Tanning Drops

Shoppers searched for this 461K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.4% of those searches ended in a purchase. Searches in the last 90 days moved +53.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £424K a year.

Searches, last 12 months

461K

Growth, 90 days vs prior 90

+53.8%

Conversion, latest week

7.4%

Market size, estimated

£424Ka year

Peak month

May4.4× the quietest month

Top search term

tanning drops156K searches a year

Listings sell for £12.48 on average, from £3.52 to £28.28. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At £12.48 that is £19K to £25K a year per listing.

Average price

£12.48under the $15 to $100 sweet spot

Price range

£3.52–£28.28

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

30K–40K

Units per listing a year

1,500–2,000

Revenue per listing a year

£19K–£25K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

91% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #124 within Sun Care & Tanning. It carries 1,657 reviews at 3.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

96%

Out of stock, average day

5.1%

Average rank

#124in Sun Care & Tanning

Average rating

3.64 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,657per listing

Listings tracked

47

17 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

17

Successful launches

5Amazon's first-year sales bar

Average brand age

34 months