Is soap bag profitable to sell on Amazon United Kingdom?

The niche generates £59K/yr across 22 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +6.6%. Flapen's verdict: Skip it (48/100).

How competitive is the soap bag niche?

19 brands and 21 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 59% of demand.

What do buyers complain about in soap bag?

Top complaints mined from reviews: Value For Money, Durability, Size-Overall. The return rate is 0.4%.

When does demand for soap bag peak?

Demand is steady year-round — the busiest month runs 1.2× the quietest.

What does it cost to enter the soap bag niche?

Listings span £2.75–£9.74; the average listing price is £5.28 (sweet spot $15–$100). The average incumbent carries 1,273 reviews — the moat a new listing must climb.

soap bag

Skip it

Prices mostly outside the sweet spot ($2.75–$9.74) — this niche doesn't clear our bar today.

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Conversion

Great7.3%

search→purchase rate — share of searches ending in a sale

Brand share

Great59%

top-5 brand share — no brand owns this niche

Review moat

Good1,272.73

avg incumbent reviews — the moat a new listing must climb

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+6.6%

90-day search growth — must beat 0% to launch

Market size

Bad£59K

£59K/yr · 152K searches

Avg price

Bad£5.28

avg listing price — sweet spot $15–$100

Price range

Bad£2.75–£9.74

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, soap bag is a £59K/yr Amazon United Kingdom market (152K searches/yr). The top 5 brands hold 59% of demand. Verdict: Skip it — 48/100.

Data updated Jul 18, 2026 · scored weekly · How we score niches

soap bag market data

Units sold / yr: 10K–13K; avg 250–500/product
Revenue / yr: £53K–£66K; units × avg price
Conversion rate: 7.3%
Avg BSR: #77
Page quality: 0%
Prime: 100%
Sponsored: 95%
Out of stock: 0.0%
Avg brand age: 25 months
Avg seller age: 204 days

Competition & brand share

The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.

Brands

19 falling

Sellers

Top-5 brand share

59%

Top 20: 100%

Top-5 click share

56%

Top 20: 97%

Open market

34%

nuoshen27%
Kitsch9%
ZOMCHI9%
Teaaha8%
ANDSHUAI7%
CAVEEM6%

Demand & seasonality

Weekly Amazon search volume, last 85 weeks — +6.6% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.2×

Open Trend

Top soap bag search terms

soap bag72K/yr +18.0%5.4% conv.
soap saver16K/yr +0.1%1.6% conv.
soap bags13K/yr -2.7%4.3% conv.
soap bag for shower13K/yr -13.2%6.1% conv.
soap saver bag7K/yr -0.1%5.0% conv.
soap bar bag7K/yr +2.7%4.7% conv.
exfoliating soap bag4K/yr +22.2%5.0% conv.
sisal soap bag4K/yr +39.7%8.8% conv.
soap net4K/yr -4.8%7.6% conv.
soap bags for soap bars5K/yr -34.1%3.6% conv.

All search terms

Top soap bag products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 22 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

nuoshen 2 pcs Sisal Soap Bag Natural Organic Soap Bag Exfoliating Soap Saver Pouch with Drawstring for Foaming Drying Soaps Exfoliation

nuoshen£3.314.3★870 rev

Kitsch Bar Soap Saver Bag Patented Mesh Bag Soap Holder for Shampoo and Conditioner Bars - Extends Use & Prevents Soggy Mess - Recycled Mesh Beauty Pouch Eco-Friendly Mint

Kitsch£3.754.4★7,401 rev

6PCS Assorted Colors Soap Bags for Shower Handmade Bubble Mesh Soap Bag Exfoliating Soap Saver Pouch Net Shampoo Bar Bag Soap Sleeves with Drawstring Body Facial Cleaning Tool for Bath & Shower (6)

Teaaha£3.264.6★62 rev

2 Pcs Soap Saver Bag Soap Bag for Shower Natural Organic Soap Net with Drawstring Soap Pouch Sisal Soap Bag Eco Friendly for Exfoliation Foaming Drying Soaps

ANDSHUAI£2.754.4★450 rev

Natural Exfoliating Sisal Soap Bag 6 Packs Soap Protection Bag Saver Pouch Soap Sack Made from Sisal Ramie Fiber with Drawstring for Facial Body Cleansing and Foaming Shower Bath

wokelai£5.594.7★1,647 rev

Newest

by launch date

Soap Bag 10 Pack Soap Bags Mesh Soap-Bag Natural Sisal Soaps Saver Bag Foaming Drying Soaps Holder for Shower (Pure Cotton)

Bruislard£5.282 rev

4mo ago

2 PCS Sisal Soap Bag for Shower Natural Sisal Exfoliating Soap Bags for Foaming with Drawstring Drying Soaps Exfoliation

ACKKOR£3.003 rev

4mo ago

10PCS Mesh Soap Saver Bags Exfoliating Soap Bag with Drawstring Foam Net for Shower Soft Soaps Holder for Drying and Foaming

Dplolng£3.324 rev

5mo ago

Alaoo Soap Bag 6PCS Sisal Soap Bags for Shower and Foaming with Drawstring Natural Sisal Exfoliating Soaps Bags for Drying Soaps Bathing and Washing

Alaoo£3.1516 rev

6mo ago

2 Pcs Soap Saver Bag Soap Bag for Shower Natural Organic Soap Net with Drawstring Soap Pouch Sisal Soap Bag Eco Friendly for Exfoliation Foaming Drying Soaps

ANDSHUAI£2.75450 rev

1y ago

What buyers say about soap bag

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall21%

“Good quality”

Advertised Vs Actual Product10%

“Exactly what I needed”

Value For Money8%

“Great value for money”

Lather7%

“Great Lather on soap”

Ease Of Cleaning6%

“keep the soap dish clean”

Ease Of Use5%

“It is so much more convenient than a traditional soap 'box'”

Durability4%

“no problems at all”

Soft Feel3%

“Nice and soft”

Size-Overall3%

“It is perfect for normal sized bars”

Cleansing3%

“it cleans at the same time”

What buyers complain about

Value For Money18%

“Not great value for money”

Durability14%

“Fell apart after first use”

Size-Overall11%

“Bag is bigger than expected”

Quality-Overall10%

“Rubbish & unpleasant”

Lather5%

“it doesnt lather the soap”

Hard Feel5%

“Good one seams a little too rough though”

Allergies5%

“I have eczema”

Moist/Dry4%

“any soap left in them remains very soggy with the bag never dries”

Defective Material/Parts4%

“The metal part does comes off”

Functionality-Overall4%

“Doesnt work”

Top return reasons

Size-Overall64%

Hard Feel9%

Quality-Overall8%

Material Quality3%

Suitability Dry Skin3%

Fastener Quality3%

Defective Material/Parts2%

Lather1%

Functionality-Overall1%

Thickness1%

Common questions

Is soap bag profitable to sell on Amazon United Kingdom?: The niche generates £59K/yr across 22 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +6.6%. Flapen's verdict: Skip it (48/100).
How competitive is the soap bag niche?: 19 brands and 21 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 59% of demand.
What do buyers complain about in soap bag?: Top complaints mined from reviews: Value For Money, Durability, Size-Overall. The return rate is 0.4%.
When does demand for soap bag peak?: Demand is steady year-round — the busiest month runs 1.2× the quietest.
What does it cost to enter the soap bag niche?: Listings span £2.75–£9.74; the average listing price is £5.28 (sweet spot $15–$100). The average incumbent carries 1,273 reviews — the moat a new listing must climb.