Tan Remover
MaybeAn estimated 0.2% of orders come back. But the top 5 brands take 98% of clicks, so Tan Remover is a Maybe.
- Flapen Score
- 62 / 100Top 4% of 2,481 Beauty niches · +15 vs the category median of 4762
- Market size
- £425K/yr279K searches / yr
- 90-day growth
- +95.9%search demand this quarter
- Competition
- 77%top-5 click share · 6 brands · 45 sellers
Flapen Score
Tan Remover against its category
The dotted line is the Beauty average. Past it, Tan Remover is stronger. Inside it, weaker.
Market
The Tan Remover market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Tan Remover 279K times last year and spent an estimated £425K. The top 5 brands take 98% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 62 out of 100, a Maybe.
01 · Demand
An estimated 13.0% of those searches ended in a purchase.
Shoppers searched for this 279K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 13.0% of those searches ended in a purchase. Searches in the last 90 days moved +95.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £425K a year.
- Searches, last 12 months
- 279K
- Growth, 90 days vs prior 90
- +95.9%
- Conversion, latest week
- 13.0%
- Market size, estimated
- £425Ka year
- Peak month
- May3.3× the quietest month
- Top search term
- tan remover110K searches a year
02 · Price
A sale here is worth £11.72.
Listings sell for £11.72 on average, from £3.79 to £23.70. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 3,000 to 4,000 of them. At £11.72 that is £35K to £47K a year per listing.
- Average price
- £11.72under the $15 to $100 sweet spot
- Price range
- £3.79–£23.70
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- £35K–£47K
- Returns
- 0.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #95 within Sun Care & Tanning. It carries 801 reviews at 4.02 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 100%
- Out of stock, average day
- 4.5%
- Average rank
- #95in Sun Care & Tanning
- Average rating
- 4.02 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 801per listing
- Listings tracked
- 13
04 · Newcomers
1 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 47 months
Products
Top Tan Remover products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Self Tan Remover Fast Action 100 Ml
- Price
- £3.79
- Rating
- 3.8/5
- Reviews
- 1,274
- Age
- 6y ago

Rose & Caramel Purity Excel 60 Second Fake Tan Remover 440ml
- Price
- £19.69
- Rating
- 4.1/5
- Reviews
- 1,640
- Age
- 5y ago

Rose & Caramel Purity Reset 4-in-1 Self Tan Removing Gloves
- Price
- £8.58
- Rating
- 4.1/5
- Reviews
- 137
- Age
- 7mo ago

Rose & Caramel Purity Excel 60 Second Fake Tan Remover 100ml
- Price
- £8.29
- Rating
- 4.1/5
- Reviews
- 1,640
- Age
- 2y ago

Bondi Sands Self Tan Eraser Gel | Gentle Instant Tanning Removal in 5 Minutes Ultra-Nourishing Hydrating Formula Dermatologically Tested Vegan + Cruelty Free | 200 mL/6.76 Oz
- Price
- £7.86
- Rating
- 4.2/5
- Reviews
- 259
- Age
- 4y ago
Trending
estimated 90-day click momentum
SKIN & TAN Miracle Tan Eraser 200ml - Self Tan Remover & Exfoliating Body Scrub for Smooth Skin Prep - Gentle Fake Tan Removal - Achieve Flawless Results
- Price
- £13.04
- Rating
- 4.3/5
- Reviews
- 39
- Age
- 5mo ago

VITA LIBERATA The Remover 200ml Fast-Acting Self Tan Remover & Exfoliator with Charcoal Gently Removes Self Tan Hydrates & Preps Skin for Flawless New Application
- Price
- £13.17
- Rating
- 4.3/5
- Reviews
- 63
- Age
- 5mo ago

St Moriz Advanced Tan Remover & Exfoliating Scrub: Speedy Removal of Faded Tan with Glycolic & Salicylic Acid - Vegan & Cruelty Free - 200ml
- Price
- £5.98
- Rating
- 4.1/5
- Reviews
- 59
- Age
- 5y ago

Rose & Caramel Purity Reset 4-in-1 Self Tan Removing Gloves
- Price
- £8.58
- Rating
- 4.1/5
- Reviews
- 137
- Age
- 7mo ago

Rose & Caramel Purity Excel 60 Second Fake Tan Remover 200ml
- Price
- £15.27
- Rating
- 4.1/5
- Reviews
- 1,640
- Age
- 5y ago
Newest
by launch date
VITA LIBERATA The Remover 200ml Fast-Acting Self Tan Remover & Exfoliator with Charcoal Gently Removes Self Tan Hydrates & Preps Skin for Flawless New Application
- Price
- £13.17
- Rating
- 4.3/5
- Reviews
- 63
- Age
- 5mo ago

SKIN & TAN Miracle Tan Eraser 200ml - Self Tan Remover & Exfoliating Body Scrub for Smooth Skin Prep - Gentle Fake Tan Removal - Achieve Flawless Results
- Price
- £13.04
- Rating
- 4.3/5
- Reviews
- 39
- Age
- 5mo ago

Rose & Caramel Purity Reset 4-in-1 Self Tan Removing Gloves
- Price
- £8.58
- Rating
- 4.1/5
- Reviews
- 137
- Age
- 7mo ago

Rose & Caramel Purity Excel Xtra 60 Second Tan Remover 440ml
- Price
- £23.70
- Rating
- 3.5/5
- Reviews
- 62
- Age
- 1y ago

Rose & Caramel Purity Excel 60 Second Fake Tan Remover 100ml
- Price
- £8.29
- Rating
- 4.1/5
- Reviews
- 1,640
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 77% of clicks. A locked shelf that new listings rarely crack.
Brands
6 rising
Sellers
45
Est. top-5 brand share
98%
Top 20: 100%
Est. top-5 click share
77%
Top 20: 100%
Open market
0%
- Rose & Caramel46%
- ST. MORIZ39%
- Bondi Sands6%
- St.Tropez4%
- Skinny Tan3%
- VITA LIBERATA2%
- Open — no brand owns it (0%)
Demand
Tan Remover search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 3.3×
Search terms
Top Tan Remover search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- tan remover110K/yr
- fake tan remover69K/yr
- rose and caramel tan remover57K/yr
- self tan remover7K/yr
- tan eraser7K/yr
- rose and caramel11K/yr
- tan removal6K/yr
- tan remover scrub3K/yr
- rose & caramel tan remover3K/yr
- strong tan remover3K/yr
Reviews and returns
What reviews say buyers love and hate about Tan Remover
We read the reviews and the return reasons for every product selling here.
“Crap dont work”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
23 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Tan Remover questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









