vita liberata body blur
Worth a lookShows demand growing +220.7% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+220.7%90-day search growth — must beat 0% to launch
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Avg price
Great£20.83avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Conversion
Great8.7%search→purchase rate — share of searches ending in a sale
Review moat
Good508.64avg incumbent reviews — the moat a new listing must climb
Price range
Good£8.14–£29.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad81%top-5 click share — a locked-up shelf
Market size
Bad£54K£54K/yr · 30K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, vita liberata body blur is a £54K/yr Amazon United Kingdom market (30K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Worth a look — 57/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
vita liberata body blur market data
- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- £31K–£42K
- units × avg price
- Conversion rate
- 8.7%
- Avg BSR
- #153
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 10.9%
- Avg brand age
- 47 months
- Avg seller age
- 161 days
Competition & brand share
The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.Brands
3 flat
Sellers
7
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
81%
Top 20: 100%
Open market
0%
- VITA LIBERATA95%
- Tanologist3%
- he-shi2%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +220.7% search growth over the last 90 days.Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 7.5×
Top vita liberata body blur search terms
- vita liberata body blur20K/yr
- body blur9K/yr
- vita liberata body1K/yr
Top vita liberata body blur products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 11 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
VITA LIBERATA Body Blur Medium 100ml Instant Fake Tan & Body Makeup Wash Off Self Tan Skin Blurring Coverage for Imperfections Transfer Resistant Medium Glow
VITA LIBERATA£21.194.4★1,418 rev
VITA LIBERATA Body Blur Light 100ml & Mitt Bundle Instant Wash Off Tan & Body Makeup for Legs & Skin Water Resistant Streak-Free Application Blurs Imperfections & Evens Skin Tone
VITA LIBERATA£29.724.1★227 rev
VITA LIBERATA Body Blur Light 100ml Instant Fake Tan & Body Makeup Wash Off Self Tan Skin Blurring Coverage for Imperfections Transfer Resistant Light Glow
VITA LIBERATA£25.294.4★1,418 rev
VITA LIBERATA Everyday Blur Drops Medium 47ml Wash Off Body Makeup Drops Extremely Water Resistant Matte Texture Satin Skin Finish
VITA LIBERATA£16.084.1★59 rev
VITA LIBERATA Body Blur Medium 100ml & Mitt Bundle Leg & Body Makeup Wash Off Instant Tan Streak Free Application Blending Mitt Water resistant Disguise Imperfections Flawless Finish
VITA LIBERATA£29.154.1★227 rev
Newest
by launch date
VITA LIBERATA Body Blur Medium 30ml Travel Size Wash Off Instant Tan Body Make Up Water resistant Disguise Imperfections Flawless Finish
VITA LIBERATA£11.04139 rev
VITA LIBERATA Everyday Blur Drops Medium 47ml Wash Off Body Makeup Drops Extremely Water Resistant Matte Texture Satin Skin Finish
VITA LIBERATA£16.0859 rev
VITA LIBERATA Beauty Blur Lighter Light 30ml & Brush Bundle BB/CC Cream Hydrating complexion booster Radiant Glow & Flawless Finish Colour Corrector Flawless application blending brush
VITA LIBERATA£29.4166 rev
VITA LIBERATA Beauty Blur Dark 30ml & Brush Bundle BB/CC Cream Hydrating complexion booster Radiant Glow & Flawless Finish Colour Corrector Tinted Primer Flawless application blending brush
VITA LIBERATA£28.2466 rev
VITA LIBERATA Body Blur Light 100ml & Mitt Bundle Instant Wash Off Tan & Body Makeup for Legs & Skin Water Resistant Streak-Free Application Blurs Imperfections & Evens Skin Tone
VITA LIBERATA£29.72227 rev
Trending
90-day click momentumVITA LIBERATA Beauty Blur Lighter Light 30ml & Brush Bundle BB/CC Cream Hydrating complexion booster Radiant Glow & Flawless Finish Colour Corrector Flawless application blending brush
VITA LIBERATA£29.413.6★
VITA LIBERATA Body Blur Light 100ml Instant Fake Tan & Body Makeup Wash Off Self Tan Skin Blurring Coverage for Imperfections Transfer Resistant Light Glow
VITA LIBERATA£25.294.4★
Tanologist Insta Glow Illuminating Instant Body Bronzer Dermatologist Tested Buildable Bronze Glow Light Reflecting Particles Transfer Proof & Water Resistant Flawless Finish 170ml
Tanologist£8.144.3★
VITA LIBERATA Body Blur Medium 100ml Instant Fake Tan & Body Makeup Wash Off Self Tan Skin Blurring Coverage for Imperfections Transfer Resistant Medium Glow
VITA LIBERATA£21.194.4★
VITA LIBERATA Body Blur Light 100ml & Mitt Bundle Instant Wash Off Tan & Body Makeup for Legs & Skin Water Resistant Streak-Free Application Blurs Imperfections & Evens Skin Tone
VITA LIBERATA£29.724.1★
What buyers say about vita liberata body blur
What buyers praise and complain about, mined from review topics.What buyers love
“Nice colour, easy to use”
“Excellent product”
“Looked nice on application”
“Gives Beautiful glowing skin”
“Perfect glow up”
“Great value for money - recommend”
“easy to use”
“good coverage”
“Smells lovely and good coverage”
“Works extremely well on legs great summer buy”
What buyers complain about
“Terrible - orange, uneven, streaky, Very orange and unnatural tone”
“Unfortunately this product left me with an itchy”
“Waste of money”
“Wasn't suitable for my fair freckly skin”
“Was disappointed with results and quality”
“slightly glittery which I didnt expect”
“However, I tried it with a mitt and a brush and I found it quite hard to blend out in places, can easily go patchy and it sinks into the hair follicles”
“NOT water proof”
Top return reasons
Common questions
- Is vita liberata body blur profitable to sell on Amazon United Kingdom?
- The niche generates £54K/yr across 11 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +220.7%. Flapen's verdict: Worth a look (57/100).
- How competitive is the vita liberata body blur niche?
- 3 brands and 7 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in vita liberata body blur?
- Top complaints mined from reviews: Color, Allergies, Value For Money. The return rate is 0.5%.
- When does demand for vita liberata body blur peak?
- Demand peaks in Apr–May–Jun–Jul; the busiest month runs 7.5× the quietest.
- What does it cost to enter the vita liberata body blur niche?
- Listings span £8.14–£29.72; the average listing price is £20.83 (sweet spot $15–$100). The average incumbent carries 509 reviews — the moat a new listing must climb.