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Tanning Brush

Maybe

An estimated 0.1% of orders come back. But prices span $3.34–$8.64, mostly outside the sweet spot, so Tanning Brush is a Maybe.

Flapen Score
57
57 / 100
Top 11% of 2,481 Beauty niches · +10 vs the category median of 47
Market size
£80K/yr125K searches / yr
90-day growth
+97.9%search demand this quarter
Competition
66%top-5 click share · 16 brands · 21 sellers

Flapen Score

Tanning Brush against its category

The dotted line is the Beauty average. Past it, Tanning Brush is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tanning Brush market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Tanning Brush 125K times last year and spent an estimated £80K. The top 5 brands take 66% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 11.4% of those searches ended in a purchase.

Shoppers searched for this 125K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 11.4% of those searches ended in a purchase. Searches in the last 90 days moved +97.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £80K a year.

Searches, last 12 months
125K
Growth, 90 days vs prior 90
+97.9%
Conversion, latest week
11.4%
Market size, estimated
£80Ka year
Peak month
May6.0× the quietest month
Top search term
tanning brush32K searches a year

02 · Price

A sale here is worth £5.61.

Listings sell for £5.61 on average, from £3.34 to £8.64. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 750 to 1,000 of them. At £5.61 that is £4K to £6K a year per listing.

Average price
£5.61under the $15 to $100 sweet spot
Price range
£3.34–£8.64
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
13K–15K
Units per listing a year
750–1,000
Revenue per listing a year
£4K–£6K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.8% of listings are out of stock. The average listing ranks #105 within Sun Care & Tanning. It carries 262 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
100%
Out of stock, average day
6.8%
Average rank
#105in Sun Care & Tanning
Average rating
4.45 starsAmazon United Kingdom average 4.36 stars
Average reviews
262per listing
Listings tracked
16

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
27 months

Products

Top Tanning Brush products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 falling

Sellers

21

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

26%

  • Brand 126%
  • Brand 211%
  • Brand 310%
  • Brand 49%
  • Brand 59%
  • Brand 68%

Demand

Tanning Brush search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KHoliday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 6.0×

Search terms

Top Tanning Brush search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tanning brush32K/yr
  • fake tan brush23K/yr
  • tan brush16K/yr
  • tanning brush for body11K/yr
  • body brush for tan9K/yr
  • self tan brush8K/yr
  • body makeup brush8K/yr
  • tanning brush for body and face4K/yr
  • tan brush body3K/yr
  • body brush makeup3K/yr

Reviews and returns

What reviews say buyers love and hate about Tanning Brush

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Soft Feel”
19%of negative reviews mention “Size-Overall”
0.1%of orders come back
“Glove slightly large if you have tiny hands like me”
A buyer, on “Size-Overall”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Tanning Brush questions

Answered from the same tracked data.