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Tanning Patches

Pass

Tanning Patches scores 73 out of 100, a Pass. Shoppers spend an estimated $20K a year here, search demand grew >1,000% this quarter, and an estimated 0.0% of orders come back.

Flapen Score
73
73 / 100
Top 1% of 2,481 Beauty niches · +26 vs the category median of 47
Market size
£20K/yr19K searches / yr
90-day growth
>1,000%search demand this quarter
Competition
40%top-5 click share · 27 brands · 42 sellers

Flapen Score

Tanning Patches against its category

The dotted line is the Beauty average. Past it, Tanning Patches is stronger. Inside it, weaker.

73Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tanning Patches market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Tanning Patches 19K times last year and spent an estimated £20K. The top 5 brands take 59% of clicks. Flapen scores it 73 out of 100, a Pass.

01 · Demand

An estimated 9.0% of those searches ended in a purchase.

Shoppers searched for this 19K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.0% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated £20K a year.

Searches, last 12 months
19K
Growth, 90 days vs prior 90
>1,000%
Conversion, latest week
9.0%
Market size, estimated
£20Ka year
Top search term
tanning patches12K searches a year

02 · Price

A sale here is worth £11.80.

Listings sell for £11.80 on average, from £4.03 to £33.31. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At £11.80 that is £0 to £1K a year per listing.

Average price
£11.80under the $15 to $100 sweet spot
Price range
£4.03–£33.31
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

97% of listings pay for placement with sponsored ads. 77% ship with Prime. On an average day, 49.3% of listings are out of stock. The average listing ranks #403 within Sun Care & Tanning. It carries 56 reviews at 2.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
77%
Out of stock, average day
49.3%
Average rank
#403in Sun Care & Tanning
Average rating
2.63 starsAmazon United Kingdom average 4.36 stars
Average reviews
56per listing
Listings tracked
35

04 · Newcomers

0 of last year's 30 launches cleared the first-year sales bar.

30 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 19 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
30
Successful launches
0Amazon's first-year sales bar
Average brand age
19 months

Products

Top Tanning Patches products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 40% of clicks. An open shelf where new products get seen.

Brands

27 rising

Sellers

42

Top-5 brand share

59%

Top 20: 94%

Top-5 click share

40%

Top 20: 83%

Open market

37%

  • Brand 118%
  • Brand 217%
  • Brand 310%
  • Brand 49%
  • Brand 55%
  • Brand 64%

Search terms

Top Tanning Patches search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tanning patches12K/yr
  • sun free glow micro needle patch5K/yr
  • tanning microneedle patches2K/yr

Reviews and returns

What reviews say buyers love and hate about Tanning Patches

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Ease Of Use”
34%of negative reviews mention “Functionality-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Didn't work”
A buyer, on “Functionality-Overall”34% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Tanning Patches questions

Answered from the same tracked data.