Sunsense
MaybeAn estimated 0.1% of orders come back. But the top 5 brands take 100% of clicks, so Sunsense is a Maybe.
- Flapen Score
- 61 / 100Top 4% of 2,481 Beauty niches · +14 vs the category median of 4761
- Market size
- £491K/yr435K searches / yr
- 90-day growth
- +259.9%search demand this quarter
- Competition
- 63%top-5 click share · 2 brands · 103 sellers
Flapen Score
Sunsense against its category
The dotted line is the Beauty average. Past it, Sunsense is stronger. Inside it, weaker.
Market
The Sunsense market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Sunsense 435K times last year and spent an estimated £491K. All 2 brands take every click. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 61 out of 100, a Maybe.
01 · Demand
An estimated 11.4% of those searches ended in a purchase.
Shoppers searched for this 435K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 11.4% of those searches ended in a purchase. Searches in the last 90 days moved +259.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £491K a year.
- Searches, last 12 months
- 435K
- Growth, 90 days vs prior 90
- +259.9%
- Conversion, latest week
- 11.4%
- Market size, estimated
- £491Ka year
- Peak month
- May73.8× the quietest month
- Top search term
- altruist sunscreen spf 50164K searches a year
02 · Price
A sale here is worth £9.86.
Listings sell for £9.86 on average, from £4.52 to £28.70. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 2,500 to 3,000 of them. At £9.86 that is £25K to £30K a year per listing.
- Average price
- £9.86under the $15 to $100 sweet spot
- Price range
- £4.52–£28.70
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 2,500–3,000
- Revenue per listing a year
- £25K–£30K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
84% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #122 within Face. It carries 1,288 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 84%
- Prime listings
- 95%
- Out of stock, average day
- 4.5%
- Average rank
- #122in Face
- Average rating
- 4.41 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,288per listing
- Listings tracked
- 19
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top Sunsense products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
ALTRUIST SUNSCREEN SPF50 100ML Pack Of 1
- Price
- £4.52
- Rating
- 4.4/5
- Reviews
- 219
- Age
- 2y ago

Altruist Family Sunspray SPF50 250ml White
- Price
- £9.86
- Rating
- 4.3/5
- Reviews
- 1,420
- Age
- 4y ago

Altruist Dermatologist Sunscreen Fluid SPF Superior 5star UVA face protection by Dr Andrew Birnie premium antioxidant White Unscented 50 millilitre
- Price
- £8.18
- Rating
- 4.3/5
- Reviews
- 2,415
- Age
- 6y ago

ALTRUIST. Dermatologist Sunscreen SPF 50 Superior 5-star UVA protection by Dr Andrew Birnie suitable for sensitive skin - 2 Count ( Pack of 1)
- Price
- £9.02
- Rating
- 4.5/5
- Reviews
- 10,688
- Age
- 9y ago

Altruist Dermatologist Sunscreen SPF 30-200ml Fragrance Free Non-sticky High UVA/UVB Protection
- Price
- £5.14
- Rating
- 4.4/5
- Reviews
- 206
- Age
- 2y ago
Trending
estimated 90-day click momentum
Altruist Kids Sunscreen Roller SPF 50 For Kids & Babies (6+ Months) 5 Star UVA Protection Water resistant Non-greasy with Vitamine E Easy Roller application - 100 ml
- Price
- £6.63
- Rating
- 4.4/5
- Reviews
- 6
- Age
- 2mo ago

Altruist Dermatologist Sunscreen SPF 50 5-Star Ultra UVA PPD 39 Vegan Fragrance-Free Waterproof Sun Protection for Sensitive Skin 1L Bottle
- Price
- £28.70
- Rating
- 4.7/5
- Reviews
- 132
- Age
- 2y ago

Altruist Dermatologist Anti-Redness & Pigmentation LIGHT SPF50 Tinted Moisturiser 5Star UVA Unscented Face Cream for Sensitive Skin - all skin types 30 ml
- Price
- £10.26
- Rating
- 4.3/5
- Reviews
- 15
- Age
- 5mo ago

ALTRUIST SUNSCREEN SPF50 100ML Pack Of 1
- Price
- £4.52
- Rating
- 4.4/5
- Reviews
- 219
- Age
- 2y ago

E45 Kids & Baby Sun Lotion for Sensitive Skin SPF 50+. Face & Body Gentle Sun Cream with UVA & UVB Protection with Avocado Oil. For Dry Sensitive Skin and Eczema Prone Skin -180 ml
- Price
- £9.64
- Rating
- 4.4/5
- Reviews
- 285
- Age
- 2y ago
Newest
by launch date
Altruist Kids Sunscreen Roller SPF 50 For Kids & Babies (6+ Months) 5 Star UVA Protection Water resistant Non-greasy with Vitamine E Easy Roller application - 100 ml
- Price
- £6.63
- Rating
- 4.4/5
- Reviews
- 6
- Age
- 2mo ago

Altruist Dermatologist Anti-Redness & Pigmentation LIGHT SPF50 Tinted Moisturiser 5Star UVA Unscented Face Cream for Sensitive Skin - all skin types 30 ml
- Price
- £10.26
- Rating
- 4.3/5
- Reviews
- 15
- Age
- 5mo ago

Altruist Daily Lightweight Moisturiser SPF 50 Broad Spectrum UVA/UVB Protection Anti-Ageing Formula Hyaluronic Acid Niacinamide & Vitamin E Hydrating Non-Greasy 50 ml
- Price
- £6.82
- Rating
- 4.5/5
- Reviews
- 203
- Age
- 1y ago

Altruist Dermatologist Sunscreen SPF 30-200ml Fragrance Free Non-sticky High UVA/UVB Protection
- Price
- £5.14
- Rating
- 4.4/5
- Reviews
- 206
- Age
- 2y ago

Altruist Dermatologist Sunscreen SPF 50 5-Star Ultra UVA PPD 39 Vegan Fragrance-Free Waterproof Sun Protection for Sensitive Skin 1L Bottle
- Price
- £28.70
- Rating
- 4.7/5
- Reviews
- 132
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 63% of clicks. Leaders hold, but buyers still shop past them.
Brands
2 flat
Sellers
103
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
63%
Top 20: 100%
Open market
0%
- Altruist85%
- E4515%
- Open — no brand owns it (0%)
Demand
Sunsense search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 73.8×
Search terms
Top Sunsense search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- altruist sunscreen spf 50164K/yr
- altruist102K/yr
- altruist sunscreen67K/yr
- e45 sun cream34K/yr
- altruist spf 509K/yr
- altruist sunscreen spf 50 spray6K/yr
- e45 sunscreen5K/yr
- sunsense sunscreen5K/yr
- altruist spray4K/yr
- altruist sun cream5K/yr
Reviews and returns
What reviews say buyers love and hate about Sunsense
We read the reviews and the return reasons for every product selling here.
“Sticky and itchy for me”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
22 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sunsense questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









