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Spritz Hair Holding Spray

Fail

Prices span $5.61–$12.56, mostly outside the sweet spot, so Spritz Hair Holding Spray is a Fail.

Flapen Score
40
40 / 100
Ranks 1,964 of 2,481 Beauty niches · −7 vs the category median of 47
Market size
£116K/yr182K searches / yr
90-day growth
-6.8%search demand this quarter
Competition
69%top-5 click share · 6 brands · 32 sellers

Flapen Score

Spritz Hair Holding Spray against its category

The dotted line is the Beauty average. Past it, Spritz Hair Holding Spray is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Spritz Hair Holding Spray market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Spritz Hair Holding Spray 182K times last year and spent an estimated £116K. The top 5 brands take 99% of clicks. Demand peaks in Nov–Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 7.6% of those searches ended in a purchase.

Shoppers searched for this 182K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved -6.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £116K a year.

Searches, last 12 months
182K
Growth, 90 days vs prior 90
-6.8%
Conversion, latest week
7.6%
Market size, estimated
£116Ka year
Peak month
December1.6× the quietest month
Top search term
ebin spray29K searches a year

02 · Price

A sale here is worth £8.43.

Listings sell for £8.43 on average, from £5.61 to £12.56. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At £8.43 that is £4K to £6K a year per listing.

Average price
£8.43under the $15 to $100 sweet spot
Price range
£5.61–£12.56
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
13K–15K
Units per listing a year
500–750
Revenue per listing a year
£4K–£6K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #125 within Hair Extensions, Wigs & Accessories. It carries 2,135 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
2.6%
Average rank
#125in Hair Extensions, Wigs & Accessories
Average rating
4.27 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,135per listing
Listings tracked
18

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
26 months

Products

Top Spritz Hair Holding Spray products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 falling

Sellers

32

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

0%

  • Brand 184%
  • Brand 27%
  • Brand 34%
  • Brand 42%
  • Brand 52%
  • Brand 61%
  • Open — no brand owns it (0%)

Demand

Spritz Hair Holding Spray search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Black Friday '24Holiday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 1.6×

Search terms

Top Spritz Hair Holding Spray search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ebin spray29K/yr
  • melting spray wig27K/yr
  • ebin24K/yr
  • ebin wonder lace bond spray31K/yr
  • lace melting spray for wigs18K/yr
  • ebin melting spray9K/yr
  • wig melting spray8K/yr
  • lace melting spray7K/yr
  • melting spray7K/yr
  • wig glue spray6K/yr

Reviews and returns

What reviews say buyers love and hate about Spritz Hair Holding Spray

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
23%of negative reviews mention “Adhesion/Stickiness”
0.2%of orders come back
“Has no adhesive to it once put onto the system”
A buyer, on “Adhesion/Stickiness”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

23 topics

NegativePositive

FAQ

Common Spritz Hair Holding Spray questions

Answered from the same tracked data.