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Tatti Lashes

Fail

Shoppers spend an estimated $64K a year here, so Tatti Lashes is a Fail.

Flapen Score
46
46 / 100
Ranks 1,283 of 2,481 Beauty niches · −1 vs the category median of 47
Market size
£64K/yr366K searches / yr
90-day growth
+5.9%search demand this quarter
Competition
55%top-5 click share · 16 brands · 23 sellers

Flapen Score

Tatti Lashes against its category

The dotted line is the Beauty average. Past it, Tatti Lashes is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tatti Lashes market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Tatti Lashes 366K times last year and spent an estimated £64K. The top 5 brands take 79% of clicks. Demand peaks in Jan–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 1.9% of those searches ended in a purchase.

Shoppers searched for this 366K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +5.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £64K a year.

Searches, last 12 months
366K
Growth, 90 days vs prior 90
+5.9%
Conversion, latest week
1.9%
Market size, estimated
£64Ka year
Peak month
December3.9× the quietest month
Top search term
tatti lashes273K searches a year

02 · Price

A sale here is worth £9.09.

Listings sell for £9.09 on average, from £5.60 to £19.34. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £9.09 that is £2K to £5K a year per listing.

Average price
£9.09under the $15 to $100 sweet spot
Price range
£5.60–£19.34
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
£2K–£5K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #137 within Tools & Accessories. It carries 816 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
0.3%
Average rank
#137in Tools & Accessories
Average rating
4.21 starsAmazon United Kingdom average 4.36 stars
Average reviews
816per listing
Listings tracked
28

04 · Newcomers

5 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
5Amazon's first-year sales bar
Average brand age
28 months

Products

Top Tatti Lashes products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 falling

Sellers

23

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

55%

Top 20: 91%

Open market

18%

  • Brand 122%
  • Brand 218%
  • Brand 317%
  • Brand 417%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (10 brands, 18%)

Demand

Tatti Lashes search demand

Weekly searches over the year, seasonality beneath. Pick a range.

45K35KHoliday '24Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 3.9×

Search terms

Top Tatti Lashes search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tatti lashes273K/yr
  • goddvenus14K/yr
  • tati lashes15K/yr
  • tatty lashes14K/yr
  • goddvenus cluster lashes11K/yr
  • godvenus cluster lashes6K/yr
  • tatti lash6K/yr
  • tattie lashes5K/yr
  • semi permanent lashes4K/yr
  • semi permanent eyelashes4K/yr

Reviews and returns

What reviews say buyers love and hate about Tatti Lashes

We read the reviews and the return reasons for every product selling here.

37%of positive reviews mention “Eyelash Quality”
28%of negative reviews mention “Adhesion/Stickiness”
0.3%of orders come back
“Glue doesnt hold them on”
A buyer, on “Adhesion/Stickiness”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Tatti Lashes questions

Answered from the same tracked data.