Sunscreen Stick
PassSunscreen Stick scores 73 out of 100, a Pass. Shoppers spend an estimated $382K a year here, search demand grew +119.2% this quarter, and an estimated 0.1% of orders come back.
- Flapen Score
- 73 / 100Top 1% of 2,481 Beauty niches · +26 vs the category median of 4773
- Market size
- £382K/yr483K searches / yr
- 90-day growth
- +119.2%search demand this quarter
- Competition
- 33%top-5 click share · 23 brands · 217 sellers
Flapen Score
Sunscreen Stick against its category
The dotted line is the Beauty average. Past it, Sunscreen Stick is stronger. Inside it, weaker.
Market
The Sunscreen Stick market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Sunscreen Stick 483K times last year and spent an estimated £382K. The top 5 brands take 70% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 73 out of 100, a Pass.
01 · Demand
An estimated 5.6% of those searches ended in a purchase.
Shoppers searched for this 483K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.6% of those searches ended in a purchase. Searches in the last 90 days moved +119.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £382K a year.
- Searches, last 12 months
- 483K
- Growth, 90 days vs prior 90
- +119.2%
- Conversion, latest week
- 5.6%
- Market size, estimated
- £382Ka year
- Peak month
- July8.5× the quietest month
- Top search term
- caudalie279K searches a year
02 · Price
A sale here is worth £14.07.
Listings sell for £14.07 on average, from £4.64 to £49.15. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At £14.07 that is £4K to £7K a year per listing.
- Average price
- £14.07under the $15 to $100 sweet spot
- Price range
- £4.64–£49.15
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £4K–£7K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #160 within Face. It carries 1,830 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 100%
- Out of stock, average day
- 6.2%
- Average rank
- #160in Face
- Average rating
- 4.38 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,830per listing
- Listings tracked
- 52
04 · Newcomers
10 of last year's 12 launches cleared the first-year sales bar.
12 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 12
- Successful launches
- 10Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Sunscreen Stick products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Caudalie Invisible High Protection Stick SPF50-15g
- Price
- £8.40
- Rating
- 4.2/5
- Reviews
- 88
- Age
- 4mo ago

NIVEA SUN Breathable UV Specialist Silky UV Sun Stick SPF 50+ (15g) Lightweight and Non-Greasy Sunscreen Invisible on All Skin Tones Korean Stick Technology
- Price
- £6.85
- Rating
- 4.2/5
- Reviews
- 177
- Age
- 5mo ago

Garnier Ambre Solaire Sunscreen Super UV Stick SPF50+ Protect From UV Damages With Up To 8Hour Hydration With Shea Butter And Vitamin E Invisible Finish Non-Greasy 9ML
- Price
- £5.96
- Rating
- 4.4/5
- Reviews
- 379
- Age
- 1y ago

e.l.f. Suntouchable Invisi-Stick SPF 50 Sunscreen Stick for Face Water Resistant No White Cast Non-Greasy Feel Infused with Bisabolol & Sunflower Seed Oil Vegan & Cruelty-Free
- Price
- £10.57
- Rating
- 4.6/5
- Reviews
- 1,385
- Age
- 1y ago

Garnier Ambre Solaire Face SPF 50+ Super UV Stick Invisible Coverage SPF50+ Protection 8-Hour Hydration Antioxidant Support Light-As-Air Feel Non-Sticky Vegan-Friendly Formula - 1 x 18gr
- Price
- £7.29
- Rating
- 4.4/5
- Reviews
- 379
- Age
- 6mo ago
Trending
estimated 90-day click momentum
Caudalie Invisible High Protection Stick SPF50-15g
- Price
- £8.40
- Rating
- 4.2/5
- Reviews
- 88
- Age
- 4mo ago

Invisible Sunscreen Stick SPF 50 Strong UVA/UVB Protection Sun Cream Broad Spectrum Water Resistant Non-Greasy for Sensitive Skin Travel Size Sunblock Stick for Face & Body
- Price
- £4.64
- Rating
- 4.2/5
- Reviews
- 19
- Age
- 1y ago

Caudalie Very High Protection Sun Water SPF50+ 150ml
- Price
- £12.44
- Rating
- 4.2/5
- Reviews
- 61
- Age
- 4mo ago

Caudalie Very High Protection Face Cream SPF50+ - 50ml
- Price
- £11.95
- Rating
- 4.4/5
- Reviews
- 55
- Age
- 4mo ago

Garnier Ambre Solaire Face SPF 50+ Super UV Stick Invisible Coverage SPF50+ Protection 8-Hour Hydration Antioxidant Support Light-As-Air Feel Non-Sticky Vegan-Friendly Formula - 1 x 18gr
- Price
- £7.29
- Rating
- 4.4/5
- Reviews
- 379
- Age
- 6mo ago
Newest
by launch date
Caudalie Invisible High Protection Stick SPF50-15g
- Price
- £8.40
- Rating
- 4.2/5
- Reviews
- 88
- Age
- 4mo ago

Caudalie Very High Protection Sun Water SPF50+ 150ml
- Price
- £12.44
- Rating
- 4.2/5
- Reviews
- 61
- Age
- 4mo ago

Caudalie Very High Protection Face Cream SPF50+ - 50ml
- Price
- £11.95
- Rating
- 4.4/5
- Reviews
- 55
- Age
- 4mo ago

NIVEA SUN Breathable UV Specialist Silky UV Sun Stick SPF 50+ (15g) Lightweight and Non-Greasy Sunscreen Invisible on All Skin Tones Korean Stick Technology
- Price
- £6.85
- Rating
- 4.2/5
- Reviews
- 177
- Age
- 5mo ago

Garnier Ambre Solaire Face SPF 50+ Super UV Stick Invisible Coverage SPF50+ Protection 8-Hour Hydration Antioxidant Support Light-As-Air Feel Non-Sticky Vegan-Friendly Formula - 1 x 18gr
- Price
- £7.29
- Rating
- 4.4/5
- Reviews
- 379
- Age
- 6mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 33% of clicks, no more. An open shelf where new products get seen.
Brands
23 rising
Sellers
217
Est. top-5 brand share
70%
Top 20: 99%
Est. top-5 click share
33%
Top 20: 73%
Open market
25%
- Caudalie37%
- Garnier12%
- e.l.f.9%
- NIVEA7%
- PURITO5%
- ROUND LAB4%
Demand
Sunscreen Stick search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 8.5×
Search terms
Top Sunscreen Stick search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- caudalie279K/yr
- sunscreen stick48K/yr
- sun stick23K/yr
- spf stick19K/yr
- sun block sticks for face17K/yr
- sun cream stick10K/yr
- sunblock stick13K/yr
- sunscreen stick spf 507K/yr
- sun stick spf 50 face7K/yr
- elf sunscreen10K/yr
Reviews and returns
What reviews say buyers love and hate about Sunscreen Stick
We read the reviews and the return reasons for every product selling here.
“These sticks are really small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sunscreen Stick questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








