Uriage Cleansing Oil
FailPrices span $5.06–$15.79, mostly outside the sweet spot, so Uriage Cleansing Oil is a Fail.
- Flapen Score
- 42 / 100Ranks 1,759 of 2,481 Beauty niches · −5 vs the category median of 4742
- Market size
- £68K/yr119K searches / yr
- 90-day growth
- +3.2%search demand this quarter
- Competition
- 48%top-5 click share · 7 brands · 111 sellers
Flapen Score
Uriage Cleansing Oil against its category
The dotted line is the Beauty average. Past it, Uriage Cleansing Oil is stronger. Inside it, weaker.
Market
The Uriage Cleansing Oil market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Uriage Cleansing Oil 119K times last year and spent an estimated £68K. The top 5 brands take 97% of clicks. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 5.3% of those searches ended in a purchase.
Shoppers searched for this 119K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved +3.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £68K a year.
- Searches, last 12 months
- 119K
- Growth, 90 days vs prior 90
- +3.2%
- Conversion, latest week
- 5.3%
- Market size, estimated
- £68Ka year
- Peak month
- May2.4× the quietest month
- Top search term
- uriage56K searches a year
02 · Price
A sale here is worth £10.69.
Listings sell for £10.69 on average, from £5.06 to £15.79. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £10.69 that is £1K to £3K a year per listing.
- Average price
- £10.69under the $15 to $100 sweet spot
- Price range
- £5.06–£15.79
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £1K–£3K
- Returns
- 0.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
90% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #115 within Bath & Body. It carries 2,325 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 97%
- Out of stock, average day
- 0.0%
- Average rank
- #115in Bath & Body
- Average rating
- 4.49 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,325per listing
- Listings tracked
- 29
04 · Newcomers
4 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Uriage Cleansing Oil products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.
Brands
7 falling
Sellers
111
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
48%
Top 20: 88%
Open market
1%
- Brand 155%
- Brand 228%
- Brand 36%
- Brand 45%
- Brand 53%
- Brand 62%
- Open — no brand owns it (1 brand, 1%)
Demand
Uriage Cleansing Oil search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 2.4×
Search terms
Top Uriage Cleansing Oil search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- uriage56K/yr
- cica care silicone gel sheets14K/yr
- cica13K/yr
- uriage shower gel8K/yr
- cica cream11K/yr
- uriage eau thermale7K/yr
- cica care5K/yr
- cica-care silicone gel sheet3K/yr
- uriage cream2K/yr
Reviews and returns
What reviews say buyers love and hate about Uriage Cleansing Oil
We read the reviews and the return reasons for every product selling here.
“irritated my skin”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Uriage Cleansing Oil questions
Answered from the same tracked data.