Tan Shots

Shoppers searched for this 57K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved +45.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £67K a year.

Searches, last 12 months

57K

Growth, 90 days vs prior 90

+45.8%

Conversion, latest week

5.3%

Market size, estimated

£67Ka year

Peak month

May6.3× the quietest month

Top search term

tanning shots23K searches a year

Listings sell for £22.00 on average, from £6.48 to £38.34. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 500 to 750 of them. At £22.00 that is £11K to £17K a year per listing.

Average price

£22.00inside the $15 to $100 sweet spot

Price range

£6.48–£38.34

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

500–750

Revenue per listing a year

£11K–£17K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

43% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #292 within Sun Care & Tanning. It carries 194 reviews at 4.04 stars, so a new listing needs social proof before a better product.

Sponsored listings

43%

Prime listings

71%

Out of stock, average day

7.7%

Average rank

#292in Sun Care & Tanning

Average rating

4.04 starsAmazon United Kingdom average 4.36 stars

Average reviews

194per listing

Listings tracked

7

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

35 months