Starface Lip Balm
brand-locked demand (top 5 brands take 95% of clicks) — Starface Lip Balm doesn't clear our bar today.
Flapen Score
Ranks 1,283 of 2,481 Beauty niches · −1 vs the category median of 47
Is Starface Lip Balm profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Starface Lip Balm is a £125K/yr Amazon United Kingdom market (178K searches/yr). The top 5 brands hold 95% of demand. Verdict: Skip it — 46/100.
Starface Lip Balm: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -22.5% over the last 90 days and 5.6% of searches end in a purchase.
£125K
revenue / yr
Who owns the niche?
The top 5 brands hold 95% of demand, so 5% of the market is open.
5%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 25 products
Top Starface Lip Balm products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Starface Star Balm Starfruit Hydrating Lip Moisturizer with Shea Butter Cocoa Butter and Coconut Oil Juicy Starfruit Flavor (0.15 oz)
- Price
- £4.86
- Rating
- 4.4/5
- Reviews
- 310
- Age
- 4mo ago
Sol de Janeiro Brazilian Kiss Vegan Formula Hydrating Lip Butter Balm
- Price
- £11.31
- Rating
- 4.7/5
- Reviews
- 1,130
- Age
- 1y ago
Starface Star Balm Mango Mania Hydrating Lip Moisturizer with Shea Butter Cocoa Butter and Coconut Oil Citrusy Mango Flavor (0.15 oz)
- Price
- £4.84
- Rating
- 4.4/5
- Reviews
- 310
- Age
- 4mo ago
glossier birthday balm dotcom 15ml
- Price
- £17.98
- Rating
- 4.2/5
- Reviews
- 32
- Age
- 8y ago
Starface Star Balm Watermelon Squeeze Hydrating Lip Moisturizer with Shea Butter Cocoa Butter and Coconut Oil Juicy Watermelon Flavor (0.15 oz)
- Price
- £4.84
- Rating
- 4.4/5
- Reviews
- 310
- Age
- 4mo ago
Trending
90-day click momentum
Starface Star Balm Unscented Hydrating Lip Moisturizer with Shea Butter Cocoa Butter and Coconut Oil Fragrance Free (0.15 oz)
- Price
- £4.84
- Rating
- 4.4/5
- Reviews
- 310
- Age
- 4mo ago
Starface Star Balm Hydrating Lip Moisturizer with Shea Butter Cocoa Butter and Coconut Oil Creamy Coconut Flavor (0.15 oz)
- Price
- £4.87
- Rating
- 4.4/5
- Reviews
- 310
- Age
- 4mo ago
Starface Star Balm Starfruit Hydrating Lip Moisturizer with Shea Butter Cocoa Butter and Coconut Oil Juicy Starfruit Flavor (0.15 oz)
- Price
- £4.86
- Rating
- 4.4/5
- Reviews
- 310
- Age
- 4mo ago
Starface Star Balm Very Vanilla Hydrating Lip Moisturizer with Shea Butter Cocoa Butter and Coconut Oil Dreamy Vanilla Flavor (0.15 oz)
- Price
- £4.89
- Rating
- 4.4/5
- Reviews
- 310
- Age
- 4mo ago
Starface Star Balm Watermelon Squeeze Hydrating Lip Moisturizer with Shea Butter Cocoa Butter and Coconut Oil Juicy Watermelon Flavor (0.15 oz)
- Price
- £4.84
- Rating
- 4.4/5
- Reviews
- 310
- Age
- 4mo ago
Newest
by launch dateStarface Star Balm Starfruit Hydrating Lip Moisturizer with Shea Butter Cocoa Butter and Coconut Oil Juicy Starfruit Flavor (0.15 oz)
- Price
- £4.86
- Rating
- 4.4/5
- Reviews
- 310
- Age
- 4mo ago
Starface Star Balm Mango Mania Hydrating Lip Moisturizer with Shea Butter Cocoa Butter and Coconut Oil Citrusy Mango Flavor (0.15 oz)
- Price
- £4.84
- Rating
- 4.4/5
- Reviews
- 310
- Age
- 4mo ago
Starface Star Balm Watermelon Squeeze Hydrating Lip Moisturizer with Shea Butter Cocoa Butter and Coconut Oil Juicy Watermelon Flavor (0.15 oz)
- Price
- £4.84
- Rating
- 4.4/5
- Reviews
- 310
- Age
- 4mo ago
Starface Star Balm Very Vanilla Hydrating Lip Moisturizer with Shea Butter Cocoa Butter and Coconut Oil Dreamy Vanilla Flavor (0.15 oz)
- Price
- £4.89
- Rating
- 4.4/5
- Reviews
- 310
- Age
- 4mo ago
Starface Star Balm Hydrating Lip Moisturizer with Shea Butter Cocoa Butter and Coconut Oil Creamy Coconut Flavor (0.15 oz)
- Price
- £4.87
- Rating
- 4.4/5
- Reviews
- 310
- Age
- 4mo ago
Competition: brands, sellers & click share
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.
Brands
10 falling
Sellers
101
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
57%
Top 20: 97%
Open market
4%
- Starface World46%
- Glossier23%
- Sol de Janeiro15%
- e.l.f.10%
- Kiko Milano1%
- Cloud Paint1%
- Open — no brand owns it (4 brands, 4%)
Starface Lip Balm demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Starface Lip Balm search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- glossier64K/yr
- starface lip balm41K/yr
- sol de janeiro lip balm20K/yr
- star face lip balm18K/yr
- glossier lip balm18K/yr
- elf lip balm duo3K/yr
- hismile lip balm3K/yr
- elf squeeze me lip balm duo3K/yr
- sol de janeiro lip3K/yr
- glossier balm dotcom3K/yr
What reviews say buyers love and hate about Starface Lip Balm
What buyers mention most, as a share of all reviews.
What buyers love
72% of reviews“It smells divine”
“very hydrating”
“my skin feels so soft”
“its a high end brand”
“easy to apply”
What buyers complain about
60% of reviews“A small tube”
“It has a strong unpleasant smell”
“Expensive”
“it didnt feel like my lips were moisturised at all”
“Other than the size the lip balm isnt sticky”
Starface Lip Balm return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
38%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Starface Lip Balm questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
