Travel Hairdryer
Travel Hairdryer shows low returns (1.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Top 2% of 2,481 Beauty niches · +18 vs the category median of 47
Is Travel Hairdryer profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Travel Hairdryer is a £442K/yr Amazon United Kingdom market (572K searches/yr). The top 5 brands hold 52% of demand. Demand peaks in Sep. Verdict: Worth a look — 65/100.
Travel Hairdryer: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +16.7% over the last 90 days and 5.1% of searches end in a purchase.
£442K
revenue / yr
Who owns the niche?
The top 5 brands hold 52% of demand, so 48% of the market is open.
48%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 27 products
Top Travel Hairdryer products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
BaByliss Travel Folding Hair Dryer - Lightweight and Powerful 2000W Blow Dryer Dual Voltage Worldwide Use 2 Heat/Speed Settings Black/Orange 5334U
- Price
- £15.87
- Rating
- 4.6/5
- Reviews
- 5,284
- Age
- 15y ago
TRESemme Fast Dry 2000W Hair Dryer - Super Compact & Lightweight Quick Drying 3 Heat & 2 Speed Settings Plus Cool Shot Black 9142TU
- Price
- £10.82
- Rating
- 4.6/5
- Reviews
- 14,081
- Age
- 11y ago
Remington Travel Hair Dryer (Diffuser Concentrator Folding Handle Lightweight Compact Design Worldwide Voltage 2 Heat / 2 Speed Settings 2000W) D1500
- Price
- £11.65
- Rating
- 4.6/5
- Reviews
- 1,967
- Age
- 9y ago
Hair Dryer Travel Hairdryers for Women Men-DEWILY Powerful Foldable Ironic Hair Dryers for Curly Hair and Straight HairSmall Blow Dryer for Women Men Fast Drying
- Price
- £19.36
- Rating
- 4.4/5
- Reviews
- 805
- Age
- 2y ago
Revlon RVDR5823 Fast and Light Hair Dryer 2000W
- Price
- £10.47
- Rating
- 4.5/5
- Reviews
- 10,958
- Age
- 9y ago
Trending
90-day click momentum
AINA High Speed Hair Dryer brushless Motor 150 000RPM Lightweight Ionic&Travel (1A Silver)
- Price
- £12.88
- Rating
- 4.1/5
- Reviews
- 181
- Age
- 1y ago
Foldable Travel Hair Dryer for Women & Men 1600W Quiet Blow Dryer for Curly & Straight Hair 2 Speed & 3 Heat Settings Fast Drying with Constant Temperature Hair Care Compact for Home and Travel
- Price
- £10.63
- Rating
- 3.8/5
- Reviews
- 62
- Age
- 1y ago
AINA High Speed Hair Dryer brushless Motor 150 000RPM Lightweight Ionic&Travel (1A Black)
- Price
- £15.23
- Rating
- 4.1/5
- Reviews
- 181
- Age
- 1y ago
Hair Dryer Foldable 1800W Travel Hairdryer Professional Ionic Hairdryers for Women & Men Compact & Lightweight Fast Drying Anti Frizz Low Noise
- Price
- £17.62
- Rating
- 4.5/5
- Reviews
- 52
- Age
- 10mo ago
YASHE Mini Folding Hair Dryer Lightweight Travel Blow Dryer with Dual Heat & Airflow Modes Concentrator Nozzle 1.8m Power Cord & Hanging Loop for Home Travel Dorm 1200W
- Price
- £8.16
- Rating
- 4.3/5
- Reviews
- 512
- Age
- 6mo ago
Newest
by launch dateYASHE Mini Folding Hair Dryer Lightweight Travel Blow Dryer with Dual Heat & Airflow Modes Concentrator Nozzle 1.8m Power Cord & Hanging Loop for Home Travel Dorm 1200W
- Price
- £8.16
- Rating
- 4.3/5
- Reviews
- 512
- Age
- 6mo ago
Hair Dryer Foldable 1800W Travel Hairdryer Professional Ionic Hairdryers for Women & Men Compact & Lightweight Fast Drying Anti Frizz Low Noise
- Price
- £17.62
- Rating
- 4.5/5
- Reviews
- 52
- Age
- 10mo ago
HIULLEN Travel Hair Dryer Travel Hairdryer Fast Drying Ionic Hairdryer with Hot and Cold Button Foldable Hair Dryer with 1 Concentrator Fast Drying Blow Dryer for Women Man Home Salon (Green)
- Price
- £9.37
- Rating
- 3.9/5
- Reviews
- 40
- Age
- 10mo ago
YASHE Foldable Mini Hair Dryer 1200W Compact Blow Dryer with 2 Heat & Speed Settings Precision Nozzle 1.8m Cord Hanging Hook Lightweight for Travel Home Hotel or Dorm Glossy Black
- Price
- £8.78
- Rating
- 4.4/5
- Reviews
- 239
- Age
- 1y ago
IONOS Travel Hairdryer with Status Styling Technology
- Price
- £8.38
- Rating
- 4.4/5
- Reviews
- 83
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.
Brands
20 falling
Sellers
80
Top-5 brand share
52%
Top 20: 100%
Top-5 click share
45%
Top 20: 91%
Open market
42%
- BaByliss18%
- Remington9%
- YASHE9%
- TRESemmé8%
- Status8%
- DEWILY6%
Travel Hairdryer demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Sep · busiest ÷ quietest = 5.5×
Top Travel Hairdryer search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- travel hairdryer257K/yr
- travel hair dryer60K/yr
- travel hairdryers lightweight26K/yr
- small hair dryer39K/yr
- mini hair dryer31K/yr
- portable hair dryer22K/yr
- hair dryer travel18K/yr
- dual voltage hairdryer16K/yr
- travel hair dryers14K/yr
- small hairdryer15K/yr
What reviews say buyers love and hate about Travel Hairdryer
What buyers mention most, as a share of all reviews.
What buyers love
81% of reviews“EXCELLENT value for money”
“Build quality feels solid”
“Light weight and easy to handle”
“Great dryer”
“Very easy to use”
What buyers complain about
69% of reviews“broke quickly”
“Very low heat output”
“Rubbish quality”
“a burning smell”
“Not fit for purpose”
Travel Hairdryer return rate & reasons
Why buyers send it back, as a share of all return requests.
1.5%
Return rate
19%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Travel Hairdryer questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
