Skip to content
41

tom ford perfume women

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 26Growth 14Conversion 24Competition 64Returns 96Price range 41Avg price 74Brand share 0Review moat 69Quality gap 47

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Avg price

Good£101.74

avg listing price — sweet spot $15–$100

Review moat

Good742.88

avg incumbent reviews — the moat a new listing must climb

Competition

Good47%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Price range

Okay£14.73–£223.99

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay£104K

£104K/yr · 52K searches

Conversion

Bad1.9%

search→purchase rate — share of searches ending in a sale

Growth

Bad-21.9%

90-day search growth — must beat 0% to launch

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United Kingdom niche tracking, tom ford perfume women is a £104K/yr Amazon United Kingdom market (52K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 41/100.

Data updated Jul 18, 2026 · scored weekly · How we score niches

tom ford perfume women market data

Units sold / yr
500–750
avg 0–100/product
Revenue / yr
£51K–£76K
units × avg price
Conversion rate
1.9%
Avg BSR
#2,225
Page quality
0%
Prime
29%
Sponsored
4%
Out of stock
13.5%
Avg brand age
83 months
Avg seller age
154 days

Competition & brand share

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

Brands

3 falling

Sellers

35

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

47%

Top 20: 96%

Open market

0%

  • Tom Ford95%
  • Amour Scents4%
  • POWER FRAGRANCES1%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -21.9% search growth over the last 90 days.
4K3KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 5.0×

Top tom ford perfume women products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%£3K6%£6K9%£9K12%£12K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about tom ford perfume women

What buyers praise and complain about, mined from review topics.

What buyers love

Smell70%

“Beautiful fragrance”

Value For Money13%

“Great price”

Quality-Overall6%

“Good product”

Gifting Purpose2%

“thank you for the extra gifts in my parcel x”

Size-Overall2%

“Perfect purse size”

Soft Feel1%

“Definitely feels luxurious and worth trying”

What buyers complain about

Smell29%

“Just not a great product, smells fake”

Strength12%

“Was labelled fragile”

Durability12%

“doesn't last that long”

Value For Money7%

“Its just expensive”

Top return reasons

Smell46%
Size-Overall17%
Advertised Vs Actual Product13%
Functionality-Overall8%
Product Condition8%
Defective Material/Parts8%

Common questions

Is tom ford perfume women profitable to sell on Amazon United Kingdom?
The niche generates £104K/yr across 24 tracked products. 90-day search growth is -21.9%. Flapen's verdict: Skip it (41/100).
How competitive is the tom ford perfume women niche?
3 brands and 35 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in tom ford perfume women?
Top complaints mined from reviews: Smell, Strength, Durability. The return rate is 0.9%.
When does demand for tom ford perfume women peak?
Demand peaks in Nov–Dec; the busiest month runs 5.0× the quietest.
What does it cost to enter the tom ford perfume women niche?
Listings span £14.73–£223.99; the average listing price is £101.74 (sweet spot $15–$100). The average incumbent carries 743 reviews — the moat a new listing must climb.