Soap Flowers
MaybeAn estimated 0.1% of orders come back. But demand is soft, at -46.6% this quarter, so Soap Flowers is a Maybe.
- Flapen Score
- 62 / 100Top 4% of 2,481 Beauty niches · +15 vs the category median of 4762
- Market size
- £2.4M/yr3.1M searches / yr
- 90-day growth
- -46.6%search demand this quarter
- Competition
- 49%top-5 click share · 11 brands · 37 sellers
Flapen Score
Soap Flowers against its category
The dotted line is the Beauty average. Past it, Soap Flowers is stronger. Inside it, weaker.
Market
The Soap Flowers market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Soap Flowers 3.1M times last year and spent an estimated £2.4M. The top 5 brands take 80% of clicks. Demand peaks in Feb–Mar. Flapen scores it 62 out of 100, a Maybe.
01 · Demand
An estimated 4.6% of those searches ended in a purchase.
Shoppers searched for this 3.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved -46.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £2.4M a year.
- Searches, last 12 months
- 3.1M
- Growth, 90 days vs prior 90
- -46.6%
- Conversion, latest week
- 4.6%
- Market size, estimated
- £2.4Ma year
- Peak month
- March2.6× the quietest month
- Top search term
- flowers1.3M searches a year
02 · Price
A sale here is worth £16.99.
Listings sell for £16.99 on average, from £5.00 to £30.86. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 3,000 to 4,000 of them. At £16.99 that is £51K to £68K a year per listing.
- Average price
- £16.99inside the $15 to $100 sweet spot
- Price range
- £5.00–£30.86
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 150K–200K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- £51K–£68K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
74% of listings pay for placement with sponsored ads. 65% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #162 within Bath & Body. It carries 850 reviews at 4.18 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 74%
- Prime listings
- 65%
- Out of stock, average day
- 3.1%
- Average rank
- #162in Bath & Body
- Average rating
- 4.18 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 850per listing
- Listings tracked
- 31
04 · Newcomers
0 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 29 months
Products
Top Soap Flowers products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 rising
Sellers
37
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
49%
Top 20: 87%
Open market
13%
- Brand 129%
- Brand 217%
- Brand 314%
- Brand 412%
- Brand 58%
- Brand 68%
- Open — no brand owns it (5 brands, 13%)
Demand
Soap Flowers search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Mar · busiest ÷ quietest = 2.6×
Search terms
Top Soap Flowers search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- flowers1.3M/yr
- flowers delivery next day prime667K/yr
- fresh flowers245K/yr
- flowers fresh bouquet213K/yr
- flower122K/yr
- fresh flowers delivery next day prime72K/yr
- flowers birthday delivery next day prime33K/yr
- flower bouquet64K/yr
- bouquet of flowers58K/yr
- bouquet28K/yr
Reviews and returns
What reviews say buyers love and hate about Soap Flowers
We read the reviews and the return reasons for every product selling here.
“False advertising”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
12 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Soap Flowers questions
Answered from the same tracked data.









