Swimming Hair Protection
MaybeAn estimated 0.6% of orders come back. But shoppers spend an estimated $37K a year here, so Swimming Hair Protection is a Maybe.
- Flapen Score
- 53 / 100Top 22% of 2,481 Beauty niches · +6 vs the category median of 4753
- Market size
- £37K/yr43K searches / yr
- 90-day growth
- +86.8%search demand this quarter
- Competition
- 72%top-5 click share · 10 brands · 73 sellers
Flapen Score
Swimming Hair Protection against its category
The dotted line is the Beauty average. Past it, Swimming Hair Protection is stronger. Inside it, weaker.
Market
The Swimming Hair Protection market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Swimming Hair Protection 43K times last year and spent an estimated £37K. The top 5 brands take 83% of clicks. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
An estimated 7.8% of those searches ended in a purchase.
Shoppers searched for this 43K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.8% of those searches ended in a purchase. Searches in the last 90 days moved +86.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £37K a year.
- Searches, last 12 months
- 43K
- Growth, 90 days vs prior 90
- +86.8%
- Conversion, latest week
- 7.8%
- Market size, estimated
- £37Ka year
- Top search term
- philip kingsley swimcap8K searches a year
02 · Price
A sale here is worth £11.23.
Listings sell for £11.23 on average, from £4.87 to £23.78. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £11.23 that is £1K to £3K a year per listing.
- Average price
- £11.23under the $15 to $100 sweet spot
- Price range
- £4.87–£23.78
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £1K–£3K
- Returns
- 0.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #413 within Hair Masks. It carries 2,870 reviews at 4.30 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 100%
- Out of stock, average day
- 1.7%
- Average rank
- #413in Hair Masks
- Average rating
- 4.30 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,870per listing
- Listings tracked
- 13
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 62 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 62 months
Products
Top Swimming Hair Protection products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.
Brands
10 rising
Sellers
73
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
72%
Top 20: 100%
Open market
12%
- Brand 144%
- Brand 218%
- Brand 310%
- Brand 46%
- Brand 56%
- Brand 65%
- Open — no brand owns it (4 brands, 12%)
Search terms
Top Swimming Hair Protection search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- philip kingsley swimcap8K/yr
- swimming hair protection10K/yr
- swim hair protection5K/yr
- chlorine hair protection4K/yr
- umberto giannini swim proof3K/yr
- swim proof umberto giannini3K/yr
- chlorine protection for hair4K/yr
- pre swim hair protection4K/yr
- phillip kingsley swim cap3K/yr
Reviews and returns
What reviews say buyers love and hate about Swimming Hair Protection
We read the reviews and the return reasons for every product selling here.
“Terrible Fit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Cellulite Massager
£199K/yr+31.0%
Anti Chafing Stick
£446K/yr+174.2%
Mens Aftershave
£5.0M/yr+20.0%
Face Gems
£156K/yr+184.1%
England Face Paint
£20K/yr>1,000%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Swimming Hair Protection questions
Answered from the same tracked data.