Toppik Hair Fibres Medium Brown
FailDemand is soft, at -15.1% this quarter, so Toppik Hair Fibres Medium Brown is a Fail.
- Flapen Score
- 46 / 100Ranks 1,283 of 2,481 Beauty niches · −1 vs the category median of 4746
- Market size
- £80K/yr32K searches / yr
- 90-day growth
- -15.1%search demand this quarter
- Competition
- 80%top-5 click share · 8 brands · 14 sellers
Flapen Score
Toppik Hair Fibres Medium Brown against its category
The dotted line is the Beauty average. Past it, Toppik Hair Fibres Medium Brown is stronger. Inside it, weaker.
Market
The Toppik Hair Fibres Medium Brown market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Toppik Hair Fibres Medium Brown 32K times last year and spent an estimated £80K. The top 5 brands take 93% of clicks. Demand peaks in Jun–Nov. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 15.5% of those searches ended in a purchase.
Shoppers searched for this 32K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 15.5% of those searches ended in a purchase. Searches in the last 90 days moved -15.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £80K a year.
- Searches, last 12 months
- 32K
- Growth, 90 days vs prior 90
- -15.1%
- Conversion, latest week
- 15.5%
- Market size, estimated
- £80Ka year
- Peak month
- June4.0× the quietest month
- Top search term
- toppik hair fibres medium brown14K searches a year
02 · Price
A sale here is worth £15.95.
Listings sell for £15.95 on average, from £5.98 to £40.04. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £15.95 that is £2K to £4K a year per listing.
- Average price
- £15.95inside the $15 to $100 sweet spot
- Price range
- £5.98–£40.04
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £2K–£4K
- Returns
- 0.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #65 within Hair Loss Prevention. It carries 8,608 reviews at 4.21 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 100%
- Out of stock, average day
- 4.2%
- Average rank
- #65in Hair Loss Prevention
- Average rating
- 4.21 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 8,608per listing
- Listings tracked
- 14
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 51 months
Products
Top Toppik Hair Fibres Medium Brown products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.
Brands
8 flat
Sellers
14
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
80%
Top 20: 100%
Open market
4%
- Brand 164%
- Brand 29%
- Brand 38%
- Brand 46%
- Brand 56%
- Brand 63%
- Open — no brand owns it (2 brands, 4%)
Demand
Toppik Hair Fibres Medium Brown search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Nov · busiest ÷ quietest = 4.0×
Search terms
Top Toppik Hair Fibres Medium Brown search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- toppik hair fibres medium brown14K/yr
- hair fibres medium brown9K/yr
- toppik medium brown6K/yr
- medium brown hair fibres3K/yr
Reviews and returns
What reviews say buyers love and hate about Toppik Hair Fibres Medium Brown
We read the reviews and the return reasons for every product selling here.
“It doesnt have a scent so wont irritate you”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Toppik Hair Fibres Medium Brown questions
Answered from the same tracked data.









