udder cream
Skip itA small market ($92K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Great8.7%search→purchase rate — share of searches ending in a sale
Review moat
Good1,047.48avg incumbent reviews — the moat a new listing must climb
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Avg price
Good£12.61avg listing price — sweet spot $15–$100
Price range
Okay£6.51–£21.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+0.9%90-day search growth — must beat 0% to launch
Brand share
Okay90%top-5 brand share — brands hold most of the demand
Market size
Bad£92K£92K/yr · 84K searches
According to Flapen's Amazon United Kingdom niche tracking, udder cream is a £92K/yr Amazon United Kingdom market (84K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Apr–May. Verdict: Skip it — 49/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
udder cream market data
- Units sold / yr
- 6K–8K
- avg 250–500/product
- Revenue / yr
- £76K–£101K
- units × avg price
- Conversion rate
- 8.7%
- Avg BSR
- #496
- Page quality
- 0%
- Prime
- 84%
- Sponsored
- 72%
- Out of stock
- 12.8%
- Avg brand age
- 61 months
- Avg seller age
- 172 days
Competition & brand share
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.Brands
10 rising
Sellers
60
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
49%
Top 20: 95%
Open market
7%
- Udderly Smooth37%
- MOOMINT17%
- Battles15%
- Teisen Products12%
- VetSet7%
- Equimins3%
- Open — no brand owns it (4 brands, 7%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +0.9% search growth over the last 90 days.Peak months: Apr, May · busiest ÷ quietest = 2.3×
Top udder cream search terms
- udder cream49K/yr
- udderly smooth15K/yr
- udder cream for humans6K/yr
- udderly smooth moisturising cream3K/yr
- uddermint cream5K/yr
- udderly smooth chamois cream3K/yr
- cow udder cream2K/yr
Top udder cream products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Teisen Uddermint 600ml - Deeply Soothing Udder Mint Cream with 35% Japanese Peppermint Oil Extract Strong Cooling Liniment Menthol Rub with Natural Ingredients for Joint and Muscle Rub Udder Cream
Teisen Products£19.994.6★2,207 rev
Battles cream The Original Udder Cream - White 400g
Battles£9.954.5★1,287 rev
Udderly Smooth Udder Cream Skin Moisturizer 12 Ounce Jar (Pack of 2)
Udderly Smooth£14.614.6★3,125 rev
MOOMINT Udder Mint Cream with 35% Pure Japanese Peppermint Oil - Proven Formula for Over 30 Years - 250ml
MOOMINT£12.754.5★241 rev
MOOMINT Udder Mint Cream with 35% Pure Japanese Peppermint Oil - Proven Formula for Over 30 Years - Travel Size - 100ml
MOOMINT£7.674.4★76 rev
Newest
by launch date
Mint Udder Cream 510ml (18oz) Refill Pouch Menthol Cooling Cream with Pure Japanese Peppermint Oil for Cow Udder Care Muscle Rub Dry Skin & Recovery
Udderly Cool£16.2612 rev
VetSet Udder Cream | Lanolin & Glycerine Moisturising Cream for Cows & Livestock | Soothes Dry Chapped Skin | Milk-Safe Odourless | Multi-Purpose Use 1kg
VetSet£18.336 rev
Anti-Chafe Chamois Cream 118 ml (2-Pack) | OH Essentials Cycling Comfort Bundle | Non-Greasy Long-Lasting
O.H. Essentials£16.586 rev
MOOMINT Udder Mint Cream with 35% Pure Japanese Peppermint Oil - Proven Formula for Over 30 Years - Travel Size - 100ml
MOOMINT£7.6776 rev
VetSet SuperMint | Udder Mint Cream with 35% Japanese Peppermint Oil Cooling Liniment for Muscles & Joints | Strong Mint Cooling for Cows Horses & Livestock | Milk-Safe Antibiotic-Free 500ml
VetSet£21.5630 rev
Trending
90-day click momentum
Udderly Smooth - Udder Cream - Body Cream Dry Skin Moisturiser - Big Value Extra Large Jar (340g/12oz) - Hydrates Dry Skin & Relieves Skin Problems - This Dry Skin Moisturising Body Cream Can Help Eczema Psoriasis & Cracked Dry Sore Itchy Skin
Udderly Smooth£9.264.6★
VetSet Udder Cream | Lanolin & Glycerine Moisturising Cream for Cows & Livestock | Soothes Dry Chapped Skin | Milk-Safe Odourless | Multi-Purpose Use 1kg
VetSet£18.334.2★
Anti-Chafe Chamois Cream 118 ml (2-Pack) | OH Essentials Cycling Comfort Bundle | Non-Greasy Long-Lasting
O.H. Essentials£16.585.0★
VetSet SuperMint | Udder Mint Cream with 35% Japanese Peppermint Oil Cooling Liniment for Muscles & Joints | Strong Mint Cooling for Cows Horses & Livestock | Milk-Safe Antibiotic-Free 500ml
VetSet£21.564.2★
Mint Udder Cream 510ml (18oz) Refill Pouch Menthol Cooling Cream with Pure Japanese Peppermint Oil for Cow Udder Care Muscle Rub Dry Skin & Recovery
Udderly Cool£16.265.0★
What buyers say about udder cream
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent cream”
“smells so good”
“Great value for money”
“Best moisturiser on the market”
“Numbs the pain area in back area, quite well”
“it worked fantastic”
“Always use this for my OA knees its better than any prescribed drugs really works used it for good few years”
“is absorbed well”
“As described and good value for money”
“It is easy to apply and soaks in well, easing itching and pain”
What buyers complain about
“I couldn't stand the smell of it”
“small price to pain for restful nights sleep”
“When I opened the cream I was initially disappointed to see that it wasnt as thick as my usual body butters”
“my skin is so dry”
“Nothing worked at all”
“Red dye stains”
“I had very dry skin”
“Heat rub creams not doing the job so far”
“just a little expensive compared to other non branded versions”
“didnt absorb that well”
Top return reasons
Common questions
- Is udder cream profitable to sell on Amazon United Kingdom?
- The niche generates £92K/yr across 25 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +0.9%. Flapen's verdict: Skip it (49/100).
- How competitive is the udder cream niche?
- 10 brands and 60 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 90% of demand.
- What do buyers complain about in udder cream?
- Top complaints mined from reviews: Smell, Sleep Quality, Thickness. The return rate is 0.3%.
- When does demand for udder cream peak?
- Demand peaks in Apr–May; the busiest month runs 2.3× the quietest.
- What does it cost to enter the udder cream niche?
- Listings span £6.51–£21.56; the average listing price is £12.61 (sweet spot $15–$100). The average incumbent carries 1,047 reviews — the moat a new listing must climb.