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Steroid Cream

prices mostly outside the sweet spot ($4.78–$13.53) — Steroid Cream doesn't clear our bar today.

Flapen Score

33
Skip it

Ranks 2,374 of 2,481 Beauty niches · −14 vs the category median of 47

Market size 9Growth 10Conversion 79Competition 17Returns 100Price range 0Avg price 20Brand share 19Review moat 27Quality gap 53
This niche Category average · 2,481 niches

Is Steroid Cream profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Steroid Cream is a £36K/yr Amazon United Kingdom market (61K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Jan–Aug–Sep–Oct. Verdict: Skip it — 33/100.

Steroid Cream: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -30.1% over the last 90 days and 8.1% of searches end in a purchase.

£36K

revenue / yr

Units sold / yr6K
Search volume / yr-30.1%61K
Conversion rate8.1%
Avg price£7.33

Who owns the niche?

The top 5 brands hold 92% of demand, so 8% of the market is open.

8%

open market share

Brands · sellers8 · 31
Top-5 product click share80%
Open market8%
Avg brand age64 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 11 products

Sponsored placement82%
New entrants (1y)4· 4 succeeded
Avg rating4.4★
Avg reviews3,838

Top Steroid Cream products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 80% of clicks — a locked-up shelf that new listings rarely crack.

£0£5K£11K£16K£22K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 rising

Sellers

31

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

5%

  • Doublebase66%
  • Guuizos9%
  • Eurax8%
  • Generic5%
  • MUPMEN4%
  • ANCIENT CARE CREATING HEALTHIER LIVES3%
  • Open — no brand owns it (2 brands, 5%)

Steroid Cream demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume61KCVR8.1%Products11Brands8Top 5 Brands92%OOS Rate3.4%Rating4.4★Reviews3,838Avg BSR#32
8K6KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Aug, Sep, Oct · busiest ÷ quietest = 3.2×

Top Steroid Cream search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • betnovate cream steroid for eczema15K/yr
  • double base flare relief13K/yr
  • doublebase flare relief12K/yr
  • eumovate eczema & dermatitis cream6K/yr
  • elocon 0.1 w/w ointment cream5K/yr
  • strong steroid cream for eczema6K/yr
  • eumovate cream eczema 15g2K/yr
  • double base flare up2K/yr

What reviews say buyers love and hate about Steroid Cream

What buyers mention most, as a share of all reviews.

What buyers love

79% of reviews
Itch Relief13%

Stops the itch

Value For Money13%

Good price

Quality-Overall11%

Great cream

Allergies10%

No mess no itching

Advertised Vs Actual Product9%

as advertised

What buyers complain about

64% of reviews
Allergies25%

Caused burning sensation and irritation

Functionality-Overall12%

Not effective

Smell5%

unpleasant smell

Value For Money5%

Waste of money

Itch Relief3%

Didnt take the itching away for hours

Common Steroid Cream questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Steroid Cream 33/100 on Amazon United Kingdom — Skip it. The niche generates £36K/yr across 11 tracked products. 4 of 4 products launched in the last 360 days are still selling. Search demand moved -30.1% over the last 90 days.
Search demand for Steroid Cream on Amazon United Kingdom peaks in Jan–Aug–Sep–Oct, where the busiest month runs 3.2× the quietest.