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Sulphur Soap

prices mostly outside the sweet spot ($4.17–$8.45) — Sulphur Soap doesn't clear our bar today.

Flapen Score

38
Skip it

Ranks 2,131 of 2,481 Beauty niches · −9 vs the category median of 47

Market size 17Growth 10Conversion 88Competition 15Returns 100Price range 0Avg price 19Brand share 29Review moat 36Quality gap 77
This niche Category average · 2,481 niches

Is Sulphur Soap profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Sulphur Soap is a £69K/yr Amazon United Kingdom market (101K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Feb. Verdict: Skip it — 38/100.

Sulphur Soap: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -29.3% over the last 90 days and 10.3% of searches end in a purchase.

£69K

revenue / yr

Units sold / yr10K
Search volume / yr-29.3%101K
Conversion rate10.3%
Avg price£6.66

Who owns the niche?

The top 5 brands hold 88% of demand, so 12% of the market is open.

12%

open market share

Brands · sellers8 · 20
Top-5 product click share82%
Open market12%
Avg brand age63 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 9 products

Sponsored placement78%
New entrants (1y)1· 0 succeeded
Avg rating4.3★
Avg reviews2,932

Top Sulphur Soap products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 82% of clicks — a locked-up shelf that new listings rarely crack.

£0£10K£21K£31K£41K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

20

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

82%

Top 20: 100%

Open market

7%

  • Revitale47%
  • Asepso15%
  • The English Soap Company12%
  • Dr.Ancient8%
  • V55 MAX6%
  • AKSOY5%
  • Open — no brand owns it (2 brands, 7%)

Sulphur Soap demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume101KCVR10.3%Products9Brands8Top 5 Brands88%OOS Rate1.5%Rating4.3★Reviews2,932Avg BSR#75
5K3KSpike '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Feb · busiest ÷ quietest = 2.1×

Top Sulphur Soap search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • sulphur soap54K/yr
  • sulfur soap17K/yr
  • sulfur soap bar16K/yr
  • sulphur face wash6K/yr
  • sulphur soap bar5K/yr
  • sulfur face wash4K/yr

What reviews say buyers love and hate about Sulphur Soap

What buyers mention most, as a share of all reviews.

What buyers love

74% of reviews
Quality-Overall18%

Quality Soap, this wasn't my preferred choice fof Salicylic Acid Soap but was a good substitute.

Smell11%

Smells nice

Cleansing9%

Leaves skin feeling squeaky clean

Suitability Combination Skin8%

it honestly made a noticeable difference to my skin

Lather8%

Soft lather

What buyers complain about

62% of reviews
Smell25%

Smelly

Allergies11%

Perorial Dermatitis

Size-Overall5%

there smaller in size

Symptom Reduction5%

Didn't help me

Balance/Stability3%

I think you have a stability issue

Sulphur Soap return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Leak-Proof
33%
2Smell
33%
3Value For Money
33%

Common Sulphur Soap questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Sulphur Soap 38/100 on Amazon United Kingdom — Skip it. The niche generates £69K/yr across 9 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -29.3% over the last 90 days.
Search demand for Sulphur Soap on Amazon United Kingdom peaks in Feb, where the busiest month runs 2.1× the quietest.