Tallow Balm

Shoppers searched for this 772K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.7% of those searches ended in a purchase. Searches in the last 90 days moved +7.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £836K a year.

Searches, last 12 months

772K

Growth, 90 days vs prior 90

+7.7%

Conversion, latest week

7.7%

Market size, estimated

£836Ka year

Peak month

September1.5× the quietest month

Top search term

beef tallow179K searches a year

Listings sell for £14.03 on average, from £6.14 to £26.54. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 2,000 to 2,500 of them. At £14.03 that is £28K to £35K a year per listing.

Average price

£14.03under the $15 to $100 sweet spot

Price range

£6.14–£26.54

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

50K–60K

Units per listing a year

2,000–2,500

Revenue per listing a year

£28K–£35K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

100% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #291 within Body. It carries 995 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

96%

Out of stock, average day

4.8%

Average rank

#291in Body

Average rating

4.38 starsAmazon United Kingdom average 4.36 stars

Average reviews

995per listing

Listings tracked

26

10 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 18 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

3Amazon's first-year sales bar

Average brand age

18 months