tint
Skip itBrand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Good6.1%search→purchase rate — share of searches ending in a sale
Review moat
Good982.32avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Okay£4.66–£21.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Growth
Bad-1.3%90-day search growth — must beat 0% to launch
Avg price
Bad£8.69avg listing price — sweet spot $15–$100
Market size
Bad£53K£53K/yr · 100K searches
Brand share
Bad96%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, tint is a £53K/yr Amazon United Kingdom market (100K searches/yr). The top 5 brands hold 96% of demand. Verdict: Skip it — 41/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
tint market data
- Units sold / yr
- 5K–6K
- avg 250–500/product
- Revenue / yr
- £43K–£52K
- units × avg price
- Conversion rate
- 6.1%
- Avg BSR
- #211
- Page quality
- 0%
- Prime
- 68%
- Sponsored
- 68%
- Out of stock
- 2.5%
- Avg brand age
- 45 months
- Avg seller age
- 143 days
Competition & brand share
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.Brands
7 falling
Sellers
44
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
63%
Top 20: 100%
Open market
1%
- Apraise42%
- Hi Brow28%
- Salon System15%
- Nūr8%
- e.l.f.3%
- COLORGRAM2%
- Open — no brand owns it (1 brand, 1%)
Top tint search terms
- apraise eyebrow tint23K/yr
- tint24K/yr
- apraise eyebrow tint dark brown12K/yr
- colorgram lip tint5K/yr
- hi brow eyebrow tint6K/yr
- hibrow eyebrow tint5K/yr
- salon system brow tint4K/yr
- apraise eyebrow tint developer5K/yr
- appraise dark brown tint6K/yr
- hibrow2K/yr
Top tint products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 19 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
APRAISE PROFESSIONAL EYELASH & EYEBROW - TINT No.3.1 LIGHT BROWN 20ml by Apraise
Apraise£5.684.4★599 rev

Hi Brow Professional Tinting Kit - Eyebrow Dye Full Size Set - 15ml Tint 50ml Tint Developer Glass Mixing Dish Dual End Brush Mascara Wand Orange Wood Stick (Dark Brown)
Hi Brow£18.724.3★1,861 rev

Hi Brow Professional Tint 15ml - Dark Brown - Semi-Permanent Eyebrow Dye - Salon Quality Eye Brow Tinting
Hi Brow£7.264.4★615 rev

Salon System Lashtint Brown Lash and Brow Tint 15 ml 0227213
Salon System£6.084.3★1,378 rev

Nūr Tinting Brush with Aluminium Handle and Foldable Design | Eyebrow & Eyelash Tint 20ml Compatible With Apraise | Best Brow & Lash Semi-Permanent Dark Brown Colour Dye | UK Brand
Nūr£12.314.4★108 rev
Newest
by launch date
Fruity Glass Gloss - 03 Giggle Strawberry by Colorgram for Women - 0.1 oz Lip Gloss
COLORGRAM£13.7321 rev

e.l.f. Sheer For It Blush Tint Multi-Use Long-Lasting Lip & Cheek Makeup Creates A Natural Flush Finish Vegan & Cruelty-Free Left On Red
e.l.f.£4.668,438 rev

Nūr Tinting Brush with Aluminium Handle and Foldable Design | Eyebrow & Eyelash Tint 20ml Compatible With Apraise | Best Brow & Lash Semi-Permanent Dark Brown Colour Dye | UK Brand
Nūr£12.31108 rev

Apraise Professional Eyebrow and Eyelash Tint Tinting Dye TINT No 1 Full Kit (Black) 20ml Water Resistant & Smudge Proof
Apraise£8.8725 rev

APRAISE PROFESSIONAL EYELASHEYEBROW TINT No.1-20ml BLACK
Apraise£5.98101 rev
Trending
90-day click momentum
Fruity Glass Gloss - 03 Giggle Strawberry by Colorgram for Women - 0.1 oz Lip Gloss
COLORGRAM£13.734.5★

Hi Brow Professional Tinting Kit - Eyebrow Dye Full Size Set - 15ml Tint 50ml Tint Developer Glass Mixing Dish Dual End Brush Mascara Wand Orange Wood Stick (Dark Brown)
Hi Brow£18.724.3★

e.l.f. Sheer For It Blush Tint Multi-Use Long-Lasting Lip & Cheek Makeup Creates A Natural Flush Finish Vegan & Cruelty-Free Left On Red
e.l.f.£4.664.3★

Salon System Lashtint Brown Lash and Brow Tint 15 ml 0227213
Salon System£6.084.3★

Salon System Lashtint Lash and Brow Tint Starter Kit 0227215
Salon System£21.724.7★
What buyers say about tint
What buyers praise and complain about, mined from review topics.What buyers love
“Love the color”
“Good product, great for brunettes”
“Easy to use”
“it lasts a long time”
“Well worth the money”
“No mess and easy application”
“the colour lasts”
“Does the job”
“Only certified and trained persons can use it for the public those wishes make their eyelashes beauty”
“Easy eye brow dye”
What buyers complain about
“NOT BLACK”
“Might be expensive”
“Not as good as it used to be”
“not clearly advertised as needing another product”
“Not brilliant leaves a nice lip stain”
“after applying this product a terrible allergic allergy came out”
“doesnt last long at all”
“instructions”
“Doesnt develop well on dark brown hairs”
“It does dry your lips out”
Top return reasons
Common questions
- Is tint profitable to sell on Amazon United Kingdom?
- The niche generates £53K/yr across 19 tracked products. 90-day search growth is -1.3%. Flapen's verdict: Skip it (41/100).
- How competitive is the tint niche?
- 7 brands and 44 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 96% of demand.
- What do buyers complain about in tint?
- Top complaints mined from reviews: Color, Value For Money, Quality-Overall. The return rate is 0.2%.
- What does it cost to enter the tint niche?
- Listings span £4.66–£21.72; the average listing price is £8.69 (sweet spot $15–$100). The average incumbent carries 982 reviews — the moat a new listing must climb.