Stretch Marks Removal
prices mostly outside the sweet spot ($1.89–$16.19) — Stretch Marks Removal doesn't clear our bar today.
Flapen Score
Ranks 2,344 of 2,481 Beauty niches · −13 vs the category median of 47
Is Stretch Marks Removal profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Stretch Marks Removal is a £81K/yr Amazon United Kingdom market (85K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Jul–Aug. Verdict: Skip it — 34/100.
Stretch Marks Removal: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -8.4% over the last 90 days and 10.0% of searches end in a purchase.
£81K
revenue / yr
Who owns the niche?
The top 5 brands hold 93% of demand, so 7% of the market is open.
7%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 11 products
Top Stretch Marks Removal products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Nature Spell Stretch Mark Body Oil Improves Skin Elasticity 100ml
- Price
- £6.70
- Rating
- 4.4/5
- Reviews
- 360
- Age
- 4y ago

Bio Oil Body Skin Care Oil (125ml) - Firming Skincare That Reduces Appearance Of Stretch Marks & Scars - Grease Free Moisturiser Lotion - With Vitamin E & Vitamin A
- Price
- £9.53
- Rating
- 4.7/5
- Reviews
- 54,185
- Age
- 19y ago

WELEDA (UK) Stretch Mark Massage Oil 100ml (PACK OF 1)
- Price
- £11.10
- Rating
- 4.7/5
- Reviews
- 9,998
- Age
- 17y ago

Palmers Cocoa Butter Formula Soothing Oil for Dry Itchy Skin 150ml
- Price
- £6.99
- Rating
- 4.6/5
- Reviews
- 6,955
- Age
- 16y ago

Healthpoint Derma V10 Rescue Oil Reduce Appearance Of Stretch Marks Scar Tissue Dry Dehydrated Skin After Sun Ageing Blemishes Clinically Tested Paraben Free Vegan Friendly Made In The UK
- Price
- £1.89
- Rating
- 4.6/5
- Reviews
- 348
- Age
- 17y ago
Trending
90-day click momentum
Palmers Cocoa Butter Formula With Vitamin E Skin Therapy Oil 150ml/ 5.1 Fl. Oz.
- Price
- £10.20
- Rating
- 4.7/5
- Reviews
- 266
- Age
- 11y ago

Stretch Mark Oil Oil Stretch Mark & Scar Treatment Boosts Collagen Lifts Skin Improves Stretch Marks Scars & Uneven Tone 125ml
- Price
- £8.16
- Rating
- 4.4/5
- Reviews
- 71
- Age
- 9mo ago

My Expert Midwife Stretch Mark & Scar Cream Pregnancy & Postpartum Elasticising Serum to Hydrate Nourish and Sooth Gentle Relief for Tight Itchy Skin - 150ml
- Price
- £12.74
- Rating
- 4.4/5
- Reviews
- 180
- Age
- 1y ago

Healthpoint Derma V10 Rescue Oil Reduce Appearance Of Stretch Marks Scar Tissue Dry Dehydrated Skin After Sun Ageing Blemishes Clinically Tested Paraben Free Vegan Friendly Made In The UK
- Price
- £1.89
- Rating
- 4.6/5
- Reviews
- 348
- Age
- 17y ago

Bio Oil Body Skin Care Oil (125ml) - Firming Skincare That Reduces Appearance Of Stretch Marks & Scars - Grease Free Moisturiser Lotion - With Vitamin E & Vitamin A
- Price
- £9.53
- Rating
- 4.7/5
- Reviews
- 54,185
- Age
- 19y ago
Newest
by launch date
Stretch Mark Oil Oil Stretch Mark & Scar Treatment Boosts Collagen Lifts Skin Improves Stretch Marks Scars & Uneven Tone 125ml
- Price
- £8.16
- Rating
- 4.4/5
- Reviews
- 71
- Age
- 9mo ago

My Expert Midwife Stretch Mark & Scar Cream Pregnancy & Postpartum Elasticising Serum to Hydrate Nourish and Sooth Gentle Relief for Tight Itchy Skin - 150ml
- Price
- £12.74
- Rating
- 4.4/5
- Reviews
- 180
- Age
- 1y ago

Nature Spell Stretch Mark Body Oil Improves Skin Elasticity 100ml
- Price
- £6.70
- Rating
- 4.4/5
- Reviews
- 360
- Age
- 4y ago

Bio Oil Body Natural Skin Care Oil (200ml) - Firming Skincare That Reduces Appearance Of Stretch Marks & Scars - Grease Free Moisturiser Lotion - With Vitamin E & Vitamin A
- Price
- £16.19
- Rating
- 4.6/5
- Reviews
- 1,671
- Age
- 5y ago

Mama Mio Tummy Rub Oil 120ml | Suitable for pregnant women Vegan Cruelty-free Dermatologically tested
- Price
- £8.14
- Rating
- 4.4/5
- Reviews
- 806
- Age
- 6y ago
Competition: brands, sellers & click share
The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack.
Brands
8 falling
Sellers
78
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
86%
Top 20: 100%
Open market
4%
- Bio-Oil32%
- Nature Spell32%
- WELEDA15%
- Palmer's9%
- Healthpoint5%
- Mama Mio4%
- Open — no brand owns it (2 brands, 4%)
Stretch Marks Removal demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jul, Aug · busiest ÷ quietest = 2.4×
Top Stretch Marks Removal search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- stretch mark oil54K/yr
- pregnancy oil5K/yr
- oil for stretch marks3K/yr
- belly oil for pregnant women4K/yr
- bump oil3K/yr
- stretch mark oil pregnancy3K/yr
- pregnancy stretch mark oil3K/yr
- belly oil3K/yr
- bump oil pregnancy3K/yr
- pregnancy oil for bump3K/yr
What reviews say buyers love and hate about Stretch Marks Removal
What buyers mention most, as a share of all reviews.
What buyers love
76% of reviews“This had a nice soft scent”
“best quality and easy to apply”
“Good value for money”
“Bio body oil”
“The skin feels smoother”
What buyers complain about
62% of reviews“Doesn't prevent stretch marks”
“Oily”
“no fragrance at all”
“can get for much cheaper price”
“Pump not working”
Stretch Marks Removal return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
44%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Stretch Marks Removal questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









