Tubing Mascara
FailThe top 5 brands take 100% of clicks, so Tubing Mascara is a Fail.
- Flapen Score
- 48 / 100Top 44% of 2,481 Beauty niches · +1 vs the category median of 4748
- Market size
- £175K/yr245K searches / yr
- 90-day growth
- +84.6%search demand this quarter
- Competition
- 92%top-5 click share · 4 brands · 149 sellers
Flapen Score
Tubing Mascara against its category
The dotted line is the Beauty average. Past it, Tubing Mascara is stronger. Inside it, weaker.
Market
The Tubing Mascara market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Tubing Mascara 245K times last year and spent an estimated £175K. All 4 brands take every click. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 9.3% of those searches ended in a purchase.
Shoppers searched for this 245K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.3% of those searches ended in a purchase. Searches in the last 90 days moved +84.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £175K a year.
- Searches, last 12 months
- 245K
- Growth, 90 days vs prior 90
- +84.6%
- Conversion, latest week
- 9.3%
- Market size, estimated
- £175Ka year
- Peak month
- July1.4× the quietest month
- Top search term
- tubing mascara122K searches a year
02 · Price
A sale here is worth £7.71.
Listings sell for £7.71 on average, from £4.78 to £15.75. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At £7.71 that is £4K to £6K a year per listing.
- Average price
- £7.71under the $15 to $100 sweet spot
- Price range
- £4.78–£15.75
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £4K–£6K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #17 within Make-up. It carries 19,489 reviews at 4.24 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.3%
- Average rank
- #17in Make-up
- Average rating
- 4.24 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 19,489per listing
- Listings tracked
- 7
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Tubing Mascara products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 92% of clicks. A locked shelf that new listings rarely crack.
Brands
4 falling
Sellers
149
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
92%
Top 20: 100%
Open market
0%
- Brand 162%
- Brand 218%
- Brand 316%
- Brand 44%
- Open — no brand owns it (0%)
Demand
Tubing Mascara search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Tubing Mascara search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- tubing mascara122K/yr
- tubing mascara black42K/yr
- maybelline tubing mascara12K/yr
- sky tubes mascara maybelline5K/yr
- revolution mascara16K/yr
- maybelline sky tubes mascara4K/yr
- tube mascara6K/yr
- maybelline sky tubes4K/yr
- mascara tubing6K/yr
- sky high tubing mascara3K/yr
Reviews and returns
What reviews say buyers love and hate about Tubing Mascara
We read the reviews and the return reasons for every product selling here.
“gives a false lash effect”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Tubing Mascara questions
Answered from the same tracked data.









