How competitive is the Sun Cream Spf 15 niche on Amazon United Kingdom?

6 brands and 170 sellers compete in Sun Cream Spf 15 on Amazon United Kingdom. The top 5 Sun Cream Spf 15 products take 58% of clicks and its top 5 brands hold 96% of demand.

What do buyers complain about in Sun Cream Spf 15?

Sun Cream Spf 15 buyers on Amazon United Kingdom complain most about Ease Of Use, Value For Money, Size-Overall, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Sun Cream Spf 15 niche?

Sun Cream Spf 15 sells for £5.37 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £2.57–£7.24. The average incumbent carries 1,709 reviews — the moat a new listing must climb.

Sun Cream Spf 15

Sun Cream Spf 15 shows low returns (0.0%), but prices mostly outside the sweet spot ($2.57–$7.24) keeps it on the watch list.

Signals Trending

Flapen Score

Worth a look

Top 15% of 2,481 Beauty niches · +8 vs the category median of 47

This niche Category average · 2,481 niches

Is Sun Cream Spf 15 profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Sun Cream Spf 15 is a £194K/yr Amazon United Kingdom market (239K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Apr–May–Jun–Aug. Verdict: Worth a look — 55/100.

Sun Cream Spf 15: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +146.2% over the last 90 days and 15.1% of searches end in a purchase.

£194K

revenue / yr

Units sold / yr40K

Search volume / yr+146.2%239K

Conversion rate15.1%

Avg price£5.37

Who owns the niche?

The top 5 brands hold 96% of demand, so 4% of the market is open.

open market share

Brands · sellers6 · 170

Top-5 product click share58%

Open market4%

Avg brand age57 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 17 products

Top Sun Cream Spf 15 products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Piz Buin Moisturising Sun Lotion SPF 15 (200ml) Advanced Skincare Cream with UVA/UVB filters Enriched Sunscreen to Prevent Premature Ageing

Price: £5.77
Rating: 4.6/5
Reviews: 2,990
Age: 7y ago

NIVEA SUN Protect & Moisture Sun Spray SPF 15 (200ml) Moisturising Suncream Spray with SPF 15 Highly Effective Sunscreen Providing Immediate UVA + UVB Protection Fast-Absorbing No White Cast

Price: £5.75
Rating: 4.6/5
Reviews: 2,160
Age: 19y ago

Piz Buin Tan and Protect Intensifying Sun Spray SPF 15 150ml

Price: £7.09
Rating: 4.5/5
Reviews: 1,849
Age: 6y ago

Hawaiian Tropic Hydrating Protection Sunscreen Lotion Water Resistant SPF 15 UVA + UVB Protection Suncream 12-Hour Moisturising Sun Lotion with Cocoa and Shea Butter 180 ml

Price: £5.71
Rating: 4.7/5
Reviews: 2,816
Age: 14y ago

Garnier Ambre Solaire Sun Cream Spray SPF15 Ideal Bronze Protective Oil Sunscreen Tan Enhancing High Sun Protection Factor 15 Shea Butter Water Resistant Non-Greasy UVA & UVB Protect150ml

Price: £6.01
Rating: 4.6/5
Reviews: 617
Age: 4y ago

Newest

by launch date

Malibu Sun SPF 15 Continuous Tanning Oil with Coconut Spray 175ml

Price: £5.08
Rating: 4.3/5
Reviews: 132
Age: 2y ago

Garnier Ambre Solaire Sun Cream Spray SPF15 Ideal Bronze Protective Oil Sunscreen Tan Enhancing High Sun Protection Factor 15 Shea Butter Water Resistant Non-Greasy UVA & UVB Protect150ml

Price: £6.01
Rating: 4.6/5
Reviews: 617
Age: 4y ago

Piz Buin Tan and Protect Intensifying Sun Spray SPF 15 150ml

Price: £7.09
Rating: 4.5/5
Reviews: 1,849
Age: 6y ago

Hawaiian Tropic Glowing Protection Sunscreen Dry Oil Spray Mist Waterproof SPF 15 UVA + UVB Protection Sun Spray Sunscreen with Tropical Fragrance and Hawaiian Inspired Botanicals 177 ml

Price: £6.73
Rating: 4.6/5
Reviews: 491
Age: 6y ago

Piz Buin Moisturising Sun Lotion SPF 15 (200ml) Advanced Skincare Cream with UVA/UVB filters Enriched Sunscreen to Prevent Premature Ageing

Price: £5.77
Rating: 4.6/5
Reviews: 2,990
Age: 7y ago

Competition: brands, sellers & click share

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

170

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

58%

Top 20: 100%

Open market

Piz Buin46%
Malibu20%
Nivea Sun12%
HAWAIIAN Tropic11%
Garnier7%
NIVEA4%
Open — no brand owns it (0%)

Sun Cream Spf 15 demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume239KCVR15.1%Products17Brands6Top 5 Brands96%OOS Rate0.0%Rating4.5★Reviews1,709Avg BSR#43

Peak months: Apr, May, Jun, Aug · busiest ÷ quietest = 12.1×

Top Sun Cream Spf 15 search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

piz buin 1553K/yr +92.5%14.3% conv.
factor 15 sun cream34K/yr +186.9%13.3% conv.
sun cream spf 1528K/yr +68.3%11.1% conv.
spf 1519K/yr +276.2%7.3% conv.
suncream 1513K/yr +144.2%9.7% conv.
sun tan lotion factor 1511K/yr +124.6%11.6% conv.
suntan lotion factor 1511K/yr +80.0%10.8% conv.
piz buin allergy 159K/yr +178.0%9.1% conv.
sun cream 156K/yr +325.9%13.1% conv.
factor 156K/yr +317.3%9.5% conv.

What reviews say buyers love and hate about Sun Cream Spf 15

What buyers mention most, as a share of all reviews.

What buyers love

81% of reviews

Value For Money25%

“Good deal”

Quality-Overall19%

“Great stuff used it for many years”

Smell10%

“Great smell”

Advertised Vs Actual Product5%

“did the job”

Moist/Dry5%

“Dries quickly”

What buyers complain about

77% of reviews

Ease Of Use12%

“Unable to use”

Value For Money11%

“abit expensive”

Size-Overall10%

“Very small”

Allergies10%

“both became covered in a raised rash”

Oily/Greasy8%

“it is a greasy gel”

Common Sun Cream Spf 15 questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Sun Cream Spf 15 55/100 on Amazon United Kingdom — Worth a look. The niche generates £194K/yr across 17 tracked products. Search demand moved +146.2% over the last 90 days.