Is tattoo ink profitable to sell on Amazon United Kingdom?

The niche generates £172K/yr across 17 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -0.1%. Flapen's verdict: Worth a look (50/100).

How competitive is the tattoo ink niche?

9 brands and 32 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 82% of demand.

What do buyers complain about in tattoo ink?

Top complaints mined from reviews: Thickness, Color, Ink Leakage. The return rate is 0.2%.

When does demand for tattoo ink peak?

Demand is steady year-round — the busiest month runs 1.4× the quietest.

What does it cost to enter the tattoo ink niche?

Listings span £4.11–£26.38; the average listing price is £13.69 (sweet spot $15–$100). The average incumbent carries 432 reviews — the moat a new listing must climb.

tattoo ink

Worth a look

Shows low returns (0.2%), but soft demand (-0.1% this quarter) keeps it on the watch list.

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Review moat

Great431.76

avg incumbent reviews — the moat a new listing must climb

Conversion

Good6.1%

search→purchase rate — share of searches ending in a sale

Avg price

Good£13.69

avg listing price — sweet spot $15–$100

Price range

Good£4.11–£26.38

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay82%

top-5 brand share — brands hold most of the demand

Competition

Okay63%

top-5 click share — leaders hold, buyers still browse

Market size

Okay£172K

£172K/yr · 208K searches

Growth

Bad-0.1%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, tattoo ink is a £172K/yr Amazon United Kingdom market (208K searches/yr). The top 5 brands hold 82% of demand. Verdict: Worth a look — 50/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

tattoo ink market data

Units sold / yr: 13K–15K; avg 250–500/product
Revenue / yr: £171K–£205K; units × avg price
Conversion rate: 6.1%
Avg BSR: #253
Page quality: 0%
Prime: 100%
Sponsored: 18%
Out of stock: 12.3%
Avg brand age: 36 months
Avg seller age: 188 days

Competition & brand share

The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 falling

Sellers

Top-5 brand share

82%

Top 20: 96%

Top-5 click share

63%

Top 20: 100%

Open market

12%

HAWINK36%
GTARTISTOO17%
PFARRER10%
CNC10%
DYNAMIC9%
Rnigra7%
Open — no brand owns it (3 brands, 12%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -0.1% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.4×

Open Trend

Top tattoo ink search terms

tattoo ink138K/yr -0.5%4.0% conv.
black tattoo ink35K/yr +3.1%7.9% conv.
tattoo ink black9K/yr +8.0%5.7% conv.
tattoo ink set11K/yr -12.6%2.5% conv.
black ink tattoo4K/yr +1.9%7.0% conv.
ink tattoo black4K/yr -18.2%7.8% conv.
tattoo black ink4K/yr +25.0%8.2% conv.
tatoo ink3K/yr +0.5%3.8% conv.

All search terms

Top tattoo ink products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

HAWINK Black Tattoo Ink Professional Pure Black Tattoo Supply 1oz (30ml) for Lining and Shading TI203-30-001

HAWINK£7.424.5★955 rev

Tattoo Ink Set Professional 14 Colors 1/2oz(15ml) Vegan-Friendly Tattoo Pigment Supplies Ink

GTARTISTOO£19.024.4★111 rev

Dynamic color co. Tatto Ink 240ml 8oz for Tattoo Lining & Shading

DYNAMIC£26.384.5★74 rev

CNC 1oz Tattoo Ink Black 30ml Pure Black Tattoo Ink Tattoo Supplies for Lining Shading Tribal and Blending TI6003-30-001

CNC£5.464.4★807 rev

PFARRER Black Tattoo Ink 4oz(120ml) Vegan-Friendly USA Standard Pigment Tattoo Supplies Pure Black TI7003-120-001

PFARRER£8.284.3★682 rev

Newest

by launch date

POSEIDON Professional Black Tattoo Ink - 8 fl oz (240ml) Bottle - Intense Vegan Professional Grade Ink for Real Skin Outlining Shading & Packing Tattoo Supplies for Artists & Beginners

POSEIDON£13.479 rev

3mo ago

Rnigra Tattoo Ink Black White Red Purple Yellow Green Sky Blue Dark Blue 8PCS Dynamic Tattoo Ink for Colouring and Mixing Vibrant Sterilized Vegan Safe and Long Lasting(15ml/Bottle)

Rnigra£11.7717 rev

7mo ago

Dynamic Black Tattoo Ink 3PCS Tattoo Ink Black Tattoo Supplies for Colouring and Mixing Vibrant Sterilized Vegan Safe and Long Lasting(15ml/Bottle)

--£7.7821 rev

9mo ago

Tatto Ink Black Tatto Practice Pigment Dyna/mic Black Tatto Ink 2PCS Standard Pigment T/atto Supplies for Lining Shading Tribal and Blending

--£6.6810 rev

1y ago

HAWINK Black Tattoo Ink Professional Pure Black Tattoo Supply 1oz (30ml) for Lining and Shading TI203-30-001

HAWINK£7.42955 rev

1y ago

What buyers say about tattoo ink

What buyers praise and complain about, mined from review topics.

What buyers love

Color34%

“bright colours”

Quality-Overall15%

“No complaints so far”

Ease Of Use11%

“Good to work with”

Ink Refill10%

“This ink is really good”

Value For Money9%

“its really good quality for the price”

Durability4%

“Perfect and lasts long”

Leak-Proof2%

“The bottle is leak proof as the nozzle top can be twisted close, securely”

Suitability Dry Skin2%

“they hold to the skin really well”

Advertised Vs Actual Product2%

“As described, good quality”

Brightness/Shine/Glow2%

“nice and bright”

What buyers complain about

Thickness17%

“Liquid is very thick can't pull though my needle what a waste”

Color17%

“Dont see any difference between the normal black”

Ink Leakage11%

“the ink ended up falling out”

Leak-Proof11%

“Arrived leaking”

Hard Feel11%

“Weird hard lump of ink”

Quality-Overall6%

“Not as good as expected”

Dilute/Watery6%

“BUT even then, youre gonna need to dilute this down more than you should have to before using it on anything, ink flow is not smooth at all, the ink is way too thick and dries fastttt”

Display Colors6%

“The ink seems ok just some colors dont take very well”

Top return reasons

Ink Refill35%

Leak-Proof16%

Advertised Vs Actual Product12%

Ink Leakage9%

Color5%

Skin Health4%

Durability3%

Thickness3%

Safety Standards3%

Functionality-Overall3%

Common questions

Is tattoo ink profitable to sell on Amazon United Kingdom?: The niche generates £172K/yr across 17 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -0.1%. Flapen's verdict: Worth a look (50/100).
How competitive is the tattoo ink niche?: 9 brands and 32 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 82% of demand.
What do buyers complain about in tattoo ink?: Top complaints mined from reviews: Thickness, Color, Ink Leakage. The return rate is 0.2%.
When does demand for tattoo ink peak?: Demand is steady year-round — the busiest month runs 1.4× the quietest.
What does it cost to enter the tattoo ink niche?: Listings span £4.11–£26.38; the average listing price is £13.69 (sweet spot $15–$100). The average incumbent carries 432 reviews — the moat a new listing must climb.