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Tpob

soft demand (-21.8% this quarter) — Tpob doesn't clear our bar today.

Flapen Score

42
Skip it

Ranks 1,759 of 2,481 Beauty niches · −5 vs the category median of 47

Market size 29Growth 14Conversion 17Competition 43Returns 89Price range 82Avg price 95Brand share 22Review moat 38Quality gap 60
This niche Category average · 2,481 niches

Is Tpob profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Tpob is a £129K/yr Amazon United Kingdom market (255K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Jan–Feb–Nov–Dec. Verdict: Skip it — 42/100.

Tpob: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -21.8% over the last 90 days and 1.3% of searches end in a purchase.

£129K

revenue / yr

Units sold / yr4K
Search volume / yr-21.8%255K
Conversion rate1.3%
Avg price£37.93

Who owns the niche?

The top 5 brands hold 91% of demand, so 9% of the market is open.

9%

open market share

Brands · sellers12 · 22
Top-5 product click share59%
Open market9%
Avg brand age41 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 29 products

Sponsored placement97%
New entrants (1y)2· 0 succeeded
Avg rating4.4★
Avg reviews2,733

Top Tpob products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.

£0£6K£13K£19K£26K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

12 rising

Sellers

22

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

59%

Top 20: 92%

Open market

7%

  • TPOB82%
  • xnicx3%
  • HIENA PRO3%
  • IKKAB2%
  • Solati2%
  • MXHBSTP2%
  • Open — no brand owns it (6 brands, 7%)

Tpob demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume255KCVR1.3%Products29Brands12Top 5 Brands91%OOS Rate2.5%Rating4.4★Reviews2,733Avg BSR#100
7K5KPrime Day '25Spike '25Black Friday '25JunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 2.5×

Top Tpob search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • tpob54K/yr
  • barber65K/yr
  • barber accessories44K/yr
  • tpob clippers34K/yr
  • tpob trimmer20K/yr
  • barber equipment12K/yr
  • barbering equipment11K/yr
  • barbering7K/yr
  • barber tools5K/yr
  • barbers4K/yr

What reviews say buyers love and hate about Tpob

What buyers mention most, as a share of all reviews.

What buyers love

80% of reviews
Quality-Overall27%

The build quality is excellent

Value For Money20%

Excellent value for money

Ease Of Use8%

Easy to handle

Battery Life7%

the battery last for months

Advertised Vs Actual Product5%

Better than expected

What buyers complain about

81% of reviews
Durability35%

Broke within a month

Charging12%

Wont charge

Quality-Overall12%

Absolute garbage

Functionality-Overall6%

Doesn't work

Value For Money5%

Not worth the price

Tpob return rate & reasons

Why buyers send it back, as a share of all return requests.

1.3%

Return rate

16%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Functionality-Overall
19%
2Defective Material/Parts
15%
3Quality-Overall
9%
4Size-Overall
9%
5Charging
8%

Common Tpob questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Tpob 42/100 on Amazon United Kingdom — Skip it. The niche generates £129K/yr across 29 tracked products. 0 of 2 products launched in the last 360 days are still selling. Search demand moved -21.8% over the last 90 days.
Search demand for Tpob on Amazon United Kingdom peaks in Jan–Feb–Nov–Dec, where the busiest month runs 2.5× the quietest.