Taylor Swift Merchandise

Shoppers searched for this 591K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -34.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £165K a year.

Searches, last 12 months

591K

Growth, 90 days vs prior 90

-34.3%

Conversion, latest week

3.0%

Market size, estimated

£165Ka year

Peak month

December12.4× the quietest month

Top search term

taylor swift gifts442K searches a year

Listings sell for £9.18 on average, from £3.20 to £23.81. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At £9.18 that is £918 to £2K a year per listing.

Average price

£9.18under the $15 to $100 sweet spot

Price range

£3.20–£23.81

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

20K–25K

Units per listing a year

100–250

Revenue per listing a year

£918–£2K

Returns

0.6%of orders · Amazon United Kingdom median 0.6%

76% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 24.3% of listings are out of stock. The average listing ranks #1,333 within Tools & Accessories. It carries 78 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

92%

Out of stock, average day

24.3%

Average rank

#1,333in Tools & Accessories

Average rating

4.46 starsAmazon United Kingdom average 4.36 stars

Average reviews

78per listing

Listings tracked

62

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

0Amazon's first-year sales bar

Average brand age

23 months