Tinted Moisturiser
MaybeAn estimated 0.1% of orders come back. But products sell for $7.59 on average, outside the sweet spot, so Tinted Moisturiser is a Maybe.
- Flapen Score
- 52 / 100Top 26% of 2,481 Beauty niches · +5 vs the category median of 4752
- Market size
- £253K/yr700K searches / yr
- 90-day growth
- +6.6%search demand this quarter
- Competition
- 43%top-5 click share · 13 brands · 332 sellers
Flapen Score
Tinted Moisturiser against its category
The dotted line is the Beauty average. Past it, Tinted Moisturiser is stronger. Inside it, weaker.
Market
The Tinted Moisturiser market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Tinted Moisturiser 700K times last year and spent an estimated £253K. The top 5 brands take 85% of clicks. Demand peaks in May. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
An estimated 4.8% of those searches ended in a purchase.
Shoppers searched for this 700K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved +6.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £253K a year.
- Searches, last 12 months
- 700K
- Growth, 90 days vs prior 90
- +6.6%
- Conversion, latest week
- 4.8%
- Market size, estimated
- £253Ka year
- Peak month
- May1.7× the quietest month
- Top search term
- tinted moisturiser406K searches a year
02 · Price
A sale here is worth £7.59.
Listings sell for £7.59 on average, from £2.98 to £21.53. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 500 to 750 of them. At £7.59 that is £4K to £6K a year per listing.
- Average price
- £7.59under the $15 to $100 sweet spot
- Price range
- £2.98–£21.53
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £4K–£6K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
84% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #85 within Make-up. It carries 6,238 reviews at 4.39 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 84%
- Prime listings
- 94%
- Out of stock, average day
- 0.4%
- Average rank
- #85in Make-up
- Average rating
- 4.39 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 6,238per listing
- Listings tracked
- 32
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top Tinted Moisturiser products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
NIVEA BB Tinted Moisturiser SPF 15 Medium (50ml) 24 Hour Moisturising BB Cream with Jojoba Oil Covers Imperfections and Evens Skin Tone For Medium Skin Tones
- Price
- £4.25
- Rating
- 4.2/5
- Reviews
- 176
- Age
- 5mo ago

Garnier SkinActive Anti-Age BB Cream Shade Medium Tinted Moisturiser SPF 15 Softens Fine Lines & Firms Skin With Hyaluronic Acid Aloe & Mineral Pigments 50 m
- Price
- £6.11
- Rating
- 4.4/5
- Reviews
- 8,020
- Age
- 5y ago

Wet n Wild Bare Focus Tinted Hydrator Oil-Free Tinted Moisturizer with Hyaluronic Acid Semi-Matte Sheer-to-Medium Coverage Light
- Price
- £5.00
- Rating
- 4.3/5
- Reviews
- 28,535
- Age
- 5y ago

NIVEA BB Tinted Moisturiser SPF 15 Light (3 x 50ml) 24 Hour Moisturising BB Cream with Jojoba Oil Covers Imperfections and Evens Skin Tone For Light Skin Tones
- Price
- £5.59
- Rating
- 4.5/5
- Reviews
- 1,717
- Age
- 10y ago

Olay Total Effects SPF15 BB Day Face Cream Medium to Dark 7-in-1 Skin Care Moisturiser Foundation with Vitamin C & Niacinamide Hydration Glow and Anti-Wrinkle Nourishes and Protects in 1 Step 50ml
- Price
- £7.76
- Rating
- 4.6/5
- Reviews
- 2,985
- Age
- 17y ago
Trending
estimated 90-day click momentum
NIVEA BB Tinted Moisturiser SPF 15 Light (3 x 50ml) 24 Hour Moisturising BB Cream with Jojoba Oil Covers Imperfections and Evens Skin Tone For Light Skin Tones
- Price
- £5.59
- Rating
- 4.5/5
- Reviews
- 1,717
- Age
- 10y ago

Garnier Oil-Free Perfecting All-in-1 BB Cream Shade Medium Tinted Moisturiser SPF25 Mattifies Skin & Evens Complexion With Hyaluronic Acid Aloe & Mineral Pigments 50ml
- Price
- £6.52
- Rating
- 4.4/5
- Reviews
- 2,003
- Age
- 4y ago

NIVEA BB Tinted Moisturiser SPF 15 Medium (50ml) 24 Hour Moisturising BB Cream with Jojoba Oil Covers Imperfections and Evens Skin Tone For Medium Skin Tones
- Price
- £4.25
- Rating
- 4.2/5
- Reviews
- 176
- Age
- 5mo ago

Garnier Vitamin C* Wonder Tint SPF50+ Medium Shade All-In-1 Tinted Fluid Even Protect and Brighten Skin 5% Vitamin C* Niacinamide Glycerin - 40ml
- Price
- £8.09
- Rating
- 4.3/5
- Reviews
- 123
- Age
- 9mo ago

Nivea Daily Essentials Tinted Moisturising Day Cream Natural SPF 15 50 ml
- Price
- £3.75
- Rating
- 4.4/5
- Reviews
- 826
- Age
- 17y ago
Newest
by launch date
NIVEA BB Tinted Moisturiser SPF 15 Medium (50ml) 24 Hour Moisturising BB Cream with Jojoba Oil Covers Imperfections and Evens Skin Tone For Medium Skin Tones
- Price
- £4.25
- Rating
- 4.2/5
- Reviews
- 176
- Age
- 5mo ago

Garnier Vitamin C* Wonder Tint SPF50+ Medium Shade All-In-1 Tinted Fluid Even Protect and Brighten Skin 5% Vitamin C* Niacinamide Glycerin - 40ml
- Price
- £8.09
- Rating
- 4.3/5
- Reviews
- 123
- Age
- 9mo ago

e.l.f. Halo Glow Skin Tint SPF 50 Tinted Moisturiser For Light Buildable Coverage Creates A Natural Glow Vegan & Cruelty-Free 4 Light Neutral
- Price
- £10.60
- Rating
- 4.0/5
- Reviews
- 2,118
- Age
- 1y ago

Revlon Illuminance Serum Skin Tint Lightweight Hydrating NaturalFinish Foundation with Buildable Coverage Hyaluronic Acid & SPF 15 for Radiant Dewy Skin Cool Beige
- Price
- £4.20
- Rating
- 4.4/5
- Reviews
- 235
- Age
- 2y ago

LOréal Paris Multi-Use Glow Enhancer 24h Hydration with Shea Butter and Glycerin for Face and Body Paradise Lumi Glotion Shade 903: Medium Glow 40 ml
- Price
- £6.89
- Rating
- 4.5/5
- Reviews
- 6,974
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 43% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
332
Est. top-5 brand share
85%
Top 20: 100%
Est. top-5 click share
43%
Top 20: 86%
Open market
15%
- NIVEA26%
- Garnier23%
- Wet n Wild15%
- Clinique7%
- L'Oreal Paris6%
- Avon6%
- Open — no brand owns it (7 brands, 15%)
Demand
Tinted Moisturiser search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May · busiest ÷ quietest = 1.7×
Search terms
Top Tinted Moisturiser search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- tinted moisturiser406K/yr
- tinted moisturiser for older women45K/yr
- nivea tinted moisturiser32K/yr
- avon tinted moisturiser24K/yr
- tinted moisturiser spf14K/yr
- spf tinted moisturiser face13K/yr
- nivea tinted day cream14K/yr
- olay bb cream fair to medium18K/yr
- tinted moisturizer15K/yr
- skin tint spf7K/yr
Reviews and returns
What reviews say buyers love and hate about Tinted Moisturiser
We read the reviews and the return reasons for every product selling here.
“Too dark”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Tinted Moisturiser questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









