ted baker gift set
Worth a lookShows low returns (0.9%), but brand-locked demand (top 5 brands take 96% of clicks) keeps it on the watch list.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Competition
Great26%top-5 click share — an open shelf
Avg price
Great£19.74avg listing price — sweet spot $15–$100
Price range
Great£6.25–£63.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good£553K£553K/yr · 1.4M searches
Review moat
Good1,040.68avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Bad2.0%search→purchase rate — share of searches ending in a sale
Growth
Bad-19.1%90-day search growth — must beat 0% to launch
Brand share
Bad96%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, ted baker gift set is a £553K/yr Amazon United Kingdom market (1.4M searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 54/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
ted baker gift set market data
- Units sold / yr
- 30K–40K
- avg 250–500/product
- Revenue / yr
- £592K–£790K
- units × avg price
- Conversion rate
- 2.0%
- Avg BSR
- #1,114
- Page quality
- 0%
- Prime
- 96%
- Sponsored
- 85%
- Out of stock
- 10.1%
- Avg brand age
- 49 months
- Avg seller age
- 155 days
Competition & brand share
Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.Brands
10 rising
Sellers
70
Top-5 brand share
96%
Top 20: 99%
Top-5 click share
26%
Top 20: 50%
Open market
3%
- Ted Baker85%
- DKNY5%
- adidas2%
- Swarovski2%
- PANDORA1%
- Famulily1%
- Open — no brand owns it (4 brands, 3%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -19.1% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 5.0×
Top ted baker gift set search terms
- ted baker361K/yr
- ted baker earrings252K/yr
- ted baker jewellery186K/yr
- ted baker perfume women137K/yr
- ted baker bracelet75K/yr
- ted baker body spray54K/yr
- ted baker gift sets for women91K/yr
- ted baker perfume35K/yr
- ted baker necklace36K/yr
- ted baker women21K/yr
Top ted baker gift set products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Ted Baker W EDT Ted Baker Rose And Orchid Fig Leaf White Peony Cassis Raspberry Middle notes Womens Perfume Long Lasting Fragrance Eau De Toilette Fruity Floral 75ml
Ted Baker£9.204.6★1,426 rev
Ted Baker Woman Pink Eau de Toilette Floral Green & Fruity Perfume for Women with Peach Bergamot Apple Tangerine Musk & Vanilla Gift Idea 3.38 fl oz / 100ml
Ted Baker£10.274.5★1,860 rev
Ted Baker Mini Perfume Gift Set for Her Miniature Fragrances: Woman Woman Limited Edition W X2O Travel Friendly Floral & Fruity Eau de Toilette Collection 4 x 0.5 fl oz/15ml
Ted Baker£16.034.8★20 rev
Ted Baker Han Crystal Heart Stud Earrings For Women (Silver/Crystal)
Ted Baker£15.434.7★4,055 rev
Mens DKNY GIANTS - 3pk Black/White/Grey
DKNY£15.954.3★3,903 rev
Newest
by launch date
Ted Baker London Mens Coral Travel Accessory-Envelope Card Holder BRN-Choc One Size
Ted Baker£29.1454 rev
Ted Baker Knot Bow Icon Handbag Black One Size
Ted Baker£30.371,508 rev
Ted Baker Fusion Mini Body & Hair Fragrance Mist Trio Gift Set for Women Cosmic Crush Midnight Petal & Pink Bloom Perfume Body Mist Set. Vegan Pro Vitamin B5 Travel Size Set 3 x 75ml
Ted Baker£12.526 rev
Ted Baker Power Pout Trio 3 Lip Glosses Delicate Peony Sheer Rose & Glazed Pink Playful Lip gloss Gift Set for Women - 3 x 4.34ml
Ted Baker£9.7247 rev
adidas Mens Grand Court Base 00S Shoes Wonder Taupe/Off White/Grey 9 UK
adidas£22.0111,962 rev
Trending
90-day click momentumTed Baker Fusion Mini Body & Hair Fragrance Mist Trio Gift Set for Women Cosmic Crush Midnight Petal & Pink Bloom Perfume Body Mist Set. Vegan Pro Vitamin B5 Travel Size Set 3 x 75ml
Ted Baker£12.523.6★
adidas Mens Grand Court Base 00S Shoes Wonder Taupe/Off White/Grey 9 UK
adidas£22.014.5★
Mens DKNY GIANTS - 3pk Black/White/Grey
DKNY£15.954.3★
Ted Baker Elvina Enamel Mini Button Pendant Necklace For Women (Rose Gold/Silver Glitter)
Ted Baker£12.934.5★
Ted Baker Mens 3-Pack Breathable Cotton Stretch Crew Neck T-Shirt Size XL
Ted Baker£30.154.4★
What buyers say about ted baker gift set
What buyers praise and complain about, mined from review topics.What buyers love
“Long lasting fragrance”
“Good value for Money”
“Nice quality necklace”
“Cute Christmas gift”
“Fits beautifully”
“As Described”
“Soft comfy fabric”
“Extremely comfortable”
“Bright colours”
“It is a gorgeous bracelet that simply sparkles”
What buyers complain about
“Smaller than expected”
“scent is a bit weak”
“Doesnt last”
“Poorly made”
“not worth money”
“so many of the stones have fallen out”
“Not effective”
“Bought for Christmas present, already getting pinkish, bad quality”
“They shrink, don't buy”
“rather thin and better getting larger size than required”
Top return reasons
Common questions
- Is ted baker gift set profitable to sell on Amazon United Kingdom?
- The niche generates £553K/yr across 100 tracked products. 5 of 28 products launched in the last 360 days are still selling. 90-day search growth is -19.1%. Flapen's verdict: Worth a look (54/100).
- How competitive is the ted baker gift set niche?
- 10 brands and 70 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 96% of demand.
- What do buyers complain about in ted baker gift set?
- Top complaints mined from reviews: Size-Overall, Smell, Durability. The return rate is 0.9%.
- When does demand for ted baker gift set peak?
- Demand peaks in Nov–Dec; the busiest month runs 5.0× the quietest.
- What does it cost to enter the ted baker gift set niche?
- Listings span £6.25–£63.88; the average listing price is £19.74 (sweet spot $15–$100). The average incumbent carries 1,041 reviews — the moat a new listing must climb.