Temporary Hair Dye

Shoppers searched for this 291K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -1.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £28K a year.

Searches, last 12 months

291K

Growth, 90 days vs prior 90

-1.8%

Conversion, latest week

1.5%

Market size, estimated

£28Ka year

Top search term

temporary hair dye96K searches a year

Listings sell for £6.67 on average, from £2.49 to £19.33. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At £6.67 that is £0 to £667 a year per listing.

Average price

£6.67under the $15 to $100 sweet spot

Price range

£2.49–£19.33

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

£0–£667

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #65 within Hair Colour. It carries 2,913 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings

70%

Prime listings

100%

Out of stock, average day

2.5%

Average rank

#65in Hair Colour

Average rating

4.22 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,913per listing

Listings tracked

56

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

56 months