Vaseline Gift Set

Shoppers searched for this 93K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -40.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £17K a year.

Searches, last 12 months

93K

Growth, 90 days vs prior 90

-40.1%

Conversion, latest week

2.7%

Market size, estimated

£17Ka year

Peak month

December22.9× the quietest month

Top search term

vaseline vanilla daydream10K searches a year

Listings sell for £6.69 on average, from £0.87 to £15.20. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £6.69 that is £669 to £2K a year per listing.

Average price

£6.69under the $15 to $100 sweet spot

Price range

£0.87–£15.20

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

£669–£2K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

61% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 17.9% of listings are out of stock. The average listing ranks #451 within Body. It carries 2,885 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

61%

Prime listings

78%

Out of stock, average day

17.9%

Average rank

#451in Body

Average rating

4.57 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,885per listing

Listings tracked

18

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

36 months