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Tretinoin

Fail

The top 5 brands take 100% of clicks, so Tretinoin is a Fail.

Flapen Score
40
40 / 100
Ranks 1,964 of 2,481 Beauty niches · −7 vs the category median of 47
Market size
£373K/yr427K searches / yr
90-day growth
-10.1%search demand this quarter
Competition
94%top-5 click share · 5 brands · 65 sellers

Flapen Score

Tretinoin against its category

The dotted line is the Beauty average. Past it, Tretinoin is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tretinoin market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Tretinoin 427K times last year and spent an estimated £373K. All 5 brands take every click. Demand peaks in Mar–Apr. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 6.5% of those searches ended in a purchase.

Shoppers searched for this 427K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.5% of those searches ended in a purchase. Searches in the last 90 days moved -10.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £373K a year.

Searches, last 12 months
427K
Growth, 90 days vs prior 90
-10.1%
Conversion, latest week
6.5%
Market size, estimated
£373Ka year
Peak month
April2.4× the quietest month
Top search term
tretinoin158K searches a year

02 · Price

A sale here is worth £13.49.

Listings sell for £13.49 on average, from £6.81 to £18.54. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 3,000 to 4,000 of them. At £13.49 that is £40K to £54K a year per listing.

Average price
£13.49under the $15 to $100 sweet spot
Price range
£6.81–£18.54
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
30K–40K
Units per listing a year
3,000–4,000
Revenue per listing a year
£40K–£54K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 21.4% of listings are out of stock. The average listing ranks #260 within Face. It carries 9,087 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
86%
Out of stock, average day
21.4%
Average rank
#260in Face
Average rating
4.41 starsAmazon United Kingdom average 4.36 stars
Average reviews
9,087per listing
Listings tracked
7

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
45 months

Products

Top Tretinoin products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 94% of clicks. A locked shelf that new listings rarely crack.

Brands

5 rising

Sellers

65

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

94%

Top 20: 100%

Open market

0%

  • Brand 174%
  • Brand 216%
  • Brand 33%
  • Brand 43%
  • Brand 53%

Demand

Tretinoin search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '25Spike '26JunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Mar, Apr · busiest ÷ quietest = 2.4×

Search terms

Top Tretinoin search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tretinoin158K/yr
  • cerave retinol43K/yr
  • cerave resurfacing retinol serum44K/yr
  • cerave retinol serum72K/yr
  • cerave serum37K/yr
  • retin-a8K/yr
  • cerave skin renewing retinol serum8K/yr
  • retin a6K/yr
  • retinol cerave9K/yr
  • cerave retinol resurfacing serum7K/yr

Reviews and returns

What reviews say buyers love and hate about Tretinoin

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
16%of negative reviews mention “Allergies”
0.2%of orders come back
“Irritated my skin”
A buyer, on “Allergies”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Tretinoin questions

Answered from the same tracked data.