Vitamin E Oil
prices mostly outside the sweet spot ($2.97–$13.75) — Vitamin E Oil doesn't clear our bar today.
Flapen Score
Ranks 1,175 of 2,481 Beauty niches · on the category median
Is Vitamin E Oil profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Vitamin E Oil is a £186K/yr Amazon United Kingdom market (255K searches/yr). The top 5 brands hold 64% of demand. Verdict: Skip it — 47/100.
Vitamin E Oil: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -4.4% over the last 90 days and 10.2% of searches end in a purchase.
£186K
revenue / yr
Who owns the niche?
The top 5 brands hold 64% of demand, so 36% of the market is open.
36%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 23 products
Top Vitamin E Oil products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Vitamin E Oil 75 000 IU 60 ml- 100% Pure Vitamin E Oil for Skin Face Hair Body - Natural Antioxidant for Dryness Wrinkles Scars & Stretch Marks Moisturizing and Firming Skin
- Price
- £7.09
- Rating
- 4.7/5
- Reviews
- 1,405
- Age
- 1y ago
Kanzy Vitamin E Oil for Face & Skin Naturally Sourced Plant-Based Pure Vitamin E Oil for Hair d-Alpha-tocopherol Body Oil for Women & Men Strengthens & Moisturizes Nails 60ml
- Price
- £6.53
- Rating
- 4.5/5
- Reviews
- 46,493
- Age
- 7y ago
MAJESTIC PURE Vitamin E Oil - 236 ml - 100% pure & cold-pressed 20 000 IU Non-GMO Skin Scar Face Hair & Body Care Oil
- Price
- £11.12
- Rating
- 4.6/5
- Reviews
- 6,498
- Age
- 2y ago
Kanzy Vitamin E Oil for Skin Hair Lips and Face - Naturally Sourced Multi-Purpose Plant-Based Vitamin E Oil for Hair Growth as Skincare and Haircare Product for both Men and Women (30 ml)
- Price
- £4.68
- Rating
- 4.5/5
- Reviews
- 46,493
- Age
- 2y ago
Cliganic 100% Pure Vitamin E Oil for Skin Hair & Face - 30 000 IU Non-GMO Verified | Natural D-Alpha Tocopherol
- Price
- £8.66
- Rating
- 4.4/5
- Reviews
- 22,052
- Age
- 4y ago
Trending
90-day click momentum
100% Pure Vitamin E Oil for Skin Hair & Face Body Bath Oils Moisturizing Dry Skin Easy to Absorb Non-GMO & Vegan 2Fl Oz
- Price
- £4.11
- Rating
- 4.8/5
- Reviews
- 31
- Age
- 1y ago
Vitamin E oil for Skin Scars Face Nails Hair Scalp Moisturiser 75 000 IU 100% Natural Pure Cold Pressed Vitamin E Oil for Dryness Wrinkles Scars & Stretch Marks Repairs Body Massage Oil 2 Fl Oz
- Price
- £7.46
- Rating
- 4.4/5
- Reviews
- 12
- Age
- 1y ago
Pure Vitamin E Oil for Skin 100% Pure Natural Vitamin E for Skin Face Hair Nails & Scars Body for Moisturizing Dry Skin Moisturizing and Firming Skin Easy to Absorbed 60ML
- Price
- £5.11
- Rating
- 4.6/5
- Reviews
- 8
- Age
- 1y ago
Vitamin E Oil for Skin and Face Pure Vitamin E Hair Oi-l Natural Nourishing Body Oil for Deep Hydration Anti-Aging and Firming Skin Anti-Drying Reducing Fine Lines - 60ml
- Price
- £4.81
- Rating
- 4.6/5
- Reviews
- 20
- Age
- 1y ago
Vitamin E Oil for Skin Body Face and Scars Cold Pressed Ultra Pure Vitamin E Oil Deeply Nourish Enhancing Dry Skin Moisturizing Reduce Fine Lines & Scars Firmness & Elasticity 2Fl Oz
- Price
- £5.61
- Rating
- 4.6/5
- Reviews
- 25
- Age
- 1y ago
Newest
by launch date
Pjordo Vitamin E Oil - 100% Pure & Natural 70 000 IU Cold-Pressed Organic Vitamin E Oil for Skin Face Hair Nails & Scars D-Alpha Tocopherol Rich Deep Moisturizing and Firming Skin
- Price
- £7.40
- Rating
- 4.5/5
- Reviews
- 20
- Age
- 11mo ago
Vitamin E oil for Skin Scars Face Nails Hair Scalp Moisturiser 75 000 IU 100% Natural Pure Cold Pressed Vitamin E Oil for Dryness Wrinkles Scars & Stretch Marks Repairs Body Massage Oil 2 Fl Oz
- Price
- £7.46
- Rating
- 4.4/5
- Reviews
- 12
- Age
- 1y ago
Pure Vitamin E Oil for Skin 100% Pure Natural Vitamin E for Skin Face Hair Nails & Scars Body for Moisturizing Dry Skin Moisturizing and Firming Skin Easy to Absorbed 60ML
- Price
- £5.11
- Rating
- 4.6/5
- Reviews
- 8
- Age
- 1y ago
MAYJAM Vitamin E Oil - 118ML - Pure and Natural Vitamin E Oil for Skin Strengthens and Moisturizes Hair for Dryness Wrinkles Uneven Skin Tone
- Price
- £6.44
- Rating
- 4.2/5
- Reviews
- 572
- Age
- 1y ago
MAYJAM Vitamin E Oil - 236ML - Pure and Natural Vitamin E Oil for Skin Strengthens and Moisturizes Hair for Dryness Wrinkles Uneven Skin Tone
- Price
- £8.20
- Rating
- 4.2/5
- Reviews
- 572
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.
Brands
19 falling
Sellers
43
Top-5 brand share
64%
Top 20: 100%
Top-5 click share
55%
Top 20: 97%
Open market
30%
- ATOANY20%
- KANZY HAIR AND BEAUTY19%
- Majestic Pure11%
- Naissance9%
- Cliganic6%
- MAYJAM6%
Vitamin E Oil demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.2×
Top Vitamin E Oil search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- vitamin e oil164K/yr
- vitamin e oil for skin35K/yr
- vit e oil10K/yr
- pure vitamin e oil9K/yr
- vitamin e oil for face8K/yr
- organic vitamin e oil8K/yr
- vitamin e serum for face5K/yr
- vitamin e oil organic5K/yr
- vitamin e oil for hair4K/yr
- vit e oil for skin3K/yr
What reviews say buyers love and hate about Vitamin E Oil
What buyers mention most, as a share of all reviews.
What buyers love
79% of reviews“Excellent product”
“Moisturises the skin well”
“Good value for money”
“Brilliant self restorative product for the skin”
“Perfect size”
What buyers complain about
73% of reviews“It also has an unpleasant odour”
“Not on the pricey side”
“Cant open the bottle”
“Looks big from the front”
“it's very sticky”
Vitamin E Oil return rate & reasons
Why buyers send it back, as a share of all return requests.
0.2%
Return rate
24%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Vitamin E Oil questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
