Travel Hand Cream
brand-locked demand (top 5 brands take 100% of clicks) — Travel Hand Cream doesn't clear our bar today.
Flapen Score
Ranks 2,400 of 2,481 Beauty niches · −15 vs the category median of 47
Is Travel Hand Cream profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Travel Hand Cream is a £85K/yr Amazon United Kingdom market (229K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 32/100.
Travel Hand Cream: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -23.1% over the last 90 days and 15.5% of searches end in a purchase.
£85K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 11 products
Top Travel Hand Cream products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Neutrogena Norwegian Formula Concentrated Unscented Hand Cream (1x 50ml) with Glycerin Vitamin E for Immediate and Lasting Relief from Dry Skin and Chapped Hands
- Price
- £2.08
- Rating
- 4.6/5
- Reviews
- 25,870
- Age
- 17y ago

NIVEA Intensive Moisture Hand Cream (100ml) Nourishing Hand Cream with Almond Oil and Shea Butter Daily Intensive Moisturising Hand Lotion for Dry Hands
- Price
- £1.97
- Rating
- 4.7/5
- Reviews
- 1,747
- Age
- 4y ago

Neutrogena Norwegian Formula Fast-Absorbing Hand Cream (1x 75ml) Lightweight and Non-Greasy Formula for Dry Hands Provides Nourishment and Protection Suitable for Sensitive Skin
- Price
- £2.24
- Rating
- 4.6/5
- Reviews
- 25,870
- Age
- 17y ago

Neutrogena Norwegian Formula Intense Repair Unscented Hand Cream (1 x 100ml) With Glycerin and Panthenol Helps Protect Very Dry Hands for Instant Relief with Long Lasting Care
- Price
- £4.36
- Rating
- 4.8/5
- Reviews
- 656
- Age
- 3y ago

NIVEA Soft Moisturising Cream (75ml) 48H Moisturising Cream for Face Body and Hands with Vitamin E and Jojoba Oil Hand Lotion Moisturises Deeply Vegan Formula Day Moisturiser
- Price
- £1.49
- Rating
- 4.7/5
- Reviews
- 2,462
- Age
- 10y ago
Trending
90-day click momentum
Neutrogena Norwegian Formula Hand and Nail Cream (1x 75ml) Nourishing Intensive Hand Moisturiser with Glycerin Vitamin E for Healthier Softer Skin Lotion to Strengthen Nails and Soften Cuticles
- Price
- £2.61
- Rating
- 4.6/5
- Reviews
- 3,462
- Age
- 16y ago

Neutrogena Norwegian Formula Concentrated Unscented Hand Cream (1x 50ml) with Glycerin Vitamin E for Immediate and Lasting Relief from Dry Skin and Chapped Hands
- Price
- £2.08
- Rating
- 4.6/5
- Reviews
- 25,870
- Age
- 17y ago

Neutrogena Norwegian Formula Anti-Age Hand Cream with SPF20 (1 x 75 ml) Hand Lotion with Fast-Absorbing Texture Provides Intense Hydration and Helps Restore Skins Suppleness
- Price
- £3.22
- Rating
- 4.6/5
- Reviews
- 2,195
- Age
- 11y ago

NIVEA Soft Moisturising Cream (75ml) 48H Moisturising Cream for Face Body and Hands with Vitamin E and Jojoba Oil Hand Lotion Moisturises Deeply Vegan Formula Day Moisturiser
- Price
- £1.49
- Rating
- 4.7/5
- Reviews
- 2,462
- Age
- 10y ago

NIVEA Intensive Moisture Hand Cream (100ml) Nourishing Hand Cream with Almond Oil and Shea Butter Daily Intensive Moisturising Hand Lotion for Dry Hands
- Price
- £1.97
- Rating
- 4.7/5
- Reviews
- 1,747
- Age
- 4y ago
Newest
by launch date
Neutrogena Norwegian Formula Intense Repair Unscented Hand Cream (1 x 100ml) With Glycerin and Panthenol Helps Protect Very Dry Hands for Instant Relief with Long Lasting Care
- Price
- £4.36
- Rating
- 4.8/5
- Reviews
- 656
- Age
- 3y ago

NIVEA Intensive Moisture Hand Cream (100ml) Nourishing Hand Cream with Almond Oil and Shea Butter Daily Intensive Moisturising Hand Lotion for Dry Hands
- Price
- £1.97
- Rating
- 4.7/5
- Reviews
- 1,747
- Age
- 4y ago

NIVEA 3in1 Q10 Anti-Age Care Hand Cream (100ml) Moisturising Hand Cream Reduces the Appearance of Wrinkles with Q10 and UV Filters NIVEA Hand Cream for 24 Hour Moisture
- Price
- £2.28
- Rating
- 4.6/5
- Reviews
- 635
- Age
- 5y ago

NIVEA Soothing Care Aloe Vera Hand Cream (75ml) 24H Moisturising Hand Cream for Dry Cracked Hands Non-Greasy Fast-Absorbing Formula Soothes Skin
- Price
- £1.05
- Rating
- 4.6/5
- Reviews
- 2,132
- Age
- 6y ago

NIVEA Soft Moisturising Cream (75ml) 48H Moisturising Cream for Face Body and Hands with Vitamin E and Jojoba Oil Hand Lotion Moisturises Deeply Vegan Formula Day Moisturiser
- Price
- £1.49
- Rating
- 4.7/5
- Reviews
- 2,462
- Age
- 10y ago
Competition: brands, sellers & click share
The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.
Brands
3 falling
Sellers
62
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
75%
Top 20: 100%
Open market
0%
- Neutrogena70%
- NIVEA25%
- Beiersdorf5%
Travel Hand Cream demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Travel Hand Cream search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- neutrogena hand cream98K/yr
- nivea hand cream57K/yr
- norwegian formula hand cream21K/yr
- nivea hand cream intensive moisture5K/yr
- travel hand cream8K/yr
- hand cream nivea7K/yr
- hand cream bulk6K/yr
- neutrogena hand cream norwegian7K/yr
- neutrogena norwegian formula hand cream4K/yr
- hand cream neutrogena5K/yr
What reviews say buyers love and hate about Travel Hand Cream
What buyers mention most, as a share of all reviews.
What buyers love
86% of reviews“great hydration”
“Excellent product”
“Soft hands”
“Good price”
“It's fragrance free”
What buyers complain about
59% of reviews“very dry skin too”
“isn't quite as nice a scent”
“Not absorbent”
“cracking skin constantly”
“it leaked”
Travel Hand Cream return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
34%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Travel Hand Cream questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









