spray tan kit
Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Quality gap
Incredible3.6★avg incumbent rating — lower means beatable quality
Avg price
Great£57.53avg listing price — sweet spot $15–$100
Review moat
Great432.12avg incumbent reviews — the moat a new listing must climb
Brand share
Good62%top-5 brand share — brands hold most of the demand
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Growth
Good+30.5%90-day search growth — must beat 0% to launch
Price range
Good£4.96–£174.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Market size
Bad£19K£19K/yr · 73K searches
According to Flapen's Amazon United Kingdom niche tracking, spray tan kit is a £19K/yr Amazon United Kingdom market (73K searches/yr). The top 5 brands hold 62% of demand. Demand peaks in Apr–May–Jun. Verdict: Worth a look — 57/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
spray tan kit market data
- Units sold / yr
- 250–500
- avg 0–100/product
- Revenue / yr
- £14K–£29K
- units × avg price
- Conversion rate
- 0.5%
- Avg BSR
- #568
- Page quality
- 0%
- Prime
- 48%
- Sponsored
- 76%
- Out of stock
- 32.1%
- Avg brand age
- 47 months
- Avg seller age
- 168 days
Competition & brand share
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.Brands
21 rising
Sellers
48
Top-5 brand share
62%
Top 20: 99%
Top-5 click share
47%
Top 20: 95%
Open market
32%
- LA Tanning Company18%
- Ysislybin15%
- MINETAN BODY.SKIN13%
- Aura11%
- Generic6%
- Tanologist5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +30.5% search growth over the last 90 days.Peak months: Apr, May, Jun · busiest ÷ quietest = 2.4×
Top spray tan kit search terms
- spray tan machine47K/yr
- spray tan machine and tent kit10K/yr
- spray tan gun7K/yr
- spray tan kit10K/yr
Top spray tan kit products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Spray Tan Machine Cordless Spray Tan Atomizer Portable Self Tanners Rechargeable Airbrush Machine for Beach Tanning Home Sprayer Taning DIY Travel Tanning Device Salon Self Tanner
Ysislybin£19.113.2★12 rev
Spray Tanning Home Kit Machine Tanning Tent & Solution
LA Tanning Company£107.224.2★144 rev
MineTan Personal Spray Machine | Pink At Home Spray Tan Kit | Lightweight Handheld Portable Self Tanner | 8oz Double Dark Pro Spray Mist Solution | Works With All Sunless Tanning Solutions
MINETAN BODY.SKIN£52.974.2★1,716 rev
MineTan Personal Spray Tan Machine | Black At Home Tanning Kit - Lightweight Handheld Portable Self Tanner with 8oz Double Dark Profressional Mist & Mitt Works With All Sunless Tanning Solutions
MINETAN BODY.SKIN£56.104.2★1,716 rev
Cordless Rechargeable Professional Spray Tan Machine | Portable Airbrush Atomizer for Self-Tanning | DIY Home/Salon/Travel Tanning Device with Rechargeable Design
Generic£24.480.0★0 rev
Newest
by launch date
Aura Elite Compact Spray tanning machines for beauty students beauty salons and mobile beauty therapists
Aura Spray£104.651 rev
Cordless Rechargeable Professional Spray Tan Machine | Portable Airbrush Atomizer for Self-Tanning | DIY Home/Salon/Travel Tanning Device with Rechargeable Design
Generic£24.480 rev
Upgraded Cordless Spray Tan Machine Portable and Rechargeable Spray Tan Gun USB Charge Long Lasting Working Time Spray Tanning Machine for Self Tanner Travel Beach Salon DIY Home Mobile Tan
Hoakya£54.932 rev
Pop Up Tent 120*120*210CM Portable Foldable Spray Tan Tent Machine for Change Clothes Privacy Waterproof Spray Tan with Carrying Bag for Home Beach Sea Park Forests Holiday Outdoor Sunbathing (Black)
Ccarzzi£19.523 rev
Spray Tan Machine Cordless Spray Tan Atomizer Portable Self Tanners Rechargeable Airbrush Machine for Beach Tanning Home Sprayer Taning DIY Travel Tanning Device Salon Self Tanner
Ysislybin£19.1112 rev
Trending
90-day click momentumAura Elite Compact Spray tanning machines for beauty students beauty salons and mobile beauty therapists
Aura Spray£104.651.0★
Aura Allure Spray Tanning Complete Kit with Brown Tent FREE Suntana Solutions
Aura£170.424.1★
Pop Up Tent 120*120*210CM Portable Foldable Spray Tan Tent Machine for Change Clothes Privacy Waterproof Spray Tan with Carrying Bag for Home Beach Sea Park Forests Holiday Outdoor Sunbathing (Black)
Ccarzzi£19.524.6★
Aura Allure Spray Tanning Complete Kit with Pink Tent FREE Suntana Solutions
Aura£174.940.0★
Aura Allure Spray Tanning Complete Kit with Black Tent FREE Suntana Solutions
Aura£174.955.0★
What buyers say about spray tan kit
What buyers praise and complain about, mined from review topics.What buyers love
“Great product”
“Good colour”
“Easy to use”
“Smells good too”
“leaves a nice glow”
“Makes my skin so soft and moisturised”
“Perfect for pale redheads”
“Easy to apply”
“Product is as good as it says”
“Brilliant cover lightweight”
What buyers complain about
“It smells like mosquito spray”
“fake tans that make me look orange”
“Misleading”
“Leaks”
“No better than the rest”
“No GB instructions on this product”
“Charged it fully incase and still dont work”
“Can not use as no machine”
“this makes it quite an expensive option”
“Waste of money”
Top return reasons
Common questions
- Is spray tan kit profitable to sell on Amazon United Kingdom?
- The niche generates £19K/yr across 25 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +30.5%. Flapen's verdict: Worth a look (57/100).
- How competitive is the spray tan kit niche?
- 21 brands and 48 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 62% of demand.
- What do buyers complain about in spray tan kit?
- Top complaints mined from reviews: Smell, Color, Advertised Vs Actual Product. The return rate is 0.1%.
- When does demand for spray tan kit peak?
- Demand peaks in Apr–May–Jun; the busiest month runs 2.4× the quietest.
- What does it cost to enter the spray tan kit niche?
- Listings span £4.96–£174.95; the average listing price is £57.53 (sweet spot $15–$100). The average incumbent carries 432 reviews — the moat a new listing must climb.