Sulphur Face Wash
FailThe top 5 brands take 100% of clicks, so Sulphur Face Wash is a Fail.
- Flapen Score
- 43 / 100Ranks 1,655 of 2,481 Beauty niches · −4 vs the category median of 4743
- Market size
- £125K/yr76K searches / yr
- 90-day growth
- +2.7%search demand this quarter
- Competition
- 93%top-5 click share · 3 brands · 5 sellers
Flapen Score
Sulphur Face Wash against its category
The dotted line is the Beauty average. Past it, Sulphur Face Wash is stronger. Inside it, weaker.
Market
The Sulphur Face Wash market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Sulphur Face Wash 76K times last year and spent an estimated £125K. All 3 brands take every click. Demand peaks in Aug–Sep–Oct. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 13.9% of those searches ended in a purchase.
Shoppers searched for this 76K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 13.9% of those searches ended in a purchase. Searches in the last 90 days moved +2.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £125K a year.
- Searches, last 12 months
- 76K
- Growth, 90 days vs prior 90
- +2.7%
- Conversion, latest week
- 13.9%
- Market size, estimated
- £125Ka year
- Peak month
- August3.6× the quietest month
- Top search term
- clever soap39K searches a year
02 · Price
A sale here is worth £11.84.
Listings sell for £11.84 on average, from £5.16 to £26.55. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 750 to 1,000 of them. At £11.84 that is £9K to £12K a year per listing.
- Average price
- £11.84under the $15 to $100 sweet spot
- Price range
- £5.16–£26.55
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- £9K–£12K
- Returns
- 0.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #201 within Body. It carries 842 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 4.8%
- Average rank
- #201in Body
- Average rating
- 4.44 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 842per listing
- Listings tracked
- 7
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 65 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 65 months
Products
Top Sulphur Face Wash products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 93% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
5
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
93%
Top 20: 100%
Open market
0%
- Brand 188%
- Brand 28%
- Brand 34%
- Open — no brand owns it (0%)
Demand
Sulphur Face Wash search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep, Oct · busiest ÷ quietest = 3.6×
Search terms
Top Sulphur Face Wash search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- clever soap39K/yr
- kate somerville13K/yr
- kate somerville cleanser6K/yr
- sulphur face wash6K/yr
- sulfur face wash4K/yr
- sulfur cleanser2K/yr
- clever soap cream7K/yr
Reviews and returns
What reviews say buyers love and hate about Sulphur Face Wash
We read the reviews and the return reasons for every product selling here.
“irritated skin within a week”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
22 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sulphur Face Wash questions
Answered from the same tracked data.