Urban Decay All Nighter Setting Spray

Shoppers searched for this 755K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 10.5% of those searches ended in a purchase. Searches in the last 90 days moved +37.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.1M a year.

Searches, last 12 months

755K

Growth, 90 days vs prior 90

+37.9%

Conversion, latest week

10.5%

Market size, estimated

£1.1Ma year

Peak month

June3.9× the quietest month

Top search term

loreal setting spray220K searches a year

Listings sell for £13.76 on average, from £6.11 to £29.29. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 6,000 to 8,000 of them. At £13.76 that is £83K to £110K a year per listing.

Average price

£13.76under the $15 to $100 sweet spot

Price range

£6.11–£29.29

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

60K–80K

Units per listing a year

6,000–8,000

Revenue per listing a year

£83K–£110K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #44 within Make-up. It carries 3,965 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

70%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#44in Make-up

Average rating

4.46 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,965per listing

Listings tracked

10

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

58 months