Is tea tree oil for nail fungus profitable to sell on Amazon United Kingdom?

The niche generates £62K/yr across 16 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +25.2%. Flapen's verdict: Skip it (47/100).

How competitive is the tea tree oil for nail fungus niche?

15 brands and 72 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 68% of demand.

What do buyers complain about in tea tree oil for nail fungus?

Top complaints mined from reviews: Smell, Size-Overall, Ease Of Use. The return rate is 0.2%.

When does demand for tea tree oil for nail fungus peak?

Demand peaks in Apr–May–Jun–Jul–Aug; the busiest month runs 3.3× the quietest.

What does it cost to enter the tea tree oil for nail fungus niche?

Listings span £3.43–£9.87; the average listing price is £6.51 (sweet spot $15–$100). The average incumbent carries 6,351 reviews — the moat a new listing must climb.

tea tree oil for nail fungus

Skip it

Prices mostly outside the sweet spot ($3.43–$9.87) — this niche doesn't clear our bar today.

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Conversion

Incredible16.0%

search→purchase rate — share of searches ending in a sale

Brand share

Good68%

top-5 brand share — brands hold most of the demand

Growth

Good+25.2%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay68%

top-5 click share — leaders hold, buyers still browse

Review moat

Bad6,350.88

avg incumbent reviews — the moat a new listing must climb

Avg price

Bad£6.51

avg listing price — sweet spot $15–$100

Market size

Bad£62K

£62K/yr · 59K searches

Price range

Bad£3.43–£9.87

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, tea tree oil for nail fungus is a £62K/yr Amazon United Kingdom market (59K searches/yr). The top 5 brands hold 68% of demand. Demand peaks in Apr–May–Jun–Jul–Aug. Verdict: Skip it — 47/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

tea tree oil for nail fungus market data

Units sold / yr: 8K–10K; avg 500–750/product
Revenue / yr: £52K–£65K; units × avg price
Conversion rate: 16.0%
Avg BSR: #30
Page quality: 0%
Prime: 94%
Sponsored: 81%
Out of stock: 8.6%
Avg brand age: 39 months
Avg seller age: 170 days

Competition & brand share

The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.

Brands

15 rising

Sellers

Top-5 brand share

68%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

25%

Dr. Organic23%
nikura14%
EVOKE OCCU12%
Nourvelle10%
Carno Calm8%
KANZY HAIR AND BEAUTY7%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +25.2% search growth over the last 90 days.

Peak months: Apr, May, Jun, Jul, Aug · busiest ÷ quietest = 3.3×

Open Trend

Top tea tree oil for nail fungus search terms

tea tree oil for nail fungus43K/yr +43.1%14.4% conv.
tea tree oil for nail7K/yr -13.7%13.6% conv.
tea tree nail treatment6K/yr -0.7%12.1% conv.
teatree oil for nail fungus4K/yr +27.9%16.0% conv.

All search terms

Top tea tree oil for nail fungus products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Dr Organic Tea Tree Nail Solution Purifying Conditioning Mens Womens Natural Vegan Cruelty-Free Paraben & SLS-Free Recyclable & Recycled Ocean Bound Plastic Certified Organic 10ml

Dr. Organic£4.964.3★2,240 rev

Nikura Pure Australian Tea Tree Essential Oil for Skin Nail Fungus Face Hair Acne Piercings Head Lice | Diffuser Oil for Home Candle & Soap Making | 10ml | Vegan & UK Made

nikura£4.214.5★42,886 rev

EVOKE OCCU Tea Tree Oil for Nail Fungus Skin Hair Acne

EVOKE OCCU£8.124.6★3,562 rev

Nourvelle Australian Tea Tree Oil 20ml

Nourvelle£9.874.5★66 rev

Carno Calm Tea Tree Essential Oil 30ml - 100% Pure & Natural Tea Tree Oil | for Nail Fungus Hair Face Skin & Nails for Aromatherapy & Diffuser | 1fl oz

Carno Calm£7.194.4★4,209 rev

Newest

by launch date

Toenail Fungus Treatment Extra Strength Nail Treatment with Tea Tree Oil Menthol Vitamin E & Pro-Vitamin B5 Gentle Nail Repair Solution to Restore Damaged Discolored and Brittle Nails 1 fl oz

Auensten£7.9015 rev

6mo ago

Nourvelle Australian Tea Tree Oil 20ml

Nourvelle£9.8766 rev

7mo ago

Fungal Nail Treatment Extra Strong Nail Fungus Treatment for Toenail with Tea Tree Oil Toe Nail & Ingrown Toenail Treatment Nail Growth Treatment Improves Thick Discolored Nails + 5 Patches 30ml

jiaonayiyi£9.2840 rev

1y ago

AVD Organics Tea Tree Essential Oil 30ml 100% Pure & Natural Steam-Distilled Tea Tree Oil for Diffuser Soap Making Candles & DIY Use 1 fl oz

AVD ORGANICS£7.083,902 rev

1y ago

Carno Calm Tea Tree Essential Oil 30ml - 100% Pure & Natural Tea Tree Oil | for Nail Fungus Hair Face Skin & Nails for Aromatherapy & Diffuser | 1fl oz

Carno Calm£7.194,209 rev

2y ago

What buyers say about tea tree oil for nail fungus

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall27%

“Perfect product just as the advert says”

Value For Money17%

“Excellent value”

Smell12%

“Lovely smell”

Advertised Vs Actual Product7%

“As described”

Efficiency4%

“does the job”

Ease Of Use3%

“very easy to use”

Lubrication3%

“I love the numerous things you can use tea tree oil for”

Size-Overall3%

“Great size with so many uses”

Oily/Greasy1%

“No greasy feeling, absorbs quickly”

Pest/Insect Control1%

“it got rid of ants in my kitchen humanely”

What buyers complain about

Smell19%

“The horrible scent”

Size-Overall9%

“Very small”

Ease Of Use7%

“Couldnt open”

Advertised Vs Actual Product6%

“False advertising”

Oily/Greasy5%

“Not pure tea tree oil”

Leak-Proof4%

“most of the contents had leaked out before it arrived”

Functionality-Overall4%

“Doesn't do the job”

Dilute/Watery3%

“A bit watery for oil”

Visibility3%

“Didn't see the difference”

Instructions/User Manual/Troubleshooting3%

“Inadequate instructions re box contents”

Top return reasons

Smell27%

Advertised Vs Actual Product15%

Leak-Proof13%

Dilute/Watery6%

Functionality-Overall5%

Quality-Overall4%