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52

tape in hair extensions human hair

Worth a look

Shows beatable incumbent ratings (4.0★), but weak search conversion (0.6%) keeps it on the watch list.

Market size 13Growth 24Conversion 8Competition 78Returns 65Price range 70Avg price 85Brand share 72Review moat 51Quality gap 94

Quality gap

Great4.0★

avg incumbent rating — lower means beatable quality

Avg price

Great£19.18

avg listing price — sweet spot $15–$100

Competition

Great37%

top-5 click share — an open shelf

Brand share

Good62%

top-5 brand share — brands hold most of the demand

Price range

Good£5.31–£37.35

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.4%

return rate — above 5% kills the launch gate

Review moat

Good1,479

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-2.2%

90-day search growth — must beat 0% to launch

Market size

Bad£53K

£53K/yr · 463K searches

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United Kingdom niche tracking, tape in hair extensions human hair is a £53K/yr Amazon United Kingdom market (463K searches/yr). The top 5 brands hold 62% of demand. Verdict: Worth a look — 52/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

tape in hair extensions human hair market data

Units sold / yr
4K–5K
avg 100–250/product
Revenue / yr
£77K–£96K
units × avg price
Conversion rate
0.6%
Avg BSR
#150
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
2.4%
Avg brand age
36 months
Avg seller age
194 days

Competition & brand share

Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.

Brands

20 rising

Sellers

20

Top-5 brand share

62%

Top 20: 100%

Top-5 click share

37%

Top 20: 80%

Open market

32%

  • Moresoo22%
  • SUYYA14%
  • LaaVoo9%
  • Elailite9%
  • Wennalife8%
  • GOO GOO6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -2.2% search growth over the last 90 days.
10K6KSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Top tape in hair extensions human hair search terms

  • tape in hair extensions human hair180K/yr
  • tape hair extensions76K/yr
  • tape in hair extensions43K/yr
  • tape extensions31K/yr
  • invisible tape in hair extensions human hair14K/yr
  • tape in extensions16K/yr
  • hair extensions tape in16K/yr
  • blonde tape in hair extensions14K/yr
  • human hair tape in extensions15K/yr
  • tape hair extensions real human hair10K/yr
All search terms

Top tape in hair extensions human hair products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%£2K6%£3K9%£5K12%£6K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about tape in hair extensions human hair

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall23%

“Amazing quality hair”

Value For Money16%

“worth the money”

Soft Feel13%

“make my feel fuller”

Add-Ons/Attachments11%

“probably the nicest extensions Ive ever ordered”

Hair Styling7%

“The hair was good”

Thickness6%

“Decent amount of hair thickness on each individual extension”

Suitability Straight Hair5%

“Perfect for very fine hair”

Color3%

“Perfect colour is gorgeous good quality”

Ease Of Use3%

“Love these so simple to use”

Adhesion/Stickiness3%

“the tapes are super strong”

What buyers complain about

Adhesion/Stickiness21%

“Doesnt stick at all”

Value For Money19%

“Absoloutley terrible quantity for the price”

Thickness13%

“Far too thin”

Quality-Overall9%

“Not even full head ver rubbish quality”

Durability6%

“Dont last long”

Hair Related6%

“Absolutely horrendous hair extensions they fell out within days of getting them fitted I got stronger tapes coz glue they fell out after 2 washes”

Suitability Colored Hair3%

“Not human hair”

Natural Resource Wastage3%

“Waste of time and money”

Suitability Long Hair3%

“Not enough hair, too short, I would not buy this again”

Size-Overall3%

“These are not 16 inchs”

Top return reasons

Color47%
Suitability Colored Hair11%
Adhesion/Stickiness8%
Size-Overall7%
Quality-Overall5%
Suitability Straight Hair4%
Thin3%
Suitability Short Hair3%
Suitability Long Hair2%
Thickness1%

Common questions

Is tape in hair extensions human hair profitable to sell on Amazon United Kingdom?
The niche generates £53K/yr across 41 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -2.2%. Flapen's verdict: Worth a look (52/100).
How competitive is the tape in hair extensions human hair niche?
20 brands and 20 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 62% of demand.
What do buyers complain about in tape in hair extensions human hair?
Top complaints mined from reviews: Adhesion/Stickiness, Value For Money, Thickness. The return rate is 2.4%.
When does demand for tape in hair extensions human hair peak?
Demand is steady year-round — the busiest month runs 1.2× the quietest.
What does it cost to enter the tape in hair extensions human hair niche?
Listings span £5.31–£37.35; the average listing price is £19.18 (sweet spot $15–$100). The average incumbent carries 1,479 reviews — the moat a new listing must climb.