Space Masks
FailThe top 5 brands take 100% of clicks, so Space Masks is a Fail.
- Flapen Score
- 35 / 100Ranks 2,315 of 2,481 Beauty niches · −12 vs the category median of 4735
- Market size
- £58K/yr39K searches / yr
- 90-day growth
- -22.7%search demand this quarter
- Competition
- 98%top-5 click share · 5 brands · 31 sellers
Flapen Score
Space Masks against its category
The dotted line is the Beauty average. Past it, Space Masks is stronger. Inside it, weaker.
Market
The Space Masks market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Space Masks 39K times last year and spent an estimated £58K. All 5 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 35 out of 100, a Fail.
01 · Demand
An estimated 12.1% of those searches ended in a purchase.
Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 12.1% of those searches ended in a purchase. Searches in the last 90 days moved -22.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £58K a year.
- Searches, last 12 months
- 39K
- Growth, 90 days vs prior 90
- -22.7%
- Conversion, latest week
- 12.1%
- Market size, estimated
- £58Ka year
- Peak month
- December4.6× the quietest month
- Top search term
- spacemasks14K searches a year
02 · Price
A sale here is worth £12.16.
Listings sell for £12.16 on average, from £5.68 to £19.46. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 500 to 750 of them. At £12.16 that is £6K to £9K a year per listing.
- Average price
- £12.16under the $15 to $100 sweet spot
- Price range
- £5.68–£19.46
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £6K–£9K
- Returns
- 0.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #170 within Eyes. It carries 1,121 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 50%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #170in Eyes
- Average rating
- 4.53 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,121per listing
- Listings tracked
- 6
04 · Newcomers
Brands here are young.
The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Space Masks products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 98% of clicks. A locked shelf that new listings rarely crack.
Brands
5 flat
Sellers
31
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
98%
Top 20: 100%
Open market
0%
- Brand 147%
- Brand 225%
- Brand 317%
- Brand 46%
- Brand 55%
- Open — no brand owns it (0%)
Demand
Space Masks search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 4.6×
Search terms
Top Space Masks search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- spacemasks14K/yr
- space masks13K/yr
- space mask7K/yr
- spacemasks self-heating eye mask5K/yr
Reviews and returns
What reviews say buyers love and hate about Space Masks
We read the reviews and the return reasons for every product selling here.
“this pack doesnt smell like anything at all”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Space Masks questions
Answered from the same tracked data.