Skip to content

Sulphur Soap

Fail

Prices span $4.17–$8.45, mostly outside the sweet spot, so Sulphur Soap is a Fail.

Flapen Score
38
38 / 100
Ranks 2,131 of 2,481 Beauty niches · −9 vs the category median of 47
Market size
£69K/yr101K searches / yr
90-day growth
-29.3%search demand this quarter
Competition
82%top-5 click share · 8 brands · 20 sellers

Flapen Score

Sulphur Soap against its category

The dotted line is the Beauty average. Past it, Sulphur Soap is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sulphur Soap market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Sulphur Soap 101K times last year and spent an estimated £69K. The top 5 brands take 88% of clicks. Demand peaks in Feb. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 10.3% of those searches ended in a purchase.

Shoppers searched for this 101K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 10.3% of those searches ended in a purchase. Searches in the last 90 days moved -29.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £69K a year.

Searches, last 12 months
101K
Growth, 90 days vs prior 90
-29.3%
Conversion, latest week
10.3%
Market size, estimated
£69Ka year
Peak month
February2.1× the quietest month
Top search term
sulphur soap54K searches a year

02 · Price

A sale here is worth £6.66.

Listings sell for £6.66 on average, from £4.17 to £8.45. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 750 to 1,000 of them. At £6.66 that is £5K to £7K a year per listing.

Average price
£6.66under the $15 to $100 sweet spot
Price range
£4.17–£8.45
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
750–1,000
Revenue per listing a year
£5K–£7K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #75 within Bath & Body. It carries 2,932 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
100%
Out of stock, average day
1.5%
Average rank
#75in Bath & Body
Average rating
4.27 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,932per listing
Listings tracked
9

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
63 months

Products

Top Sulphur Soap products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 82% of clicks. A locked shelf that new listings rarely crack.

Brands

8 falling

Sellers

20

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

82%

Top 20: 100%

Open market

7%

  • Brand 147%
  • Brand 215%
  • Brand 312%
  • Brand 48%
  • Brand 56%
  • Brand 65%
  • Open — no brand owns it (2 brands, 7%)

Demand

Sulphur Soap search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Feb · busiest ÷ quietest = 2.1×

Search terms

Top Sulphur Soap search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • sulphur soap54K/yr
  • sulfur soap17K/yr
  • sulfur soap bar16K/yr
  • sulphur face wash6K/yr
  • sulphur soap bar5K/yr
  • sulfur face wash4K/yr

Reviews and returns

What reviews say buyers love and hate about Sulphur Soap

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
25%of negative reviews mention “Smell”
0.1%of orders come back
“Smelly”
A buyer, on “Smell”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Sulphur Soap questions

Answered from the same tracked data.