Urea Cream
Urea Cream shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Top 6% of 2,481 Beauty niches · +13 vs the category median of 47
Is Urea Cream profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Urea Cream is a £457K/yr Amazon United Kingdom market (575K searches/yr). The top 5 brands hold 61% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Worth a look — 60/100.
Urea Cream: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +44.5% over the last 90 days and 10.8% of searches end in a purchase.
£457K
revenue / yr
Who owns the niche?
The top 5 brands hold 61% of demand, so 39% of the market is open.
39%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 22 products
Top Urea Cream products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
OUKEYA Urea Cream 40 Percent Urea Foot & Hand Cream for Cracked Heels and Dry Skin Urea Lotion for Deep Moisturizing Callus Remover Nourishes Soften Maximum Strength 150g (1 Pack)
- Price
- £10.08
- Rating
- 4.4/5
- Reviews
- 9,904
- Age
- 2y ago
ACWOO Urea Cream 40% Urea Foot Cream 150g Urea Cream for Feet Urea Foot & Hand Cream for Cracked Heels and Dry Skin Foot Nourishing Frost for Callus Remover 40% Urea Lotion for Feet
- Price
- £6.25
- Rating
- 4.3/5
- Reviews
- 1,325
- Age
- 2y ago
Eucerin UreaRepair Plus 10% Urea Foot Cream 100ml Intensive Moisturising Foot Treatment for Dry Cracked Feet and Heels with Ceramide & Natural Moisturising Factors Fast-Absorbing Moisturiser
- Price
- £7.42
- Rating
- 4.7/5
- Reviews
- 2,420
- Age
- 16y ago
Urea Cream 60 Percent for Feet with 2% Salicylic Acid - Urea Foot Cream for Cracked Heels and Dry Skin Deep Moisturizing Callus Remover and Soften - Cracked Heel Repair Cream - Foot Moisturiser 40 g
- Price
- £5.25
- Rating
- 4.4/5
- Reviews
- 323
- Age
- 1y ago
Intensive 60% Urea Cream for Cracked Heels & Dry Skin Deep Moisturizing Foot & Hand Treatment Softens Calluses on Feet Knees & Hands Ultra-Hydrating Formula for Smooth Nourished Skin
- Price
- £7.19
- Rating
- 4.3/5
- Reviews
- 38
- Age
- 4mo ago
Trending
90-day click momentum
Eucerin UreaRepair Plus Body Lotion 10% Urea 250ml Intensive Body Cream for Dry and Rough Skin Skincare with Urea for Dry Skin
- Price
- £9.81
- Rating
- 4.3/5
- Reviews
- 87
- Age
- 1y ago
Intensive 60% Urea Cream for Cracked Heels & Dry Skin Deep Moisturizing Foot & Hand Treatment Softens Calluses on Feet Knees & Hands Ultra-Hydrating Formula for Smooth Nourished Skin
- Price
- £7.19
- Rating
- 4.3/5
- Reviews
- 38
- Age
- 4mo ago
Urea Foot Cream 2PCS 60% Urea with 2% Salicylic Acid Foot Care Stick Exfoliating Moisturizer Cream Dead Skin Remover Foot Balm for Dry Cracked Heel Hands Elbows Knees -1.41oz
- Price
- £7.04
- Rating
- 4.3/5
- Reviews
- 99
- Age
- 11mo ago
Urea Foot Cream 60% with 2% Salicylic Acid Foot Moisturizer for Rough Cracked Heels & Dry Skin Feet Callus Remover Repair Balm Intensely Moisturising for Healthy Feet 40g
- Price
- £5.15
- Rating
- 4.2/5
- Reviews
- 61
- Age
- 9mo ago
OKeeffes Healthy Feet Jar 91g - Foot Cream for Very Dry Skin Cracked Heels and Feet | Instantly Boosts Moisture Levels Creates a Protective Layer & Prevents Moisture Loss
- Price
- £5.68
- Rating
- 4.6/5
- Reviews
- 87,370
- Age
- 16y ago
Newest
by launch dateIntensive 60% Urea Cream for Cracked Heels & Dry Skin Deep Moisturizing Foot & Hand Treatment Softens Calluses on Feet Knees & Hands Ultra-Hydrating Formula for Smooth Nourished Skin
- Price
- £7.19
- Rating
- 4.3/5
- Reviews
- 38
- Age
- 4mo ago
Mixa Body Cream Urea Cica Repair Renewing Cream Body Moisturiser for Dry Rough Bumpy Skin with 10% Urea and Niacinamide Hypoallergenic Up To 100H Hydration 400ml
- Price
- £6.48
- Rating
- 4.7/5
- Reviews
- 309
- Age
- 7mo ago
Urea Cream 60 Percent for Feet with 2% Salicylic Acid - Urea Foot Cream for Cracked Heels and Dry Skin Deep Moisturizing - Cracked Heel Repair Cream - Foot Moisturiser parent (2Pack)
- Price
- £7.50
- Rating
- 4.7/5
- Reviews
- 29
- Age
- 8mo ago
Urea Foot Cream 60% with 2% Salicylic Acid Foot Moisturizer for Rough Cracked Heels & Dry Skin Feet Callus Remover Repair Balm Intensely Moisturising for Healthy Feet 40g
- Price
- £5.15
- Rating
- 4.2/5
- Reviews
- 61
- Age
- 9mo ago
Urea Foot Cream 2PCS 60% Urea with 2% Salicylic Acid Foot Care Stick Exfoliating Moisturizer Cream Dead Skin Remover Foot Balm for Dry Cracked Heel Hands Elbows Knees -1.41oz
- Price
- £7.04
- Rating
- 4.3/5
- Reviews
- 99
- Age
- 11mo ago
Competition: brands, sellers & click share
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.
Brands
18 rising
Sellers
185
Top-5 brand share
61%
Top 20: 100%
Top-5 click share
54%
Top 20: 98%
Open market
34%
- OUKEYA24%
- ACWOO11%
- Eucerin10%
- Kurchugo9%
- VCCGRRL7%
- Grocerism6%
Urea Cream demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 3.0×
Top Urea Cream search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- urea foot cream202K/yr
- urea cream176K/yr
- urea40K/yr
- 40% urea cream24K/yr
- urea cream 60 percent for feet26K/yr
- foot cream urea8K/yr
- urea foot cream 60 percent11K/yr
- urea 40% cream5K/yr
- urea cream for feet7K/yr
- 25% urea foot cream6K/yr
What reviews say buyers love and hate about Urea Cream
What buyers mention most, as a share of all reviews.
What buyers love
79% of reviews“Very hydrating”
“Super soft”
“Great quality product have been using it for a number of years keeps my feet in perfect condition highly recommend”
“great value for money”
“fragrance free”
What buyers complain about
50% of reviews“Dry skin”
“Smells horrible”
“Ineffective”
“my skin is very very dried”
“Gentle buy sticky”
Urea Cream return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
28%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Urea Cream questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
