Face Paint

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved +65.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £715K a year.

Searches, last 12 months

1.1M

Growth, 90 days vs prior 90

+65.3%

Conversion, latest week

5.7%

Market size, estimated

£715Ka year

Peak month

October11.2× the quietest month

Top search term

face paint542K searches a year

Listings sell for £11.64 on average, from £3.36 to £50.25. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 2,000 to 2,500 of them. At £11.64 that is £23K to £29K a year per listing.

Average price

£11.64under the $15 to $100 sweet spot

Price range

£3.36–£50.25

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

80K–100K

Units per listing a year

2,000–2,500

Revenue per listing a year

£23K–£29K

Returns

0.7%of orders · Amazon United Kingdom median 0.6%

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #68 within Make-up. It carries 1,876 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

100%

Out of stock, average day

1.1%

Average rank

#68in Make-up

Average rating

4.32 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,876per listing

Listings tracked

38

13 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

13

Successful launches

1Amazon's first-year sales bar

Average brand age

29 months