sweat
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 6% kills the launch gate
Conversion
Great10.7%search→purchase rate — share of searches ending in a sale
Growth
Great+88.9%90-day search growth — must beat 0% to launch
Avg price
Great£16.34avg listing price — sweet spot $15–$100
Market size
Good£795K£795K/yr · 456K searches
Price range
Good£6.10–£33.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,949.83avg incumbent reviews — the moat a new listing must climb
Competition
Bad96%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, sweat is a £795K/yr Amazon United Kingdom market (456K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Worth a look — 57/100.
Data updated Jul 18, 2026 · scored weekly · How we score niches
Market data
- Units sold / yr
- 50K–60K
- avg 10,000–12,500/product
- Revenue / yr
- £817K–£980K
- units × avg price
- Launch success
- —
- 0 of 0 new (360d)
- Conversion rate
- 10.7%
- Avg BSR
- #79
- Page quality
- 0%
- Prime
- 33%
- Sponsored
- 33%
- Out of stock
- 0.0%
- Avg brand age
- 54 months
- Avg seller age
- 166 days
Competition
The top 5 products capture 96% of clicks — a locked-up shelf that new listings rarely crack.Brands
4 falling
Sellers
34
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
96%
Top 20: 100%
Open market
0%
- Driclor77%
- Generic9%
- Carpe8%
- Perspi-Guard6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +88.9% search growth over the last 90 days.Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 3.3×
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 6 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Driclor Antiperspirant Roll On Applicator 20 ml Strong Antiperspirant for Excessive Sweating
Driclor£6.104.5★8,388 rev
Carpe Underarm Anti Perspirant Deodorant Advanced Sweat & Odor Protection Formula - Antiperspirant for Women & Men Helps to Combat Excessive Sweating with Odor Control - Coconut Vanilla
Carpe£33.584.2★1,108 rev
Perspi-Guard Maximum Strength Antiperspirant Spray Strong Deodorant for Excessive Sweating Hyperhidrosis Antiperspirant for Men & Women 50ml 1pk
Perspi-Guard£10.154.3★7,324 rev
Generic Extra Strength Antiperspirant Roll-On Unscented 75ml
Generic£16.674.4★29 rev
DRICLOR
Driclor£11.074.6★665 rev
Newest
by launch dateCarpe Underarm Anti Perspirant Deodorant Advanced Sweat & Odor Protection Formula - Antiperspirant for Women & Men Helps to Combat Excessive Sweating with Odor Control - Coconut Vanilla
Carpe£33.581,108 rev
Generic Extra Strength Antiperspirant Roll-On Unscented 75ml
Generic£16.6729 rev
Driclor Solution Antiperspirant Roll On 75ml Pack of 2
Generic£20.47185 rev
DRICLOR
Driclor£11.07665 rev
Driclor Antiperspirant Roll On Applicator 20 ml Strong Antiperspirant for Excessive Sweating
Driclor£6.108,388 rev
Trending
90-day click momentumCarpe Underarm Anti Perspirant Deodorant Advanced Sweat & Odor Protection Formula - Antiperspirant for Women & Men Helps to Combat Excessive Sweating with Odor Control - Coconut Vanilla
Carpe£33.584.2★
DRICLOR
Driclor£11.074.6★
Perspi-Guard Maximum Strength Antiperspirant Spray Strong Deodorant for Excessive Sweating Hyperhidrosis Antiperspirant for Men & Women 50ml 1pk
Perspi-Guard£10.154.3★
Driclor Antiperspirant Roll On Applicator 20 ml Strong Antiperspirant for Excessive Sweating
Driclor£6.104.5★
Generic Extra Strength Antiperspirant Roll-On Unscented 75ml
Generic£16.674.4★
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“It does the job perfectly”
“not a bad smell”
“Great, consistent product”
“Good value for the price”
“but I am still dry so it absolutely works”
“Does the job”
“Much more effective than certain other popular high-strength brands and no irritation”
“lasted 12 months”
“Easy application and keeps you dry for many days”
“very strong”
What buyers complain about
“skin, says may cause some irritation”
“Waste of money”
“itches so bad girlies”
“Doesn't work”
“Burnt and irritated my skin”
“A few times its caused a lot of irritation and soreness,”
“which was causing an unpleasant body odour”
“both times gave me chemical burn after less than an hour of use”
“it burns so much”
“Small”
Top return reasons
Common questions
- Is sweat profitable to sell on Amazon United Kingdom?
- The niche generates £795K/yr across 6 tracked products. 90-day search growth is +88.9%. Flapen's verdict: Worth a look (57/100).
- How competitive is the sweat niche?
- 4 brands and 34 sellers compete. The top 5 products take 96% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in sweat?
- Top complaints mined from reviews: Allergies, Value For Money, Itch Relief. The return rate is 0.0%.
- When does demand for sweat peak?
- Demand peaks in May–Jun–Jul–Aug; the busiest month runs 3.3× the quietest.
- What does it cost to enter the sweat niche?
- Listings span £6.10–£33.58; the average listing price is £16.34 (sweet spot $15–$100). The average incumbent carries 2,950 reviews — the moat a new listing must climb.
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