- 2mo ago
30ml Volufiline 92% Serum Advanced Skin Plumping&Tightening Concentrate Hydrating Anti-Aging Facial Serum with Hyaluronic Acid for Wrinkles Fine Lines&Under Eyes Firming Booster for Face&Body
- Price
- £6.79
- Rating
- 3.1/5
- Reviews
- 5
- Age
- 3mo ago
Trending
90-day click momentummedicube PDRN Pink Collagen Volume Multi Balm Stick | Volufiline PDRN NAD Collagen | Face & Body Balm for Under-Eyes Neck Forehead Smile Lines Lips | Plumping Radiance Line Care | K-Beauty
- Price
- £15.41
- Rating
- 4.0/5
- Reviews
- 711
- Age
- 2mo ago
30ml Volufiline 92% Serum Advanced Skin Plumping&Tightening Concentrate Hydrating Anti-Aging Facial Serum with Hyaluronic Acid for Wrinkles Fine Lines&Under Eyes Firming Booster for Face&Body
- Price
- £6.79
- Rating
- 3.1/5
- Reviews
- 5
- Age
- 3mo ago
YLtremker Volufiline 92% Serum with 1% Pal-Isoleucine Skin Plumping & Firming Face Ampoule Skin Elasticity Booster for Under Eye Hollow Cheeks & Fine Lines Lightweight Hydrating Serum 30ml
- Price
- £11.75
- Rating
- 3.2/5
- Reviews
- 9
- Age
- 4mo ago
The Ordinary Volufiline 92% + Pal-Isoleucine 1% Plumping Anhydrous Serum Facial Skincare for Loss of Volume 15ml
- Price
- £15.09
- Rating
- 4.3/5
- Reviews
- 126
- Age
- 4mo ago
TOSOWOONG Volufiline Serum 100% France Sederma Volufiline Concentrate for Plumping Skin firming Boost and Glass skin glow Skincare for Face lip and body 11ml 0.37 fl. oz.
- Price
- £19.28
- Rating
- 3.8/5
- Reviews
- 370
- Age
- 1y ago
Newest
by launch datemedicube PDRN Pink Collagen Volume Multi Balm Stick | Volufiline PDRN NAD Collagen | Face & Body Balm for Under-Eyes Neck Forehead Smile Lines Lips | Plumping Radiance Line Care | K-Beauty
- Price
- £15.41
- Rating
- 4.0/5
- Reviews
- 711
- Age
- 2mo ago
30ml Volufiline 92% Serum Advanced Skin Plumping&Tightening Concentrate Hydrating Anti-Aging Facial Serum with Hyaluronic Acid for Wrinkles Fine Lines&Under Eyes Firming Booster for Face&Body
- Price
- £6.79
- Rating
- 3.1/5
- Reviews
- 5
- Age
- 3mo ago
YLtremker Volufiline 92% Serum with 1% Pal-Isoleucine Skin Plumping & Firming Face Ampoule Skin Elasticity Booster for Under Eye Hollow Cheeks & Fine Lines Lightweight Hydrating Serum 30ml
- Price
- £11.75
- Rating
- 3.2/5
- Reviews
- 9
- Age
- 4mo ago
The Ordinary Volufiline 92% + Pal-Isoleucine 1% Plumping Anhydrous Serum Facial Skincare for Loss of Volume 15ml
- Price
- £15.09
- Rating
- 4.3/5
- Reviews
- 126
- Age
- 4mo ago
TOSOWOONG Volufiline Serum 100% France Sederma Volufiline Concentrate for Plumping Skin firming Boost and Glass skin glow Skincare for Face lip and body 11ml 0.37 fl. oz.
- Price
- £19.28
- Rating
- 3.8/5
- Reviews
- 370
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products capture 97% of clicks — a locked-up shelf that new listings rarely crack.
Brands
6 falling
Sellers
31
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
97%
Top 20: 100%
Open market
0%
- The Ordinary66%
- TOSOWOONG12%
- CELDYQUE10%
- medicube5%
- Siyiwen4%
- YLtremker3%
Volufiline demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 2.9×
Top Volufiline search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- volufiline138K/yr
- the ordinary volufiline32K/yr
- ordinary volufiline13K/yr
- volufiline the ordinary15K/yr
- the ordinary volufiline serum11K/yr
- the ordinary volufiline plumping serum3K/yr
- volufine3K/yr
- volufiline serum6K/yr
- the ordinary volufiline 92%3K/yr
- volufiline under eye3K/yr
What reviews say buyers love and hate about Volufiline
What buyers mention most, as a share of all reviews.
What buyers love
82% of reviews“Great as usual”
“It feels hydrating”
“Feels great”
“feels gentle on my sensitive skin”
“Excellent definitely works and make skin dewy and glow”
What buyers complain about
72% of reviews“Did not notice any improvements or changes”
“Allergic reaction”
“Arrived quickly and was something that I had seen numerous social media reviews about the benefits of using this for fine lines and wrinkles”
“What a wast of money”
“Its just a very greasy oil”
Volufiline return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
8%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Volufiline questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
