Under Eye Patches
Under Eye Patches shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Top 9% of 2,481 Beauty niches · +11 vs the category median of 47
Is Under Eye Patches profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Under Eye Patches is a £1.6M/yr Amazon United Kingdom market (2.3M searches/yr). The top 5 brands hold 75% of demand. Demand peaks in Dec. Verdict: Worth a look — 58/100.
Under Eye Patches: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -9.4% over the last 90 days and 7.3% of searches end in a purchase.
£1.6M
revenue / yr
Who owns the niche?
The top 5 brands hold 75% of demand, so 25% of the market is open.
25%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 23 products
Top Under Eye Patches products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
grace and stella Under Eye Gel Patches - Reduce Dark Circles Puffy Eyes Undereye Bags Wrinkles - Under Eye Masks Vegan Cruelty-Free Self Care Gifts for Women (24 Pairs Gold
- Price
- £12.98
- Rating
- 4.3/5
- Reviews
- 48,535
- Age
- 10y ago
BIODANCE Collagen Peptide Under Eye Patches 60 Counts. Advanced Hydrogel Eye Patches for Dark Circles & Puffy Eyes. Under Eye Mask for Fine Lines. Eye Bags & Wrinkles. Korean Skincare.
- Price
- £16.03
- Rating
- 4.6/5
- Reviews
- 1,710
- Age
- 4mo ago
grace & stella Award Winning Under Eye Mask - Reduce Dark Circles Puffy Eyes Undereye Bags Wrinkles - Under Eye Gel Patches Vegan Cruelty-Free Self Care (4 Pairs Gold)
- Price
- £6.23
- Rating
- 4.2/5
- Reviews
- 10,129
- Age
- 3y ago
COSRX Pink Peptide Collagen Hydrogel Eye Patches Wrinkle Patches for Puffy Eyes Dark Circles Eye Bags Wrinkles and Fine Lines Firming and Depuffing Under Eye Masks Korean Skincare 60 Patches
- Price
- £15.62
- Rating
- 4.4/5
- Reviews
- 4,241
- Age
- 1y ago
Abib Collagen Eye Patch Jericho Rose Jelly 60 Patches Korean Under Eye Patches for Puffy Eyes and Dark Circles Anti-Wrinkle Collagen Caffeine Niacinamide Ceramide Antioxidant Skin Care
- Price
- £15.79
- Rating
- 4.5/5
- Reviews
- 3,141
- Age
- 10y ago
Trending
90-day click momentum
Beauty of Joseon Revive Under Eye Patch Retinal Ginseng for Puffy Under Eye Bag Masks Collagen Peptide Korean Skincare for Women and Men 60 Sheets 30 Pairs
- Price
- £13.50
- Rating
- 4.4/5
- Reviews
- 865
- Age
- 3mo ago
BIODANCE Collagen Peptide Under Eye Patches 60 Counts. Advanced Hydrogel Eye Patches for Dark Circles & Puffy Eyes. Under Eye Mask for Fine Lines. Eye Bags & Wrinkles. Korean Skincare.
- Price
- £16.03
- Rating
- 4.6/5
- Reviews
- 1,710
- Age
- 4mo ago
Under Eye Gel Patches 60pcs Sakura Collagen Hydrating Eye Mask for Dark Circles Puffiness & Wrinkles Soothing Under Eye Pads for Women & Men
- Price
- £5.85
- Rating
- 4.3/5
- Reviews
- 58
- Age
- 8mo ago
Abib Collagen Eye Patch Jericho Rose Jelly 60 Patches Korean Under Eye Patches for Puffy Eyes and Dark Circles Anti-Wrinkle Collagen Caffeine Niacinamide Ceramide Antioxidant Skin Care
- Price
- £15.79
- Rating
- 4.5/5
- Reviews
- 3,141
- Age
- 10y ago
60 Pairs Aloe Vera Under Eye Patches Collagen Eye Mask for Dark Circles Puffiness Wrinkles & Fine Lines Hydrating & Soothing Anti-Aging Skincare for Men & Women
- Price
- £5.77
- Rating
- 4.2/5
- Reviews
- 224
- Age
- 1y ago
Newest
by launch dateBeauty of Joseon Revive Under Eye Patch Retinal Ginseng for Puffy Under Eye Bag Masks Collagen Peptide Korean Skincare for Women and Men 60 Sheets 30 Pairs
- Price
- £13.50
- Rating
- 4.4/5
- Reviews
- 865
- Age
- 3mo ago
BIODANCE Collagen Peptide Under Eye Patches 60 Counts. Advanced Hydrogel Eye Patches for Dark Circles & Puffy Eyes. Under Eye Mask for Fine Lines. Eye Bags & Wrinkles. Korean Skincare.
- Price
- £16.03
- Rating
- 4.6/5
- Reviews
- 1,710
- Age
- 4mo ago
30 Pairs Collagen Eye Patches Hyaluronic Acid Moisturizing & Hydrating Under Eye Gel Patches for Puffy Eyes & Dark Circles Gel Pads for All Skin Types
- Price
- £6.78
- Rating
- 4.3/5
- Reviews
- 31
- Age
- 8mo ago
Under Eye Gel Patches 60pcs Sakura Collagen Hydrating Eye Mask for Dark Circles Puffiness & Wrinkles Soothing Under Eye Pads for Women & Men
- Price
- £5.85
- Rating
- 4.3/5
- Reviews
- 58
- Age
- 8mo ago
Abib PDRN Retinal Eye Patch Glow jelly 60 Patches Korean Under Eye Patches for Puffy Eyes and Dark Circles AntiWrinkle Collagen Caffeine Niacinamide
- Price
- £15.91
- Rating
- 4.6/5
- Reviews
- 1,486
- Age
- 9mo ago
Competition: brands, sellers & click share
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.
Brands
16 falling
Sellers
90
Top-5 brand share
75%
Top 20: 100%
Top-5 click share
58%
Top 20: 97%
Open market
20%
- grace & stella39%
- BIODANCE12%
- COSRX9%
- Abib8%
- Coukula6%
- Jiasoval6%
Under Eye Patches demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Dec · busiest ÷ quietest = 2.1×
Top Under Eye Patches search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- eye patches707K/yr
- under eye patches285K/yr
- under eye gel patches335K/yr
- eye masks136K/yr
- grace and stella eye patches161K/yr
- collagen eye patches95K/yr
- under eye mask77K/yr
- eye masks for puffy eyes93K/yr
- eye patches for dark circles56K/yr
- korean eye patches39K/yr
What reviews say buyers love and hate about Under Eye Patches
What buyers mention most, as a share of all reviews.
What buyers love
74% of reviews“Good price”
“Brilliant quality”
“Very hydrating”
“Makes your skin very soft”
“As advertised”
What buyers complain about
67% of reviews“Irritated my skin”
“Not enough moisture”
“Very slippery”
“Concernly poor quality assurance control”
“Waste of money”
Under Eye Patches return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
12%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Under Eye Patches questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
