Soap and Glory

Shoppers searched for this 503K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -17.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £244K a year.

Searches, last 12 months

503K

Growth, 90 days vs prior 90

-17.9%

Conversion, latest week

2.3%

Market size, estimated

£244Ka year

Peak month

December8.9× the quietest month

Top search term

soap and glory279K searches a year

Listings sell for £21.43 on average, from £8.11 to £39.41. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At £21.43 that is £5K to £11K a year per listing.

Average price

£21.43inside the $15 to $100 sweet spot

Price range

£8.11–£39.41

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

£5K–£11K

Returns

0.9%of orders · Amazon United Kingdom median 0.6%

19% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 10.5% of listings are out of stock. The average listing ranks #553 within Bath & Body. It carries 163 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

19%

Prime listings

86%

Out of stock, average day

10.5%

Average rank

#553in Bath & Body

Average rating

4.54 starsAmazon United Kingdom average 4.36 stars

Average reviews

163per listing

Listings tracked

21

6 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

3Amazon's first-year sales bar

Average brand age

45 months