Sunscreen Stick
PassSunscreen Stick scores 73 out of 100, a Pass. Shoppers spend an estimated $382K a year here, search demand grew +119.2% this quarter, and an estimated 0.1% of orders come back.
- Flapen Score
- 73 / 100Top 1% of 2,481 Beauty niches · +26 vs the category median of 4773
- Market size
- £382K/yr483K searches / yr
- 90-day growth
- +119.2%search demand this quarter
- Competition
- 33%top-5 click share · 23 brands · 217 sellers
Flapen Score
Sunscreen Stick against its category
The dotted line is the Beauty average. Past it, Sunscreen Stick is stronger. Inside it, weaker.
Market
The Sunscreen Stick market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Sunscreen Stick 483K times last year and spent an estimated £382K. The top 5 brands take 70% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 73 out of 100, a Pass.
01 · Demand
An estimated 5.6% of those searches ended in a purchase.
Shoppers searched for this 483K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.6% of those searches ended in a purchase. Searches in the last 90 days moved +119.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £382K a year.
- Searches, last 12 months
- 483K
- Growth, 90 days vs prior 90
- +119.2%
- Conversion, latest week
- 5.6%
- Market size, estimated
- £382Ka year
- Peak month
- July8.5× the quietest month
- Top search term
- caudalie279K searches a year
02 · Price
A sale here is worth £14.07.
Listings sell for £14.07 on average, from £4.64 to £49.15. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At £14.07 that is £4K to £7K a year per listing.
- Average price
- £14.07under the $15 to $100 sweet spot
- Price range
- £4.64–£49.15
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £4K–£7K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #160 within Face. It carries 1,830 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 100%
- Out of stock, average day
- 6.2%
- Average rank
- #160in Face
- Average rating
- 4.38 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,830per listing
- Listings tracked
- 52
04 · Newcomers
10 of last year's 12 launches cleared the first-year sales bar.
12 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 12
- Successful launches
- 10Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Sunscreen Stick products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 33% of clicks. An open shelf where new products get seen.
Brands
23 rising
Sellers
217
Top-5 brand share
70%
Top 20: 99%
Top-5 click share
33%
Top 20: 73%
Open market
25%
- Brand 137%
- Brand 212%
- Brand 39%
- Brand 47%
- Brand 55%
- Brand 64%
Demand
Sunscreen Stick search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 8.5×
Search terms
Top Sunscreen Stick search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- caudalie279K/yr
- sunscreen stick48K/yr
- sun stick23K/yr
- spf stick19K/yr
- sun block sticks for face17K/yr
- sun cream stick10K/yr
- sunblock stick13K/yr
- sunscreen stick spf 507K/yr
- sun stick spf 50 face7K/yr
- elf sunscreen10K/yr
Reviews and returns
What reviews say buyers love and hate about Sunscreen Stick
We read the reviews and the return reasons for every product selling here.
“These sticks are really small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Face Paint
£715K/yr+65.3%
Tanning Patches
£20K/yr>1,000%
Tanning Drops
£424K/yr+53.8%
Electric Spray Air Cushion Massage Comb
£34K/yr>1,000%
Face Painting Kit
£205K/yr+88.8%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sunscreen Stick questions
Answered from the same tracked data.